Vidyard

SEPTEMBER 8, 2015

8, 2015 – Vidyard, the video marketing and analytics leader, today announced that astronaut and social media star Col. Chris Hadfield will headline Space Camp , the 2015 video marketing summit Oct. Astronaut Chris Hadfield to join marketing innovators from Salesforce, Cisco, Marketo, LinkedIn and more Oct.

Video Marketing 50

Video Marketing Co-Registration Marketo Marketing Automation Services 50

Optinmonster

DECEMBER 28, 2023

Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. By the end of this blog, you’ll have a better idea of which platform works best for you to grow your brand. billion active social media users.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Outbrain

AUGUST 22, 2021

Effective lead generation and startup marketing require smart goals and a clear vision of where you want to be, and how you will get there. Lead Generation Ideas for Startups. Lead generation is a strategy for driving traffic to your product or business. Host a webinar to get new leads. Free startup listing.

Startups 59

Startups Lead Generation Webinar Metrics Effectiveness 59

Brandpoint

MARCH 25, 2023

Build an organized editorial calendar that you can share with your sales team so they’ll know which blogs, eBooks and videos are at their disposal to share with prospects. If you have eBooks or white papers that you are using as lead generation tools, those pieces are perfect to email to current prospects.

Planning 62

Planning Marketing Management Paid Search Agency Advertising Agencies 62

Adobe Experience Cloud Blog

DECEMBER 21, 2016

However, there was no shortage of negative press for the micro-blogging social network this year. Recently, Twitter announced that marketers will no longer be able to create lead generation campaigns with Twitter’s Lead Generation Card feature. Switch to Website Cards.

Lead Generation 48

Lead Generation Twitter Paid Search Agency Sales Qualified Leads 48

Webbiquity

MARCH 1, 2016

On the paid side, more than one million businesses use Google AdWords , and Google’s content network reaches 80% of all U.S. Blogging has gone from eccentric to essential. Companies that blog have 97% more inbound links than companies that do not, and inbound links are (of course) critical to SEO success. Internet users.

SEM 100

SEM Paid Content Stats SEO 100

Convince & Convert

DECEMBER 26, 2016

Listen to this blog post as a podcast: My good friends at Edison Research handled the data gathering for my new book, Hug Your Haters , and we discovered that customer service is being massively disrupted. Between 2015 and 2016, Snapchat went from 17% to 23%. Snapchat Is the Number-Two Social Network in the U.S.

First-Mover Advantage 133

First-Mover Advantage Statistics Social Media Social Networks 133

Webbiquity

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 10 Stats About Social Media Demographics.

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Social Media Stats Social Marketing CMS Development 100

Webbiquity

MARCH 8, 2016

Yet more than 90% of marketers connect their content directly to a product or service, and nearly three-quarters measure content marketing success based on the number of leads generated—which causes marketers to produce even more of the types of content buyers want least. Social Media Examiner ). V3 Broadsuite Blog ).

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Stats Work Management Marketing Management Content Marketing 100

Convince & Convert

AUGUST 4, 2015

But it’s not just me saying it, as I am thrilled to announce right here at Convince & Convert that our Social Pros Podcast won the 2015 Content Marketing Award for best podcast! Convince & Convert (our best blog posts, in audio format). Why Social Pros Works. Yep, that’s a bold headline.

Social Media 167

Social Media Social Marketing Paid Search Agency Media 167

Marketing Insider Group

JUNE 14, 2015

Customers were encouraged to snap selfies for social media with # JCrewStyleSessions for a chance to be featured in upcoming style guides, and bring the in-store experience full-circle back to the online community. In marrying the online and offline experience, mobile is the key differentiator we’re expecting to see soar in 2015.

Content 100

Content Mobile Marketing Communities Blogger 100

Buffer

OCTOBER 1, 2018

From 2015 to 2016, Brian Peters, our then social media manager, grew our Instagram following from 4,250 to more than 21,000. If you want to run a user-generated content campaign, this blog post goes into the fine details, including examples and tools you can use. Test new social media networks. Never do clickbait.

Social Media 109

Social Media Organization Paid Search Agency Media 109

Paul Gillin

JANUARY 2, 2015

This blog hasn’t been very active lately, but that’s because most of my contributions have appeared elsewhere. 10 Tips for Expanding Your Social Authority in 2015 – Midsize Insider, Jan. I go into detail on strategies to get more out of your existing social presences and where to experiment with new ones.

B2B Thought Leadership 50

B2B Thought Leadership Cost per Lead Lead Gen Thought Leadership 50

KoMarketing Associates

JUNE 23, 2015

Another reason why social media resharing is such a great idea for B2B companies is because by sharing a piece of content again, you are increasing the chances that a user who missed it the first time will see it again. If they are posts leading to content on your own site, comparing traffic to those pages may also be helpful as well.

Social Media 120

Social Media Media Content Curation 120

Adobe Experience Cloud Blog

APRIL 11, 2017

Here at Socedo , getting our leads to engage with our emails is an ongoing challenge. Since we adopted Marketo in 2015, we’ve been nurturing our leads with weekly emails that provide educational content. On the other hand, other social networks such as LinkedIn limit the amount of data third parties can leverage.

Intent Data 129

Intent Data Intent Email Marketing Social Marketing 129

Optinmonster

OCTOBER 30, 2019

Instead of cold approaching people with ads, promotional emails , or unsolicited phone calls, you’re using social media to find prospects, build brand awareness, and build relationships with potential customers. Most companies already have some sort of social selling set up. Why Should You Use Social Selling?

Statistics 76

Statistics Social Media Social Marketing Media 76

Biznology

JULY 26, 2016

About the panel: Chris Abraham , digital strategist and technologist, is a leading expert in digital: search engine optimization (SEO) , online relationship management (ORM), Internet privacy, and online public relations with a focus on blogger outreach, blogger engagement, and Internet crisis response. He specializes in Web 2.0

PR 80

PR Web 2.0 Blogger Public Relations 80

KoMarketing Associates

JUNE 25, 2015

Tom Gerace began the 2015 Content Rising conference by addressing the need for a fundamental change in the marketing industry – a shift from focus on the brand to consumers. Social networks. Here’s a look at our team’s key takeaways from the event: Uncover the Power of Stories in Marketing. Creative and content.

Storytelling 120

Storytelling Brand Identity Branding Budget Programs 120

Contently

APRIL 18, 2017

With a blog post, you know what to look for: readers. ” Facebook VP Nicola Mendelsohn predicted that the social network would be “all video” by 2021. Since then, the growth of video platforms like YouTube and social networks like Facebook, Instagram, and Snapchat have turned the issue into a digital free-for-all.

Video Marketing 154

Video Marketing Youtube Ad Exchange Click Fraud 154

Adobe Experience Cloud Blog

AUGUST 29, 2016

Should the social media team have a stake in SEO? In this blog, I’ll clear the air and explain how social media and SEO work together and how they can benefit each other: Social Media Signals Are NOT SEO Ranking Factors. Social media can also lead to authentic, high-quality links from influential websites.

Social Media 113

Social Media SEO Media Lead Scoring 113

Sprout Social

AUGUST 23, 2016

Just in case you’re not completely sold on social–or have to convince higher-ups it’s worth it–here are some statistics that make it more than evident that social media is the way to go: 63% of millennials say they stay updated on brands through social networks. billion on social media advertising in 2015.

Social Media 110

Social Media Paid Content Media Business 110

Onalytica B2B

FEBRUARY 24, 2016

Social selling is the process of developing relationships as part of the sales process, this mostly takes place on social networks such as LinkedIn, Twitter and Facebook but can also take place offline at networking events and conferences. Blogging 4 ROI. MAPPING THE COMMUNITY. creationagency. markethubio.

Enterprise Management 0

Enterprise Management PointClear Brand Identity Branding 0

Exo B2B

MAY 30, 2019

ExoB2B’s blog celebrates its 10th anniversary. But beyond its informational aspect, ExoB2B’s blog has also proven to be a powerful marketing tool and an effective lead generator. Lynda St-Arneault, President and founder of ExoB2B, explains the journey that led to the launch of the blog. What was the trigger?

Marketing AI 45

Marketing AI B2B Thought Leadership Blogger Thought Leadership 45

Marketing Insider Group

JUNE 22, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy June 22, 2010 1 Subscribe 10 Reasons Why Mobile is Hot! Social networking follows at 41%.

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Demand Generation Agencies Web 2.0 Paid Search Agency Mobile Advertising 100

Marketing Insider Group

SEPTEMBER 16, 2015

Or the Sears exec who wanted to bond with employees so badly that he had IT create a social network, required employees to join it, joined himself under a fake name and argued with people who had negative things to say about the company. Marketers focus on external audiences and generating sales leads to drive revenue.

Content Marketing 100

Content Marketing Planning Paid Search Agency Work Management 100

Brandpoint

MAY 7, 2019

Take the time to cultivate a blog feed and social network filled with a variety of topics from different publications. Blogs like HubSpot , MarketingProfs and Content Marketing Institute post about all aspects of content marketing, from SEO to content creation to AI. What do you have that is unique to your organization?

Work Management 115

Work Management Marketing Management Ideal Customer Profiles Service 115

Hubspot

FEBRUARY 23, 2016

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Setting Up a Blog Strategy. Well, that's exactly what happened to a technology provider called Marco.

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Vidyard

MAY 12, 2015

Nashville, TN – Sirius Decisions Summit – May 12, 2015 – Vidyard , a global leader in video marketing and video analytics solutions, and SnapApp , the leading platform for creating interactive content experiences, today announced a new partnership to combine the power of video with interactive content.

Interactive Marketing 65

Interactive Marketing Advertising Agencies Video Marketing B2B Marketing 65

Adobe Experience Cloud Blog

FEBRUARY 17, 2016

Author: Tyler Lessard Marketing technology took a lot of big steps forward in 2015. Predictive analytics, engagement marketing, and account-based marketing all took hold, and companies like Facebook announced that more than 8 billion videos are viewed every day on their social network. Whoa, wait a minute, WHAT?!

Top of Funnel 48

Top of Funnel Video Marketing Personalization B2B Thought Leadership 48

Biznology

AUGUST 7, 2019

I was reminded of the first time I put on an AR headset back in 2015. The idea that a social network could help achieve great success in tech probably was loosely formed at that time. That was a confusing experience with wires and a headset that hurt me when I kept my glasses off and blurred my vision when I put it on.

Allocation 112

Allocation Display Paid Search Agency Training 112

Vidyard

MARCH 1, 2016

Not only will your interview be potentially more viral, but you can also transcribe your interview and create additional content, such as a blog post and social media quotes, to spread the word. To be an influential voice, you need to lead the conversation. Stay On Top of Hot Topics. Tumblr: 34 minutes. Instagram: 21 minutes.

WOM 50

WOM Video Marketing Planning Advertising Agencies 50

SnapApp

FEBRUARY 7, 2017

Then, Pilot Love Gurus hand wrote a personalized love note and sent it to the recipient via the selected social network. Social media feeds filled with handwritten, hand-drawn love notes and many, many happy followers. Lattice’s multimedia lead-scoring Valentine’s Day campaign is a great example of imagination in marketing.

Campaigns 48

Campaigns Lead Scoring Lead Ranking Top of Funnel 48

Sprout Social

FEBRUARY 28, 2019

Stone Temple later discovered in 2015 that 90% of valid profiles on Google+ had no content. Even if it doesn’t play a huge role in your overall social strategy, you still need to make the necessary adjustments so you can remain up to date. What the Google+ shutdown means for Sprout Social users. While there were 1.15

Google 108

Google Ideal Customer Profiles Profiling Communities 108

Content Standard

JANUARY 25, 2015

Marketing experts love to talk about how an explosion of data will lead to more personal, targeted marketing efforts. Nike’s latest foray into personalized video capitalizes on that idea, and the brand is banking on video to boost social shares and drive brand loyalty. These videos encourage users to outdo themselves in 2015.

Video Marketing 40

Video Marketing Trends Personalization Social Networks 40

Vidyard

SEPTEMBER 15, 2015

Vidyard will be demonstrating the Vidyard for Communities this week at Dreamforce 2015 at booth N2004 in Moscone Center North. About Vidyard Vidyard (Twitter: @Vidyard ) is the industry’s leading video marketing platform that helps marketers drive results and ROI with online video content.

Marketing Automation Services 50

Marketing Automation Services Communities Video Marketing Paid Search Agency 50

Vidyard

SEPTEMBER 15, 2015

Native integration with CRM and marketing tools: Vidyard’s integrations with leading sales and marketing clouds make it a snap to record, share, and track engagement in videos from inside the tools they’re already using every day.

B2B Sales 50

B2B Sales Video Marketing Personalization Marketing Automation Services 50

Metadata

JULY 31, 2019

In 2015, the average Facebook ad cost per click across all industries was $0.27. The new social networks give you the opportunity to cultivate an audience of cutting edge interest-based fans and target your marketing dollars to only the most interested parties. . Content marketing is more than just writing a blog.

Pricing 45

Pricing Price Facebook Paid Search Agency 45