Content Standard

DECEMBER 15, 2014

Nearly all the world’s top brands use Twitter as part of a social content distribution plan. Simply Measured found that the top 100 brands posted nearly 137,000 tweets in the third quarter of 2014, a jump of 22 percent from one year ago. About eight in 10 browsed the social media network on mobile.

Distribution 40

Distribution Twitter Optimization Content 40

Content Standard

OCTOBER 22, 2014

Marketers trying to tap into a major event, take note: You have hours, not days, to take advantage of peak consumer engagement. Brands that can incorporate this brief window of time into a content distribution strategy can utilize it to fuel audience engagement and amplify content. Devices play a role in event sharing as well.

Distribution 40

Distribution Tips Marketing & Strategy Content 40

EMagine B2B Blog

DECEMBER 22, 2014

Twitter has grown from 241million in 2013 to 284 million in 2014. 80% of Twitter users are on mobile.( Marketing Land ). viewers in July 2014. 41% of LinkedIn visits are via Mobile. 91% of B2B marketers use LinkedIn to distribute content. 91% of B2B marketers use LinkedIn to distribute content.

Social Media 40

Social Media Statistics Media Youtube 40

Content Standard

NOVEMBER 12, 2014

Organic search helps more content connect with relevant consumers, and mobile currently accounts for a larger share of organic search traffic than ever before. The new data, which is compiled in RKG’s Digital Marketing Report for Q3 2014 , suggests that mobile marketing will need to focus more on organic search results going forward.

Mobile Marketing 40

Mobile Marketing Search Marketing Organization SERP 40

KoMarketing Associates

JANUARY 23, 2014

It had me thinking about the fact that while our job as B2B marketers is getting more challenging, so much more information is accessible to us for analysis and strategic development. Marketers’ New Priorities for 2014. Marketers’ New Priorities for 2014. The Science of B2B Online Marketing.

Tactics 120

Tactics B2B Marketing Marketing & Strategy Marketing Strategy 120

markempa

MAY 30, 2017

Getting the right content to the right people continues to be a challenge in B2B marketing. Starting in the fall of 2014, Salesforce started to analyze more than 15 million data points, spanning a four-year period, from two of the largest B2B databases: Data.com and LinkedIn. As a marketer, we have metrics. Let me explain.

Linkedin 297

Linkedin Research Studies B2B 297

Zoominfo

FEBRUARY 28, 2018

Between 2008 and 2014, use of cloud-based CRM jumped from 12% to 87% ( source ). Increased Productivity: The cloud also makes it possible to power mobile CRM systems. Social media has a 100% higher lead-to-close rate than traditional outbound marketing. Now, CRM data is accessible anytime, anywhere.

Work Management 225

Work Management B2B Marketing Management B2B Sales 225

Navigate the Channel

DECEMBER 21, 2017

84% of millennial B2B decision-makers regard their mobile device as a critical tool – and 76% of older B2B buyers agree. Google has already declared mobile to be mandatory for search —as of 2018, the tech giant’s mobile-first index will view sites through the eyes of the mobile user, and will rank them accordingly.

Stats 50

Stats Paid Search Agency Mobile Marketing Lead Scoring 50

Marketing Insider Group

OCTOBER 21, 2015

There are 1876 marketing technology companies according to chiefmartec. Of these, over 80, including NewsCred, are listed squarely in “Content Marketing.” It doesn’t take an expert to tell you that the content marketing software industry is exploding. The Content Marketing Investment Build Up.

Marketing Management 100

Marketing Management Marketing Budget Content Marketing Paid Search Agency 100

B2B Marketing Traction

JANUARY 6, 2014

Reviewing this is a fun exercise in the New Year, since many trends affect marketing. Here are my top picks from the 2014 list : #5 Algae which is booming as an ingredient in many products from cosmetics and industrial products. What trends do you think will affect how we market – what we market – in 2014?

Trends 100

Trends Paid Search Agency Broadcasting Mobile Marketing 100

Biznology

FEBRUARY 26, 2020

It’s odd because this specialty practice emerged during one of the most intense financial crises for the country from mid-2014 to 2016 – coupled with a political crisis in Brazil that resulted in the impeachment of President Dilma Rousseff. Foodtech, mobile services and on-demand economy are on the rise.

Lead Ranking 104

Lead Ranking Mobile Marketing Forecasting Wikipedia 104

Sprout Social

FEBRUARY 27, 2017

That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Statista recorded new Twitter users grew by 43 million year over year in 2014, but only by 9 million in 2016. However, there’s some helpful data that can show you how the networks is doing today–not in 2014 or 2015.

Statistics 112

Statistics Social Media Media Mobile Advertising 112

KoMarketing Associates

DECEMBER 30, 2013

With an office relocation , developing a team of new hires , and speaking engagements across two continents and multiple cities, there was little downtime over the past year and 2014 promises even greater opportunities for our team. All of our clients and prospects know the importance content plays in our B2B online marketing initiatives.

Paid Content 120

Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

EMagine B2B Blog

JANUARY 24, 2014

If you want a successful and comprehensive site launch by 4Q 2014, make sure you hire your vendor before the end of 1Q. Mobile Strategy. Your company website MUST cater to mobile, desktop, and everything in between. Content marketing creates interesting and engaging content that attracts prospective buyers to your products.

Work Management 40

Work Management Online Marketing Marketing Management CMS Development 40

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Paid Content 98

Paid Content Paid Search Agency Social Media Social Marketing 98

Envy

FEBRUARY 17, 2019

Est. 2014, Tel Aviv Twitter: @Secured_Touch. SecuredTouch is a mobile fraud detection startup that analyzes over 100 behavioral parameters to keep your information secure by using behavioral technology that enables seamless authentication on any device. Est. 2014, Dublin Twitter: @aidtechnology. SecuredTouch.

Startups 85

Startups Work Management Marketing Management P2P 85

Sprout Social

OCTOBER 11, 2019

While this has never been a problem for The New York Times, its methods of delivering that great journalism in the format and channel desired by its audience have struggled to evolve at the same rate as the rest of the market.

Storytelling 84

Storytelling Peer-to-peer Ad Frequency Ad Exchange 84

Adobe Experience Cloud Blog

MARCH 28, 2014

A conference isn’t just a place to network – it can also be a place to kick off important internal initiatives, shop around for new vendors, and extend the functionality of your current marketing solutions. New to Marketing Automation: A Broad Approach. How can various marketing solutions work together to achieve separate goals?

Work Management 48

Work Management Planning Marketing Management Marketing Automation Services 48

Contently

NOVEMBER 8, 2016

Google, for example, announced last year that it receives more search requests on mobile devices than computers in the U.S., Publications need the targeted distribution those platforms can provide, especially since almost half of Americans regularly get their news from social media. Japan, and eight other countries.

Facebook 168

Facebook Social Networks Advertising Mediums Mobile Advertising 168

KoMarketing Associates

SEPTEMBER 22, 2014

The collaboration of Inbound 2014 and FutureM brought together over 10,000 marketers and “tech geeks” from around the world. This three-day extravaganza explored every topic from marketing strategies to leadership to data and analytics. — Jeremy Goldman (@jeremarketer) September 17, 2014. Be A Real Time Thinker.

B2B Marketing 120

B2B Marketing Planning B2B B2B Thought Leadership 120

Marketing Insider Group

DECEMBER 22, 2014

Maybe the coming year is the year when brands start to “market like the year we are in” as Gary Vaynercheck has eloquently said. My 2013 Marketing Predictions included bets that content marketing conversations would mature. For 2014 , my marketing predictions were all about content, data and culture.

Paid Search Agency 100

Paid Search Agency Budget Programs Mobile Advertising Banner Ads 100

Moz

APRIL 19, 2020

Posted by mwiegand The marketing stack dictates infrastructure before content. They are foundational to digital marketing success. Content marketing is undeniably effective at getting sites to rank in search engines, which might satiate a client’s curiosity about what SEO can do for their visibility. 5G adoption.

CMS Development 73

CMS Development Marketing Analytics Tools Conversion Rate Work Management 73

Content Marketing Institute

FEBRUARY 8, 2018

When Melanie Deziel’s New York Times colleagues tweeted “ impressively produced ” and “ can’t believe I’m sharing a paid post … even mobile-friendly ” about a native ad that she and her team had created, she knew T Brand Studio had gotten some things right. HANDPICKED RELATED CONTENT: Native Advertising Is Not Content Marketing.

Mobile Advertising 105

Mobile Advertising Advertising Agencies Advertising Advertisements 105

Webbiquity

FEBRUARY 23, 2016

the “big three” among both consumers and marketers continue to thrive and dominate. marketers used the site in 2015, and that figure is expected to approach 70% by 2017) while Google+ is struggling (though it has 300 million active monthly users worldwide, less than 6 million made any public posts in 2015). Twelveskip ).

Social Networks 100

Social Networks Stats SMB B2B Thought Leadership 100

ClickZ

APRIL 16, 2020

30-second summary: Marketers can incorporate AR into their proposed business plan of action to enhance the way the company operates and give it more publicity. This plan is a section of the business plan and it covers business operations that were not outlined in the marketing and sales plans. on their digital identity.

Planning 127

Planning Work Management Marketing Management Paid Search Agency 127

Contently

JUNE 3, 2016

If you want to read the whole thing, I embedded the slideshow at the bottom of this post, but for the sake of brevity, here are the six biggest takeaways for marketers. As you can see above, the vast majority of smartphone growth in the past few years has come from the Asia-Pacific market (China, India, Korea, Japan, and so on).

Internet Marketing 60

Internet Marketing Marketing Report Trends Paid Search Agency 60

Webbiquity

JUNE 16, 2015

Content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing (it’s not clear what the other 7% are doing). But with so much content being produced, distributed and shared, how do you make your efforts stand out and grab the attention of your prospects? And use video. TopRank ).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Content Standard

AUGUST 29, 2018

The cries of “mobile first” in marketing had barely calmed to white noise before the new resolution was put forth: mobile-only, they say, is the new way forward for digital marketers. Clearly, the mobile-only revolution is coming. ” Tailoring Content to Perform for Mobile.

Paid Content 53

Paid Content Marketing AI Verticals Marketing & Strategy 53

KEO Marketing

OCTOBER 10, 2017

Digital marketing plans for 2018 will consume a large portion of most B2B companies’ entire marketing budgets. The ease of tracking and adjusting mid-campaign, the extensive reach, and the preference by consumers for digital communications, make digital marketing a high priority for 2018. Invest wisely in digital marketing.

Marketing Budget Creation 54

Marketing Budget Creation Planning Marketing Plans Marketing Budget 54

Biznology

JULY 9, 2014

Most general online marketers still don’t understand the concept well enough to speak intelligently on it, and yet within a matter of seconds most SEO’s could rattle off five reasons why they need to be involved in every decision-making process. improving and scaling content creation and distribution efficiencies.

Enterprise Management 80

Enterprise Management Buy SEO Marketing & Strategy 80

Content Standard

JANUARY 22, 2015

Online data-driven firm RKG’s recent Digital Marketing Report for Q4 2014 shows that people still default to search engines over every other channel when looking for information. In Q4 2014, organic search produced 35 percent of site visits on average—up 13 percent year-over-year. ” Want more content marketing news?

Cost Per Click 40

Cost Per Click Allocation Brand Identity Branding 40

Convince & Convert

JULY 7, 2014

I’m by no means a Vaynerchuk-esque investment mogul, but here’s where I’m at as of July 7, 2014: Addvocate – Employee Activation in Social I’m probably most involved day-to-day with this company, as I’m also on the board of directors. It’s secure, mobile-friendly, super easy to use, and affordable.

Startups 168

Startups Paid Search Agency Work Management Marketing Management 168

Biznology

FEBRUARY 19, 2014

As a marketer, I’m drawn to three primary areas of interest: How to help online retailers keep pace with evolving sales channels, e.g. search landscape, social developments, mobile design, and optimization. But the channel percentages represent common channel distributions I’ve seen in real life. Image via CrunchBase.

Top of Funnel 80

Top of Funnel SMB eCommerce Allocation 80

Content Marketing Institute

DECEMBER 5, 2017

Renasant Bank: Marketing strategy takes step above boring classes. The ability to distribute your story across multiple channels makes it even more effective, he adds. It helped that those involved in the project and the marketing for the show came up with a well-thought-out multifaceted concept, explains Oxford. “We

Class 106

Class Digital Asset Management Education Webinar Metrics 106

ClearVoice

MARCH 8, 2022

When I first took on this assignment to find — and write about — influential women in the content creation/content marketing world, my first thought was: “Eh, piece of cake.” Plus, women who head up content marketing and creation efforts are in a great position to create messaging for, and engagement with, other women.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

Contently

AUGUST 8, 2016

In February 2014, a new luxury fashion magazine hit the newsstands in 60 countries around the globe. Influencer marketing. Research shows that adoption of influencer marketing, despite its buzz, is still relatively slow among luxury brands. Snapchat and mobile streaming video.

Trends 60

Trends Advertising Agencies Brand Identity Branding 60

Customer Experience Matrix

MAY 12, 2015

I briefly mentioned MDC Dot in an earlier blog post about giving sales people access to marketing automation capabilities. The second key feature makes it easy for sales people to use content created by the central marketing team by automatically inserting tags such as the salesperson’s name and contact information.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Microsite Automation 120