Zoominfo

APRIL 23, 2019

Holding events for existing clients and potential prospects is a great way to network and drum up new business. Expanding the event beyond your core client base makes it possible to actively pursue referrals while expanding your network. Be active on social media. Compliance is a pain, but not a reason to avoid social media.

Marketing Management 145

Marketing Management Zoominfo Buyer Personas Case Studies 145

Zoominfo

MAY 23, 2019

On the ZoomInfo blog we often discuss the use of data in sales, marketing, and recruiting. Most companies have a system in place to collect information from prospects, customers, lead generation efforts, email campaigns, and networking events. Distribute the survey by email campaign, social media, or on your website.

PR 188

PR Paid Search Agency Zoominfo Marketing & Strategy 188

Zoominfo

AUGUST 6, 2019

Example: Slack is a networking service used for private communication within organizations. Example: HubSpot (an inbound marketing and sales platform) created a free ‘Marketing Grader’ tool that allows users to test the effectiveness of their website. Get Social with Your B2B Digital Marketing Strategies.

Marketing Attribution 154

Marketing Attribution Enterprise Management B2B Marketing Marketing & Strategy 154

Zoominfo

MAY 12, 2020

They’re the ones with the ready-to-go resume and up-to-date website. They’re attending networking events, following your company on social media, and applying for your open positions. For the best results with candidate sourcing efforts, utilize different networks and forums for outreach, as well. They’re easy to find.

Network Marketing 278

Network Marketing Positioning Zoominfo Opt-out 278

Zoominfo

MARCH 3, 2019

ZoomInfo What kind of marketers would we be if we didn’t include ZoomInfo on this list? If you’re not familiar, ZoomInfo is a leading business database made up of more than seven million contact profiles and more than 18 million company profiles. Reddit Reddit is more than just a niche social networking website.

B2B Sales 100

B2B Sales Research Paid Search Agency Tools 100

Zoominfo

JUNE 4, 2019

Before making your initial call, take the time to network and research your B2B sales prospects to uncover any commonalities. Specifically, take a look at their social media accounts like LinkedIn – do you happen to have any mutual connections? Optimize Your Social Presence. 3. Establish your credibility.

Ad Building 244

Ad Building Zoominfo B2B Sales Case Studies 244

Zoominfo

OCTOBER 20, 2021

We’re seeing a huge uptick across the board as restrictions lift,” says Kerry Moore, Vice President of Talent Acquisition at ZoomInfo. Their resumes are ready to go, their websites are up to date, they attended your last webinar , and applied to the open position on your careers page. Let’s take a closer look.

Zoominfo 147

Zoominfo High Quality Lead Outreach Acquisitions 147

Zoominfo

JUNE 14, 2018

Industry trade shows and professional events are an excellent way to learn new skills, network with others, and revive your creativity. Our point is this: Don’t feel like you have to say yes to every social gathering or event option. Send some pictures back to your social media coordinator! 20 Important Tweets for ABC Event.

Trade Show 159

Trade Show Zoominfo B2B B2B Sales 159

Zoominfo

FEBRUARY 21, 2022

Retention and recruitment go hand-in-hand — think employee reviews, company awards, and social sharing — so companies should focus on both avenues to get real results. You’ve got to put butts in seats in places that matter for other women to think they can get there,” says Carolyn Murray, a senior account executive at ZoomInfo.

Zoominfo 100

Zoominfo B2B Sales Positioning Promotion 100

Zoominfo

AUGUST 2, 2020

It highlights behavior-based activity such as lead sources, social media engagement, form fills, and time spent on a website. These sources include directories, websites, and other public and private sources. Here at ZoomInfo we regularly add to our 50+ million contact point database with our contributory network.

Enterprise Management 245

Enterprise Management Ad brokers Work Management Marketing Management 245

Zoominfo

JUNE 15, 2020

Study the prospect’s business website and social media profiles, then select one or two details to reference in your voicemail. For example: “Hey Jeff, this is Dave, with ZoomInfo. Grace Taylor is their VP of Network Infrastructure and the person you should be talking to. Hey Gabe – this is Dave with ZoomInfo.

Cold Calling 113

Cold Calling Zoominfo Response Rate Work Management 113

Zoominfo

MAY 25, 2022

ZoomInfo has several integrations, proprietary technologies, and methods of collection that profile over 8 million technology pairings in the categories of enterprise applications, hardware/OS/systems environment, virtualization, security, and networking. Example of an org chart in ZoomInfo.

Ideal Customer Profiles 130

Ideal Customer Profiles Budget Programs Enterprise Management Tools 130

Zoominfo

JUNE 4, 2018

In fact, 91% of marketers named engagement metrics, such as social media interactions, time on site, and bounce rate, as the number one way to measure success ( source ). Social media followers. Many marketers rely too heavily on their social media followers to measure their social media success—and we get it!

Work Management 234

Work Management Marketing Management B2B Thought Leadership Eye-Tracking 234

Zoominfo

JULY 5, 2018

The importance of high-quality website templates can’t be overstated. In our digital, always connected world, a customer is often first introduced to a brand via their website. Consider these statistics: 48% of people cite a website’s design as the number one factor in deciding the credibility of a business ( source ).

Data Hygiene 113

Data Hygiene B2B Zoominfo Storytelling 113

Zoominfo

JUNE 6, 2022

It defines the real experience of working for your company and articulates the shared expectations between employer and employee,” says Valerie Katz, director of employer brand and employee experience at ZoomInfo. Leverage Social Media It’s critical to build your employer brand on social media if you want your ideal candidates to find you.

Ad Building 130

Ad Building Branding Brand Identity Multi-Channel 130

Zoominfo

NOVEMBER 22, 2019

These relationships can yield network effects and upsell opportunities that lead to greater revenue down the road. Personalize your website for your best segments. An interested prospect will quickly visit your website to learn more information. It’s better to look for the best relationships you have and use them as a benchmark.

Account Based Marketing 218

Account Based Marketing Segmentation Ideal Customer Profiles Work Management 218

Zoominfo

OCTOBER 16, 2018

Reddit —the self-proclaimed front page of the internet—is a social networking site with more than 330 million monthly active users. Reddit is more than just a social networking site. Karma : How you act or behave on the website earns you karma. When you abide by Reddit etiquette , you earn more karma.

Research 159

Research Peer-to-peer Marketing Automation Services Zoominfo 159

SalesIntel

APRIL 2, 2024

If you are looking for a ZoomInfo alternative, it’s important to narrow your search to platforms that truly offer sales intelligence data (contact and company), insights (intent data, technographics, firmographics and other data types), solutions (data enrichment, on-demand data research) and so on.

Zoominfo 52

Zoominfo Top of Funnel Enterprise Management Marketing Automation Services 52

Zoominfo

DECEMBER 5, 2018

Reddit, a popular social networking site and forum, has over 300 million users, 140,000 active communities, and boasts over 14 million monthly pageviews ( source ). Unlike most social media platforms , Reddit uses a voting system to sort posts. Post links to other websites. r/marketing. /r/advertising. r/advertising. /r/Entrepreneur.

B2B 157

B2B Zoominfo Communities User-Generated Content 157

Zoominfo

MARCH 27, 2018

15% of companies surveyed say more than 25% of customer service inquiries are initiated over social channels ( source ). 27% of companies say it takes them less than an hour to respond to questions/issues on social channel ( source ). Answering a social media complaint increases customer advocacy by as much as 25% ( source ).

Statistics 196

Statistics Multi-Touch Attribution Multi-Channel Enterprise Management 196

SalesIntel

MARCH 1, 2024

Alternatively, users can access Lusha’s services through its website. Lusha then scours the web to locate contact information, including email addresses, phone numbers, and social media profiles. While its pricing plans are not publicly available, ZoomInfo is known to be a more expensive option compared to its competitors.

Lead Ranking 40

Lead Ranking Zoominfo Outreach Lead Scoring 40

Zoominfo

DECEMBER 13, 2018

In 2006 Jeb founded Sales Gravy, the most visited sales employment and career search website on the internet. Its unrivaled and growing network of contributors brings different, unique perspectives and insights on today’s sales and business issues. His focus is to accelerate peak performance fast. The SalesPOP! Sales for Life.

Youtube 187

Youtube Advertising Channels Zoominfo B2B Thought Leadership 187

Zoominfo

JANUARY 12, 2021

Social media has quickly become an integral part of any B2B marketing strategy, and when it comes to your go-to-market (GTM) plan, you’re missing a crucial part of the puzzle without it. So how should you go about creating a social strategy that aligns with everything else you have going on? AKA, alignment is the name of the game. .

Social Media 200

Social Media Marketing Analytics Tools Marketing & Strategy Marketing Strategy 200

Zoominfo

DECEMBER 19, 2018

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. 1. Social Triggers TV. Up first on today’s list is a channel called Social Triggers TV. Not only does this impact our personal lives on a regular basis—i.e.

Youtube 220

Youtube Advertising Channels Work Management Marketing Attribution 220

Zoominfo

APRIL 17, 2019

Word-of-mouth, evergreen content, customer advocacy, social media buzz— these assets don’t disappear or reset every quarter. Track metrics such as website traffic, content downloads, click-through rate, and other marketing metrics related to audience behavior. ZoomInfo is the leading B2B contact database solution.

Top of Funnel 228

Top of Funnel Word of Mouth Lead Ranking Digital Marketing Funnels 228

SalesIntel

AUGUST 2, 2023

While its pricing plans are not publicly available, ZoomInfo is known to be a more expensive option compared to its competitors. Real-time updates and AI-powered insights equip sales teams to stay ahead. stands out by presenting itself as a real-time data intelligence search engine.

Lead Ranking 40

Lead Ranking Zoominfo Lead Scoring Intent Data 40

Zoominfo

FEBRUARY 25, 2021

Examples of outbound prospecting include email outreach, social selling, and cold calling. The point is to engage them with content that will bring them to owned marketing channels, most commonly a company website, and in turn, evolve awareness into validated interest about a particular product or service. Social Media.

Sales Management 240

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 240

Heinz Marketing

DECEMBER 9, 2021

Some of these features might include CRM overlap and integration where the capabilities span across multiple platforms, data cleaning/cleansing, social media integrations, and technology prospecting. Deliver campaigns to tailor-made audiences through Demand-Side Platforms or ZoomInfo’s network. Let’s get into it!

B2B Sales 70

B2B Sales Enterprise Management Zoominfo Work Management 70

Zoominfo

NOVEMBER 5, 2020

At ZoomInfo, we see a future where our software and intelligence power a closed-loop go-to-market cycle from data, to decision, to action. When ZoomInfo and DiscoverOrg came together almost two years ago, it was like two pieces of a puzzle coming together to deliver a more complete offering. A Complete Data Solution.

Zoominfo 246

Zoominfo Enterprise Management Work Management Marketing Management 246

SalesIntel

FEBRUARY 15, 2024

According to 89% of top-performing salespeople, social networking sites like LinkedIn are critical for closing deals. Rather than simply “reaching out,” the focus shifts towards “connecting” with leads within a social media context. Read More – Zoominfo Alternatives 5.

Sales Management 52

Sales Management Linkedin Ideal Customer Profiles Top of Funnel 52

Rev

SEPTEMBER 27, 2023

These tools can help you do things like connect with leads on social media, create targeted campaigns to engage prospects and track results. Video conferencing, chat and messaging apps, and enterprise social networks are all examples of communication and collaboration tools used by successful sales teams.

Enterprise Management 78

Enterprise Management Work Management Marketing Management Budget Programs 78

Zoominfo

JUNE 11, 2019

In fact, 91% of marketers named engagement metrics, such as social media interactions, time on site, and bounce rate, as the number one way to measure success ( source ). Social Media Followers Many marketers rely too heavily on their social media followers to measure their social media success—and we get it!

Work Management 100

Work Management Marketing Management Eye-Tracking B2B Thought Leadership 100

DealSignal

JANUARY 20, 2023

Search Engine Optimization (SEO) SEO describes the optimization of a website to rank higher in search engine results pages (SERPs). This is done by using relevant keywords, creating high-quality content, and building backlinks to the website. Attending networking events is not without its negatives. But there are downsides.

Lead Scoring 52

Lead Scoring Lead Ranking Marketing Automation Services Work Management 52

SalesIntel

FEBRUARY 19, 2024

By analyzing online activities such as searches, downloads, and website visits, businesses can gain a deeper understanding of prospect intent. Thus, repeat customers are more likely to buy from you, compared to the leads who are just checking out your website or exploring your product. #3 Read Now – Alternatives to Zoominfo 4.

Sales Management 95

Sales Management B2B Sales Top of Funnel Marketing & Strategy 95

Zoominfo

OCTOBER 28, 2019

According to the official CCPA website , the act provides California residents with the following: 1. The list includes, but is not limited to, the following identifiers: Identifiers such as a real name, alias, address, email address, social security number, license number, passport number, or similar identifiers. What is the CCPA?

Privacy 154

Privacy Privacy Policies Business Act-On 154

Zoominfo

OCTOBER 5, 2021

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. Social Triggers TV Up first on today’s list is a channel called Social Triggers TV. Not only does this impact our personal lives on a regular basis—i.e.

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

Zoominfo

OCTOBER 16, 2018

Reddit —the self-proclaimed front page of the internet—is a social networking site with more than 330 million monthly active users. Reddit is more than just a social networking site. Karma : How you act or behave on the website earns you karma. When you abide by Reddit etiquette , you earn more karma.

Research 100

Research Peer-to-peer Marketing Automation Services User-Generated Content 100