Have you thought your CMS, SEO, and site-hosting strategy through?


Even though Drupal and WordPress are free Open Source CMS solutions that will run on the cheapest hosting site, enterprise solutions should be developed using enterprise hardware, software, caching, bandwidth, database, hosting, and CDN solutions—beginning at birth, at installation.

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The 16 Best Sites for Free Stock Photos and Videos


The sites below keep you safe by providing access to vast image libraries, in most cases free, with clear guidance on acceptable uses and any applicable attribution requirements. Registration on the site (free) is required. The site also offers more than 45,000 free images.

Sites 214

4 tips to successful digital writing


I have more than 1700 bylines in my career, spread across dozens of magazines and their companion sites, blog sites, and books. Along the way, I have learned a few secrets of successful writing. A lot of people get into writing because they need a creative outlet.

12 Lessons I’ve Learned from Writing 1,000 Blog Posts


I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. Here are a dozen things I’ve learned and observations I’ve drawn from writing 1,000 blog posts. Writing well is hard work.

Watch Your Tone! The Ultimate Guide to Developing Your Company’s Tone of Voice

their time and knowledge to help us write this eBook. 4 Liz Doig is owner and brand language consultant at Wordtree, a writing and brand language. helps leading brands get their words working harder with a combination of writing, thinking, and. Everybody Writes, a Wall Street.

Why Written Plans Improve Web Site Project Success

B2B Marketing Traction

Studies show that up to 25% of web site projects fail and 30% are over budget. When creating a new or updating an existing web site, marketing professionals have a tough role to play. The solution is a written web site project plan. What is the objective of each page on the site?

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Mobile Myth Busting: How to Write Great Content for Mobile


This is about more than simply making your site mobile responsive. It means thinking about how the vertical screen changes the way we write and structure content. Myth 1: Write for the Golden Triangle. According to Patel , this doesn’t mean writing less, but better.

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5 Reasons to Write a Blog For Small Business

Marketing Insider Group

These days, it seems like everyone has a blog site. The post 5 Reasons to Write a Blog For Small Business appeared first on Marketing Insider Group. In fact, WordPress blogs alone are read by over 400 million people every month, with users creating over 80 million new posts, 44 million comments and 23 billion page views each and every month. But despite that, many old school businessmen question whether they should […].

Why It’s Important to Understand the Expectations of Your Site Visitors

Marketing Insider Group

You write really compelling content, create perfect images and hone overall website design to perfection to get more traffic to your site. The post Why It’s Important to Understand the Expectations of Your Site Visitors appeared first on Marketing Insider Group.

Sites 241

10 Great Writing Books & Tools For B2B Content Marketers

KoMarketing Associates

Below are some great classes, books, and other resources for B2B content marketers who want to hone their writing skills. Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content, by Ann Handley. Yes, this is a creative writing book , but hear me out.

Why You Should Write Quality Blog Content

Writing on the Web

While that may sound obvious – (“Of course, why would I write something ho-hum boring?”) If you want to get found, get known and get clients online, you need to write and publish quality blog posts that resonate with your readers.

Optimize Your Web Site Search


My monthly Biznology® Webinar Tuesday was called “Optimize Your Web Site Search.” ” I talked for 30 minutes about how to help searchers find what they want on your Web site. Did a frustrated searcher just ask again why your site search engine stinks?

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How to Write SEO-Friendly Content for Inbound Success


You’ve been tasked with writing a new page for your company’s website. The key is to never forget that what you’re writing is meant to be read by real people. Sundbom proposes a three-step process for getting started on identifying your keywords: Write a thesis statement. But what if you stay focused, and searchers spend more and more time on your site? Content Marketing SEO content content marketing seo friendly content writing for seo

Search success hinges on site speed


If you don’t get your server side sorted, you’ll never make it to the pole position even if your site fully deserves to be #1 on Google. So, Google monitors how swiftly your site responds to search pass-offs. First, test your site speed.

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Bloggers: Brush Up on Your Writing Skills

Writing on the Web

Business bloggers: just how good are your writing skills? It’s not often they’ve studied English or creative writing. So how can you brush up on your writing skills in order to maintain a professional blog and website for your company? 3 Tips for Better Blog Writing.

A 5-Point Checklist for Writing SEO Content

KoMarketing Associates

In this post, we will cover the following the following five points for writing SEO content that sticks : Identify a Keyphrase Target or Theme. Check Your Site for Existing Collateral. Write, Optimize, and Promote. Writing SEO content effectively cannot be attained without focusing on a theme and a specific keyword or keyword phrase. Don’t try to get too creative when it comes to writing SEO content. Check Your Site for Existing Collateral.

How to build a killer content team


A content strategist understands SEO, analytics, content marketing strategies, and sales writing (yes, sales writing is its own skill set). Larger companies require additional writers who can write fast, write well, and make the reader hang on every word.

Build 155

The 4 Step Creative Process for Writing Blogs: (& Happy Birthday to WOW Blog)

Writing on the Web

Do you struggle with the creative process of writing blogs ? Over the past 11 years, I’ve written a ton of information about writing great blog posts and newsletters, as well as e-books, white papers and articles to increase your visibility.

Additional On Site SEO Factors to Consider


SEO is typically broken up into phases, the first of which is on site optimization which involves making changes to the actual website in order to appeal to the search engine spiders for specific keyword searches and provide target audience members with relevant information.

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5 Steps to Quality Business Blog Writing

Writing on the Web

One of the most frequent question small business owners and coaches ask me is “What should I write about on my business blog ?” These five steps will help you master business blog writing with quality content that attracts readers every time.

4 Common Blog Writing Stumbling Blocks

Writing on the Web

However, blog writing can be tougher than you might think. It’s important to keep posting fresh new content, in order to get readers coming back (thus increasing your visibility and site traffic). You may find that you just can’t carve out time in your busy schedule to write blog posts.

Back to Basics: How to Write an Effective Business Blog


Today we are going to get back to one of the basic elements of digital content marketing: blog writing. What I mean by a “business blog” is any blog that you write for your job; not your personal hobby (though you can apply these tips to those, too). What should I write about? What should I … write about?” To help clients unravel what to write about, I ask a series of questions. What style of writing is appropriate for a blog?

7 Tips on How to Make a Free WordPress Site Look Credible

Marketing Insider Group

If you can write well and you have great ideas for new posts, then you can start making money out of your talent. The post 7 Tips on How to Make a Free WordPress Site Look Credible appeared first on Marketing Insider Group. There is tons of potential in a freelance blogging career.

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SEO Links: How to Build Them On-Page and Earn Them Off-Site

Modern B2B Marketing

Internal links are those you create in your content that point to other pages on your site. Inbound links are created by other publishers that point back to your site and boost search rankings/drive referral traffic. A site’s homepage is considered most important.

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In Digital Marketing, Good Writing Matters, Too


On the other hand, I know that I create better written materials than many people in the corporate marketing world, simply because I have focused on my writing skills for so long. If you’re serious about this, you can enroll in writing courses, both in person and online.

Boston Write Now: Content Marketing Insight from Pros


At Boston Content’s Write Now event, marketers and copywriters – and the myriad titles existing betwixt the two – met to gain insight into what it’s like to write right now from folks in similar roles across industries. Keeping your writing team consistent.

You Need to Work on Your Writing


Having read that John Maeda considered writing, not coding, the true “unicorn skill” that designers needed to cultivate, Ken wrote a response. As he puts it, “Our finest works of literature remain, now as ever, our best writing instructors.”

Is the Social Web Changing How We Write?How to Write Like You Talk

Writing on the Web

How to Write Like You Talk" alt=" Is the Social Web Changing How We Write? How to Write Like You Talk" />. I’m Barb Sawyers, a blogger who shares her interest in encouraging people to write like they talk. Just write like you talk, as if we were sitting here over coffee.

How Content Marketers Prepare To Write for a B2B SEO Program

KoMarketing Associates

While a marketing overview provides the foundation, SME interviews allow content marketers to immerse themselves in material necessary for writing SEO-specific material related to complex solutions. Site architecture (SEO properties and best practices like tagging, URLs, etc.). A PR discovery deliverable is one of the first assets content marketers writing for SEO should obtain.

A Quiz: Test Your Content Marketing and Blog Writing Knowledge

Writing on the Web

While that may sound obvious – (“Of course, why would I write something ho-hum boring?”) If you want to get found, get known and get clients online, you need to write and publish quality blog posts that resonate with your readers. It depends on who you’re writing for.

Guest Blogging: How to Write a Compelling Email Offer

Writing on the Web

’ But many aren’t writing a compelling offer in their emails. I noticed you have a lot of good content relevant to the needs of small businesses on your site, which is in line with our content and focus. I’d rather ghost blog for clients than write for my two blogs.

How To Blend B2B SEO Into On-Site Content Development

KoMarketing Associates

An entire panel was dedicated to writing meta tags! Eloqua’s best practice section is a great example of what we recommend for many of our clients developing a set of resources for their customers and site visitors.

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Blog Writing: 5 Tips to Break a Blogging Rut

Writing on the Web

Business blog writing is tough. No matter how long you’ve been writing on your business blog, sooner or later, you’ll find yourself in a blogging rut. Here are other key reasons blog writing is key for your business: Building an online base of targeted customers.

Write an Ebook: How Are Books and Blogs Alike?

Writing on the Web

src="[link] width="300" height="240" title="Write an Ebook: How Are Books and Blogs Alike?" /> How do business bloggers write an ebook ? To me, writing a blog post is a micro version of ebook writing. I usually write a list of solutions that help with this problem.

Should I Write Business Blog Posts?

Lead Liaison

Still on the topic of search engine optimization (SEO), search engines heavily weigh the number of external sites linking to your website. The post Should I Write Business Blog Posts? Business blogs can be somewhat of a hot topic, as it relates to marketing investments.

Why Writing Like You Talk Works Better for Your Brain

Writing on the Web

Works Better for Your Brain" alt=" Why Writing Like You Talk Works Better for Your Brain" />. If they can make changes this profound, certainly you can rewire your writing process, even if it’s deeply entrenched from higher education, professional experience or other neural programming.

How to Write Blog Posts Faster – and Better

KoMarketing Associates

If you’re in the business of regularly writing content on behalf of clients or for your company, you’ve likely gotten your process down to a science. Let’s face it: Effective content writing isn’t all organization and outlines, which is to say there is an art to the science.

Can AI Really Help You Write Better Emails?


This story was originally published on our sister site, The Freelancer. Regardless of what I write in an email to my mother, she’ll probably respond in a few days with “Sounds great! Love, Mom”—even if Respondable warns me that I’m writing at a 12+ grade reading level.

Have top influencers author your sites to appease Google search


Consider the blogger you bring on board as authors of your site to be the helium balloons lifting Carl Fredricksen , Russel, and Dug up into the sky in their house. Also, to my company site, Gerris digital , and to a former client’s site, too, DCBIA.

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8 tips for writing awesome headlines that people want to read


Here are eight tips for writing awesome headlines that people will actually want to read. Write your headline first. Use the Upworthy headline-writing rule. If not, it’s one of the most popular content sites out there. Happy headline writing!