Oktopost

OCTOBER 8, 2023

Hitting targets and meeting sales quotas has become harder for most sales teams over the past year. The impact of the economy has slowed down the pace of B2B sales, leaving sales teams wondering how to meet their KPIs. So, in order to efficiently guide prospects to closed-won, nurturing relationships is key.

Top of Funnel 131

Top of Funnel Marketing Management Buyer's Journey Sales Cycle 131

Zoominfo

JUNE 9, 2019

When it comes to B2B sales calls, the primary goal of the sales rep is to extract valuable information from the other person on the line. If you’re a seasoned sales professional, you already know the best way to get information is to ask smart questions. What are you specifically looking for in a solution?

B2B Sales 252

B2B Sales B2B Allocation Work Management 252

Zoominfo

NOVEMBER 3, 2019

It’s common knowledge that working in sales is hard. Yet—what most people don’t understand is the extent to which sales pressure can negatively impact an organization. ” ( source ) In today’s post we explain the effects of sales pressure and provide ways to mitigate this stress productively. Keep reading!

Sales Qualified Leads 100

Sales Qualified Leads Work Management B2B Sales Lead Ranking 100

SalesIntel

APRIL 6, 2023

Sales efficiency is a crucial aspect of any successful business. However, with the ever-evolving business landscape, achieving optimal sales efficiency can be challenging. Sales teams often face various roadblocks that can hinder their productivity and ultimately affect the bottom line.

Ideal Customer Profiles 96

Ideal Customer Profiles Efficiency High Quality Lead Account Based Marketing 96

Heinz Marketing

JULY 16, 2022

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. The Sales Leader As Air Traffic Controller. In this article, David Mattson draws on a detailed analogy of sales leaders as air traffic controllers.

B2B 98

B2B B2B Sales Marketing Proposals Digital Transformation 98

Seismic

JANUARY 23, 2024

However, in the sea of suggestions we’ve seen, one bit of advice stands out — 2024 is the year to develop a world-class sales enablement framework. That’s why a solid sales enablement framework lies at the heart of an excellent sales enablement strategy. What are their strengths and weaknesses?

Class 52

Class Ad Building Customer Satisfaction Work Management 52

Rev

AUGUST 30, 2023

A disorganized sales process. That’s why sales enablement can be an invaluable tool to help you navigate the choppy waters ahead and build a more efficient sales department. That’s why sales enablement can be an invaluable tool to help you navigate the choppy waters ahead and build a more efficient sales department.

Practices 78

Practices Work Management Marketing Management Best Practices 78

Seismic

DECEMBER 13, 2023

Developing a successful sales enablement strategy is an ever-evolving process that requires dedication and expertise. You need a sales enablement program that’s more than hypothetical; it needs to include tactical and actionable plans. It takes commitment and ongoing effort to ensure your sales teams function like a well-oiled machine.

Practices 59

Practices Marketing Analytics Tools Best Practices Work Management 59

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. Let’s get into it! Check it out! Sprout Social.

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Zoominfo

FEBRUARY 28, 2018

Technological advancements have the ability to transform any industry or job function overnight—including B2B sales. Today’s blog post breaks down some of the most impactful technological developments B2B selling has seen in the last few years. in sales revenue ( source ). Don’t let this happen to you!

Work Management 225

Work Management B2B Marketing Management B2B Sales 225

Zoominfo

FEBRUARY 1, 2018

What will change, however, is this: Marketers who fail to adapt to the changing B2B landscape will fall behind. The average cost of a B2B sales lead varies by industry. Verifying business leads before passing it to the sales team is conducted by only 56% of B2B companies ( source ). That won’t change.

Lead Generation 243

Lead Generation Statistics Sales Qualified Leads Lead Ranking 243

Zoominfo

JULY 1, 2018

But—as B2B marketers and sales professionals—we have a lot to learn about social selling. Case in point: 72% of sales professionals feel that they are not proficient with social selling ( source ). 69% of sales professionals are self-taught and have no active social selling training program in place ( source ).

Enterprise Management 190

Enterprise Management Tips Budget Programs Work Management 190

BenchmarkONE

SEPTEMBER 14, 2022

An empowered sales team will go on to engage with prospects positively, close deals, and help you achieve business goals. What’s the best way to empower your sales team? Provide them with tools for success, be it software, content, or other resources. . What is Sales Enablement?

Sales Management 60

Sales Management Top of Funnel CMS Development Marketing Automation Services 60

Zoominfo

APRIL 26, 2018

In an ideal world, sales reps would spend all day sending emails, taking calls, and ultimately, doing what they do best—selling. There’s a lot more to sales than meets the eye. The best sales reps have developed an arsenal of productivity hacks to balance the administrative work with the actual sales process.

Statistics 197

Statistics Product Peer-to-peer Work Management 197

Zoominfo

JULY 24, 2019

What will change, however, is this: Marketers who fail to adapt to the changing B2B landscape will fall behind. The average cost of a B2B sales lead varies by industry. Verifying business leads before passing it to the sales team is conducted by only 56% of B2B companies ( source ). That won’t change.

Lead Generation 172

Lead Generation Statistics Sales Qualified Leads Allocation 172

Zoominfo

MAY 20, 2018

Reps attaining quota: 51% vs. 47%. Continue reading to learn how you can incorporate sales win/loss analysis into your business strategy. If you don’t have the resources to hire an outside vendor, you can, of course, conduct the interviews in-house. What pain point or problem were you trying to solve? What were they?

Analysis 223

Analysis B2B Sales Work Management Marketing Management 223

Seismic

NOVEMBER 21, 2023

Great sellers aren’t born; they’re made — and they’re made with the help of sales coaching. For more than 12 years, we’ve had a front-row seat to what great sales coaching can do for sellers, sales culture, and the bottom line. So, decide which outcomes you’re after, and work backward. Play video 4.

Tips 59

Tips Peer-to-peer Work Management Training 59

Sprout Social

JULY 14, 2023

An effective way to achieve this is through sales and marketing alignment. The new reality is that sales and marketing are continuously and increasingly integrated. Marketing needs to know more about sales, sales needs to know more about marketing and we all need to know more about our customers.

Work Management 78

Work Management Effectiveness Marketing Management Sales Qualified Leads 78

KoMarketing Associates

SEPTEMBER 16, 2020

Here’s what it looks like at a high level: Let’s walk through this graphic. This graphic outlines what the cost might be for each of those approaches. These graphics show what’s possible, but before you start thinking about which companies to include on those lists, consider our next point.

Account Based Marketing 269

Account Based Marketing Budget Programs Planning Paid Search Agency 269

Only B2B

FEBRUARY 26, 2020

What is MQL Marketing? However, generating marketing qualified leads by using MQL marketing tactic are more likely to work their way down the sales funnel which is a struggle for most marketers. However, in order to understand the ways to find leads, you will have to analyze what makes a lead marketing qualified for your company.

Lead Ranking 115

Lead Ranking Marketing Qualified Leads MQL Tactics 115

SalesIntel

JULY 22, 2022

Sales is a complex process that requires careful planning and execution. There are many factors to consider when making a sale, from the product or service itself to the customer’s needs and wants. It can be difficult to know where to start, but there are some general sales considerations that apply to any industry.

Cross-Selling 52

Cross-Selling Advertising Agencies Sales Cycle Pricing 52

Vidyard

JANUARY 5, 2021

We’re failing to close sales. Every sales pro hits these roadblocks. But there’s good news: You already have the tool you need to beat them — sales analytics. Think about your sales career. That’s sales analytics in a nutshell, and with a methodical approach, you can scale it up to help your entire sales team shine.

Analytics 95

Analytics Top of Funnel Work Management Marketing Management 95

Zoominfo

APRIL 17, 2019

But, sales and marketing organizations must resist this instinct in order to constantly adapt to changing markets, new technologies, emerging trends and so on. We’re speaking, of course, of the sales funnel. The sales funnel represents the theoretical customer’s journey to making a purchase. The Sales Funnel.

Top of Funnel 228

Top of Funnel Word of Mouth Lead Ranking Digital Marketing Funnels 228

Zoominfo

APRIL 23, 2018

Sales professionals are under constant pressure to achieve higher quotas and deliver value to their clients in an increasingly competitive landscape. To gain a better understanding of the specific challenges facing sales professionals in 2018, Richardson Sales Training surveyed more than 350 sales professionals.

B2B Sales 133

B2B Sales Zoominfo Training Vendors 133

EveryoneSocial

OCTOBER 13, 2020

Although the concept of virtual selling is not new, it’s safe to say that this sales process has grown significantly as remote work has become more normalized over the years. Additionally, throw in the wild year of 2020 and Covid-19 – virtual selling has become a must-mastered technique for your sales department. Salesforce ).

Tips 105

Tips Marketing & Strategy Work Management Statistics 105

Sales Engine

OCTOBER 2, 2015

On October 1, the sales team began Q4 and the pressure is high as reps try to make club and hit accelerators while organizations try to hit revenue goals. For many companies, the pressure to hit Q4 numbers is so high they aren't even thinking about 2016 quotas yet. But what about the B2B marketer? When does their quota start?

B2B Sales 120

B2B Sales Paper Fulfillment B2B Marketing 120

Vidyard

MARCH 30, 2022

If you’re in sales, chances are you’re hungry to find the top sales experts to follow. There is no shortage of great sales resources out there. However, sometimes the best way to advance your career is by networking and learning from sales experts within the community. Onboarding Your Remote Sales Team 1.1

Sales Management 103

Sales Management Communities Top of Funnel Cold Calling 103

Sales Engine

JANUARY 11, 2017

For most B2B companies with a complex, relationship based selling process, a demand generation program that provides actionable sales intelligence is one of the best options at their disposal. The result is that sales is frustrated because they don’t have as much control as they used to. So What Should It Look Like?

Demand Generation Agencies 136

Demand Generation Agencies Demand Generation Budget Programs Demand 136

EveryoneSocial

JANUARY 4, 2021

For companies that want to drive efficiency for sales, investing in social selling tools is key to saving time and effort. Social selling is growing more useful than ever, especially for remote sales teams. With so many products and platforms available, how do you decide which tools to use and integrate into your sales process?

Tools 121

Tools Peer-to-peer Outreach Social Networks 121

Hubspot

OCTOBER 18, 2023

It was around Christmas time — he and I were on a Zoom call with some other writers for the HubSpot Blog, discussing our holiday plans. When I asked him what the key lessons he pulled from his time there were, these are what he referenced: Use hustle as a competitive advantage. Everybody laughed — except for Dan.

Hubspot 64

Hubspot Ideal Customer Profiles Profiling Allocation 64

Vidyard

JANUARY 5, 2021

We’re failing to close sales. Every sales pro hits these roadblocks. But there’s good news: You already have the tool you need to beat them — sales analytics. Think about your sales career. That’s sales analytics in a nutshell, and with a methodical approach, you can scale it up to help your entire sales team shine.

Analytics 80

Analytics Top of Funnel Work Management Marketing Management 80

Vidyard

JUNE 15, 2020

Once your sales organization is sold on the idea of using video , it’s up to you to get everyone using—and succeeding with—it. Create a detailed sales rollout plan, launch it, measure it, and incorporate feedback. Create Your Sales Rollout Plan for Video 1.1 Identify One or Two Initial Use Cases for Sales Videos 1.3

Planning 91

Planning Video Marketing Effectiveness Case Studies 91

SalesIntel

MARCH 22, 2024

Have you ever found yourself repeatedly searching for “sales call tips” or “cold calling tips” online, only to be disappointed by the lack of actionable advice from real sales professionals? We have compiled insights from top sales experts in various SaaS companies across different industries and target markets.

Cold Calling 52

Cold Calling Tips Product Enterprise Management 52

Markempa

APRIL 16, 2019

It’s really quite simple, but it requires taking the time to evaluate what really works while building a deeper rapport with an equally busy team of quota-carrying sales reps. Step #1: Review closed deals The best way to determine what will work is to look at what has worked. Where do you fall short?

Sales Management 97

Sales Management Sales Qualified Leads Lead Generation Marketing Qualified Leads 97

DealSignal

APRIL 3, 2023

It’s easy to shrug off this scenario as “the way it’s always been,” but misalignment between sales and marketing teams can create detrimental results and cost B2B companies 10% or more of their revenue per year. So how do you shift from working in disconnected silos to working as a collaborative, revenue-generating sales and marketing team?

Practices 52

Practices Marketing Budget Ideal Customer Profiles Planning 52

Vidyard

MARCH 15, 2022

Managing a growing remote sales team is filled with challenges. It’s also your #1 tool for supporting and engaging your remote sales team. It’s a fantastic fit for any schedule, whether a rep is stuck in a sales call or working in a time zone halfway around the world. Humanizing Sales Enablement 1.1

Video Marketing 90

Video Marketing Enterprise Management Lead Ranking Lead Scoring 90

Albacross

MARCH 12, 2020

As of today, you can natively integrate Albacross with Hubspot CRM so your sales team can put their pipeline expansion on autopilot. Prospecting is time consuming and when your sales team is up against the clock to hit their quota, every minute is precious. News just in. So, how does this integration benefit you?

Hubspot 98

Hubspot CRM Ideal Customer Profiles Lead Ranking 98