Kabbage

NOVEMBER 9, 2016

What do they talk about: Content ranges from marketing strategy to best practices across a variety of formats including podcasts, articles, and tutorials. They also feature real-world examples of companies doing interesting things with demand generation, all of which can be conveniently found in their weekly newsletter. MarketingProfs.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

Kabbage

NOVEMBER 9, 2016

What do they talk about: Content ranges from marketing strategy to best practices across a variety of formats including podcasts, articles, and tutorials. They also feature real-world examples of companies doing interesting things with demand generation, all of which can be conveniently found in their weekly newsletter. MarketingProfs.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

Anyword

MARCH 6, 2019

As owned audiences become ever important, we’ve seen an increased focus on newsletters, with new media companies like AirMail (from the former editor of Vanity Fair) and yet-to-be-named conservative media company (from National Review and The Weekly Standard editors) starting off with just newsletters. The upshot?

CPC 40

CPC Cost Per Click Facebook Storytelling 40

Anyword

APRIL 4, 2019

We’ve seen this happen in the world of audio reporting and podcasting. The New York Times, following the success of its hit podcast The Daily, announced multiple new hires to strengthen its audio team and expand its projects. NBC News and MSNBC are also expanding their podcast teams before election season. The upshot?

CPC 40

CPC Cost Per Click Facebook Budget Programs 40

Content Marketing Institute

DECEMBER 21, 2018

The most effective formula for increasing profits and sales continued to involve increasing the size of your newsletter’s mailing list by offering first-time visitors ethical bribes or content bonuses in exchange for signing up to receive the firm’s email newsletter. RogerCParker Click To Tweet. Its provenance is impeccable.

Work Management 91

Work Management Advertising Agencies Marketing Management Content Marketing 91

OutboundView

FEBRUARY 28, 2019

But your time and resources are precious – so we recommend fixating content on one of two areas: thought leadership on your philosophy and flywheel storytelling about client success (referring back to your philosophy). Perhaps they are an integral leader in a Fortune 1000 or high-growth startup. Technique #3.

Inbound Marketing 28

Inbound Marketing Sales Management Ideal Customer Profiles Work Management 28

Conductor

NOVEMBER 19, 2021

That’s one reason why business podcasts are among the most rapidly growing genres in all of podcasting. Most of the top business podcasts run between 15 minutes and 2 hours. How popular are the top business podcasts? While they’ve been around for more than a decade, podcasts are rapidly growing in popularity.

Best Practices 111

Best Practices Business Enterprise Management Startups 111

Content Standard

JULY 5, 2018

It may seem counterintuitive at first, but your brand shouldn’t be the main focus of your brand storytelling. In the same vein, luggage startup, Away , focuses its storytelling on travelers and their journeys. It does this through its digital magazine , print publication, and podcast.

Storytelling 65

Storytelling Brand Identity Branding Lead Ranking 65

Optinmonster

MARCH 13, 2024

The key differentiator is visual storytelling. Use a character in your video to make your storytelling more effective. This short video ad from Barbie uses storytelling to enforce that the viewer ‘Can Be Anything.’ Create engaging popups that grab people’s attention and make them want to sign up for your email newsletter.

Paid Content 131

Paid Content Marketing Analytics Tools Lead Ranking Sales Qualified Leads 131

Anyword

DECEMBER 12, 2019

Podcasts were also major drivers of news in November, which makes sense in light of the results of a recent study showing that share of time spent listening to spoken word audio has increased 20% since 2014. Distribution is now the key for effective storytelling. million in revenue for the first nine months of 2019, representing 7.8%

CPC 52

CPC Cost Per Click Facebook Storytelling 52

Scoop.it

SEPTEMBER 20, 2022

As the retail sector is increasingly flooded with startups and advertising, it is becoming more difficult to compete and stand out. These goals are achieved by creating and sharing informative and educational content, such as blogs, videos, podcasts, and infographics. Content marketing is a long-term investment. Conclusion.

Paid Content 69

Paid Content Paid Search Agency Content Marketing Ideal Customer Profiles 69

Anyword

JULY 3, 2019

To succeed in 2019, storytellers are trying to keep up with media consumption trends of Millenials and Gen Z. Of course, publishers also continue to turn to the channels that have worked in the past, such as newsletters. This month, platforms took the next step to help them do just that. The WhereBy.Us The Athletic will open a U.K.

CPC 40

CPC Cost Per Click Paid Content Facebook 40

Anyword

JUNE 5, 2019

Now, thanks to that growth, the team is forecasting that podcasts will drive nearly half of its revenue this year (up from 28% in 2018). Similarly, 55% of Barstool Sports’ revenue comes from advertising, and a significant part of that is generated by its 25 branded podcasts. Distribution is now the key for effective storytelling.

CPC 40

CPC Cost Per Click Paid Content Facebook 40

Engagio

DECEMBER 4, 2023

Elric also has a podcast and newsletter that focuses on helping SDRs perform to their full potential. He focuses on methodical processes and empowering teams to reach their full potential through storytelling techniques, distributed leadership, continuous learning, and a growth-oriented mindset.

Enterprise Management 133

Enterprise Management Marketing Analytics Tools Cold Calling Work Management 133

Outbrain

JANUARY 10, 2019

Since first launching in the mid-noughties, podcasts have become an integral part of the online landscape. Today, a reported 44% of the US population have listened to a podcast – with 80% tuning in to all or most of each podcast episode. That’s pretty amazing, averaging out to about seven shows per week! Seeking Wisdom by Drift.

Advertising Agencies 54

Advertising Agencies Planning Copywriting Paid Search Agency 54

SnapApp

APRIL 25, 2018

B2B marketing is what Nandini Jammi has always done--first as a content marketer at Kayako and then as Head of Growth at ProdPad (and she was a solo marketer at both startups). I not only visited family, but I had a chance to immerse myself in their startup culture. What's your biggest challenge as a B2B tech marketer?

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

SnapApp

APRIL 25, 2018

B2B marketing is what Nandini Jammi has always done–first as a content marketer at Kayako and then as Head of Growth at ProdPad (and she was a solo marketer at both startups). I not only visited family, but I had a chance to immerse myself in their startup culture. What’s your biggest challenge as a B2B tech marketer?

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Outgrow

AUGUST 3, 2022

We recently interviewed Corey Haines for our monthly podcast – ‘ Marketer of the Month ’! Through his newsletter, membership community, podcast, and other platforms, Corey curates marketing examples, copywriting assistance, and more. No problem, just watch the Podcast! Welcome to the Marketer Of The Month blog! .

Tactics 52

Tactics Paid Search Agency Planning Advertising Agencies 52

Hubspot

JUNE 12, 2017

1) CB Insights: Newsletter. There are two things I love about the CB Insights newsletter. Second, you learn a lot just by reading the newsletter, no need to click through a bunch of links.”. We love how this newsletter illustrates the willingness of CB Insights to not take itself too seriously. What It Does Well.

Work Management 0

Work Management Marketing Management Examples B2B Marketing 0

Anyword

DECEMBER 12, 2019

Podcasts were also major drivers of news in November, which makes sense in light of the results of a recent study showing that share of time spent listening to spoken word audio has increased 20% since 2014. Distribution is now the key for effective storytelling. million in revenue for the first nine months of 2019, representing 7.8%

CPC 10

CPC Cost Per Click Facebook Storytelling 10

nDash

JUNE 13, 2022

Further adding to those challenges are the ever-evolving changes in buying trends, especially if you’re running a startup. Let’s look at what other types of multimedia content audiences like engaging with: Over half ( 57% ) of Americans regularly listen to podcasts. But that’s JUST video content.

Top of Funnel 98

Top of Funnel Work Management Marketing Management Paid Search Agency 98

Single Grain

MARCH 27, 2020

We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. 11) Analyze Your Newsletter Performance. Your newsletter subscribers are a critical component of your audience.

Paid Content 133

Paid Content Paid Search Agency Work Management Keywords 133

Outgrow

JULY 28, 2021

We recently interviewed Ross Simmonds for our monthly podcast – ‘ Marketer of the Month ’! Ross has worked closely with Fortune 500 companies to up-and-coming startups. The Podcast – Sherlock Holmes Level Investigative Marketing with Ross Simmonds. Welcome to the Marketer Of The Month blog! .

Planning 52

Planning Advertising Agencies Paid Search Agency Marketing & Strategy 52

Single Grain

SEPTEMBER 10, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Dive Deeper: Why Neil Patel Pays $30,000 for Content & Gives it Away For Free [podcast]. Click here to download your free guide right now! Get A Free Consultation. Get A Free Consultation.

Top of Funnel 112

Top of Funnel Paid Content Content Marketing Tips 112

Single Grain

OCTOBER 11, 2019

" class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. The Art of UX Storytelling: How to Create Your Brand’s Story. Beyond the Newsletter: You’ve Got Their Email, Now What? Get A Free Consultation. Picking the Right Event for You.

Event Marketing 101

Event Marketing Top of Funnel Sales Qualified Leads Lead Scoring 101

Single Grain

APRIL 28, 2020

Every customer has their platform of choice, whether it's getting their content from Twitter, Instagram influencers, Facebook groups, Quora, blogs, email newsletter roundups, podcasts… the list goes on. Dive Deeper: 10 Inspiring Examples of Promotional Campaign Videos for Startups. The Lesson.

Marketing Budget 141

Marketing Budget Campaigns Paid Search Agency Work Management 141

Vidyard

FEBRUARY 2, 2021

Video Marketing Storytelling 4.1 Video marketing storytelling best practices to give you a head start: 5. Email and Newsletter Campaigns 2.3.2 Best Sales Podcasts 1.1 30 Minutes to President’s Club Podcast 1.2 Tales from the Field Podcast 1.3 Sales Enablement Podcast 2. Top Sales Newsletters 2.1

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

Single Grain

MARCH 7, 2022

The number of crypto startups is growing fast and the industry is becoming incredibly competitive, so PR is essential for blockchain startups to gain more customers, reach the right audience, and stand out from competitors. He hosts the Marketing School podcast with Neil Patel as well as his own podcast, Leveling Up.

Advertising Agencies 52

Advertising Agencies PR Paid Search Agency Ad Agencies 52

Single Grain

SEPTEMBER 11, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Click here to download your free guide right now!

Paid Content 111

Paid Content Top of Funnel Lead Scoring Lead Ranking 111

Salesforce Marketing Cloud

MAY 2, 2022

Why you should follow Allen: He’s an award-winning sales pro, mentor, and the host and founder of “The Elite Level Podcast,” which educates aspirational sales talent on how best in class leaders think, act, and operate. Get the Sales in 60 Seconds newsletter for the latest and greatest sales content. Belal Batrawy. Sign up now.

Ideal Customer Profiles 98

Ideal Customer Profiles Enterprise Management Marketing Analytics Tools B2B Thought Leadership 98

Marketing Insider Group

JULY 1, 2020

From well-researched white papers to podcast series listeners can’t live without, content is changing the relationship between the brand and consumer. The Content Marketing Editor (Storyteller + Strategist). fold boost in web traffic. The reality is, content marketing has fostered the customer-centric reality we’re now operating in.

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363

seo.co

JANUARY 15, 2021

If you want to get involved, paneled, illustrated storytelling can be a deep and immersive way to present a complex idea or present a sophisticated idea of humor. Podcasts are seeing a resurgence in popularity , though they never really fell out of style. However, one-off productions aren’t uncommon either. Journaling.

Marketing Websites 83

Marketing Websites Content Webinar Metrics Work Management 83

Single Grain

FEBRUARY 10, 2020

We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. A CTA is essentially a button or short and specific line of text that urges the user to take a desired action such as share your article, subscribe to your newsletter or download a PDF. Get A Free Consultation. Above the Fold.

Top of Funnel 130

Top of Funnel Paid Content Lead Ranking Content Marketing 130

Single Grain

SEPTEMBER 3, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. What I Learned Rescuing Our Startup from Death.

Paid Search Agency 106

Paid Search Agency Paid Content Content Marketing Companies 106

Convince & Convert

DECEMBER 30, 2015

Late night shows are famous for their interview content, and an easy way to incorporate that into your content marketing is through podcasts. Influencers like Pat Flynn are well-known for their podcasts featuring folks throughout the industry. Newsletters. 5% of bloggers include printed newsletters in their content strategy.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Late night shows are famous for their interview content, and an easy way to incorporate that into your content marketing is through podcasts. Influencers like Pat Flynn are well-known for their podcasts featuring folks throughout the industry. Newsletters. 5% of bloggers include printed newsletters in their content strategy.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168

LeadSquared

JUNE 10, 2016

Current mediums used are social media (Facebook & Twitter), email newsletters & the growth has been not more than 5-7% month on month basis. And all this time, keep working on increasing your email newsletter base and click through rate. They make some fabulous videos as far as storytelling is concerned.

Paid Content 52

Paid Content Webinar Metrics FAQ Online Marketing 52