64.2% of Marketers Challenged by Lack of Personalization Budget and Resources
KoMarketing Associates
NOVEMBER 16, 2022
As marketers focus on personalizing the customer experience, new research suggests that many continue to face challenges in this area. of respondents said they were satisfied with their marketing team’s personalization results and efforts. Identifying Marketers’ Customer Engagement Challenges. As a result, only 8.5%
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