Internet advertising up 7.3%, reaching record high in U.S.
Martech
APRIL 16, 2024
internet advertising reached a record $225 billion in 2023, a 7.3-percent The digital ad ecosphere has met challenges due to snowballing privacy regulations and the deprecation of third-party cookies. Dig deeper: Google’s Privacy Sandbox: What you need to know Video. Image: IAB/PwC Internet Ad Revenue Report, FY 2023.
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