article thumbnail

Do You Need a Privacy Policy on Your Website?

Marketing Insider Group

Who doesn’t love their privacy? In today’s digital landscape, user data is more important than ever, and protecting your customer’s privacy is a top priority for your business. Every time you have input data (intentionally or unintentionally) into a website or service, you’ve agreed to a privacy policy. Shift 4 Shop.

article thumbnail

ZoomInfo, Data Privacy, and You

Zoominfo

Companies are increasingly facing pressure from regulators and consumers alike to address data privacy concerns and tighten collection data collection processes. Our data collection and usage strategies prioritize accountability, responsibility, and an in-depth understanding of individual privacy. Current Data Privacy Laws.

Zoominfo 225
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Data Privacy Terminology 101

Zoominfo

The world of data privacy is vast and complex. In this glossary, we’ll help you build your data privacy IQ by explaining some of the most common terms and applications. Let’s get started… Data Privacy. Opt In/Opt Out. Opt in versus opt out is a common dichotomy for understanding different types of consent.

Privacy 130
article thumbnail

A Marketer’s Guide to European Union (EU) Privacy Laws

Zoominfo

Well, now we need to add a fifth P to the mix: privacy. Privacy compliance has become an essential part of modern-day marketing. While GDPR privacy compliance remains a top priority, the ePrivacy Directive adds complexity by limiting the manner in which marketers can launch campaigns, depending on where their audience lives.

Privacy 130
article thumbnail

Confused By New Data Privacy Laws? Start Here

Salesforce Marketing Cloud

Over the past few years, the California Privacy Rights Act (CPRA) and other new laws have changed how businesses can use data to personalize interactions with consumers. Maintaining CPRA compliance — and keeping an eye on upcoming data laws — will help you better connect with customers in ways that respect data privacy.

Privacy 96
article thumbnail

3 privacy-centric solutions for marketing compliance

Martech

Data protection and privacy are at the forefront of marketing conversations today as consumers demand greater control over their data. states roll out new privacy legislation. This article covers three privacy-centric solutions for marketers looking to comply with privacy regulations.

Privacy 90
article thumbnail

How ZoomInfo Gets Data: Top Privacy Misconceptions Debunked

Zoominfo

Concerns around data privacy have been on the rise in recent years — and for good reason. As a privacy-first company, ZoomInfo is aware of growing concerns surrounding data collection, processing, and usage. Data FAQ: Does ZoomInfo make opting out of its database difficult? Answer: No. Answer: Yes. Answer: No.

Zoominfo 130