B2B Lead Generation Blog

10 Most Popular B2B Lead Blog Posts of 2016

B2B Lead Generation Blog

My methodology was compiling the aggregate social shares across Twitter, LinkedIn, Facebook, and Google+. The year 2016 is quickly coming to an end and the holiday season is a time for reflection and preparation.

B2B Lead Generation Blog: Podcast: How Trigger Events improve Lead Generation

B2B Lead Generation Blog

« Sales Leads Via RSS via Salesforce.com | Main | My Mention In Writers Digest » Podcast: How Trigger Events improve Lead Generation Have you ever wondered why some sales happen twice as fast others?

Trending Sources

The Pond Just Got More Crowded: Google, Salesforce.com and Sequoia Invest in HubSpot

Customer Experience Matrix

Summary: HubSpot announced a $32 million investment yesterday by Sequoia Partners, Google and Salesforce.com. Salesforce.com and Google announced their long-anticipated entry into the marketing automation industry, in the baby-step form of investments in HubSpot.

20 Experts, 1 Awesome Resource: The Social Media ProBook

Modern Marketing

But I urge you to read on to discover a bit more about the book itself, which is current right through Google+. Google Bookmarks.

My online influencer research and engagement process

Biznology

Bringing SDL SM2, Inkybee, and Google Search into GroupHigh. SDL SM2 , Inkybee , Google Search, and especially GroupHigh serve very particular purposes to me.

Eric Schmidt: The Next Facebook will be Social, Mobile & Local

Modern Marketing

According to Google’s Executive Chairman Eric Schmidt it will be someone who finds a way to truly combine “local, mobile and social.&#. Disclosure: Eloqua and salesforce.com have a variety of customer/vendor, sponsorship and other arrangements between the two companies.).

4 Types of Metrics Every Sales & Marketing Team Should Use

Fathom

John goes to Google and types in “Salesforce consulting services in Cleveland.” Google has “Fathom” show up at the top of their screen via “paid search,” which is a budgeted marketing initiative.

Marketing Automation Beer Goggles: What I Think I Learned at Dreamforce

Customer Experience Matrix

I’m writing this on my way home from Dreamforce, the Salesforce.com user conference that has become the primary industry gathering for marketing automation vendors. If you’re not familiar with Salesforce.com terminology: contacts are linked to an account, while leads are not.

A History of Dreamforce [Infographic] #DF11

Modern Marketing

We are thrilled that 100% of the data – the lifeblood of all great infographics – behind A History of Dreamforce was supplied by Salesforce.com, then painstakingly visualized by our friends at JESS3. Google Bookmarks.

Mobile Ate the World, and Google and Facebook are Mobile

Opentopic

Opentopic blog >> salesforce.com As I walked to the grocery store with my friend the other day, he pointed how glued I was to my smartphone. I “obviously” had to check the Facebook notifications on the live video I created earlier in the day, only to get distracted by the latest posts on my feed. But as soon as I. Marketing ROI Cmo marketing roi

Going Big on Small: Joe Payne on HubSpot’s $32M Round

Modern Marketing

The pattern of conversations will look something like this: First there will be a burst of emotion (observers will shout congratulations from the rooftops and laud HubSpot for attracting Google Ventures and Salesforce.com as investors). Google Bookmarks. Demand Generation Eloqua funding Google Ventures hubspot investment Joe Payne salesforce.com Venture Capitalby Joe Payne | Tweet this.

Sales 2.0 Starts with You

Sales Intelligence View

facebook google linkedin Sales sales productivity sales prospecting salesforce.com sCRM social intelligence social media social selling socialprise twitterThere is a shift being made in businesses regarding their approach to gaining new business and managing their customers. Social CRM is on the rise and this is more than a few bells and whistles being added into your contact database. With a large focus being made in the movement away from sales data and [.]. Prospecting Sales 2.0

Top 40 Twitter Feeds You’re Not Following

Modern Marketing

Dan Darcy – Dan, VP of Product Marketing for salesforce.com, shares views on tech, social media and business. Christian Oestlien – As a manager on the Google+ project, Christian tweets from the frontlines of social media development. Google Bookmarks. by Jesse Noyes | Tweet this Social media is a meritocracy, right? Well, not always. The plethora of voices social media unleashed on the world means getting attention can be tough.

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InsideView Launches First Ever Social Selling University

Sales Intelligence View

facebook google Inbound Marketing insideview linkedin marketing Microsoft Dynamics netsuite oracle oracle crm on demand paul greenberg Sales sales productivity sales prospecting salesforce.com Social CRM social intelligence social media social selling twitter Web 2.0

DemandCon: Why Storytelling Drives Demand Generation [Video]

Modern Marketing

As an example of this, Ernst pointed to Salesforce.com. Google Bookmarks. Demand Generation B2B b2b marketing Content Marketing crm DemandCon Forrester Research Jeff Ernst lead management Lead Nurturing Salesforce salesforce.com stories storytelling TED

Dreamforce 2013 Party Guide: A Map of the Hottest Parties to Attend!

Sales Intelligence View

Each attendee will also walk away with a new Google Chromecast for attending. Social Selling Technology b2b sales Dreamforce insideview salesforce.com Are you attending Dreamforce next week?

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

San Francisco-based Alex Hisaka is Growth Builder at Desk.com, part of the Salesforce.com family. A Stanford grad with two degrees in computer science, Marissa is known for long tenure at Google, where she was the company’s first female engineer and later served in different VP roles.

11 Features to Bring Salesforce Chatter to Life

Modern Marketing

Salesforce.com’s slick demos show how users can seamlessly collaborate through it’s micro-blogging system Chatter. Google Bookmarks. Sales & Marketing Alignment Chatter email Facebook Force.com Force.com Labs HootSuite Lead Scoring sales and marketing sales and marketing alignment Salesforce salesforce.com Seesmic Twitterby Andrew Sinclair | Tweet this. At its core, Chatter is about creating news feeds from people and recording updates.

A Secret No More: Eloqua on Salesforce’s Acquisition of Radian6

Modern Marketing

Colleagues, friends, semi-strangers all DM’ing, emailing, texting the news: Salesforce.com just bought Radian6. In other words, Salesforce.com and Eloqua share the same path, and our friends on the Bay just cleared a lot of thicket with this acquisition. Google Bookmarks. Revenue Performance Management cloud connectors Eloqua Jonathan Block M&A Marketing Cloud Paul Greenberg Radian6 RPM Salesforce salesforce.com siriusdecisions Social Media

6 Brilliant Uses of Video

Modern Marketing

Salesforce.com’s CRM Demo Video. Salesforce.com knows video because they know what viewers want. Google Bookmarks. Content Marketing Black & Decker Boone Oakley Dan Pink Daniel Pink Eloqua JESS3 RSA salesforce.com Stanley State of the Internet Taylor Guitars video viral video Youtubeby Joe Chernov | Tweet this. If a picture is worth a thousand words, how much is a video worth? The answer: Maybe the future of your marketing program, that’s how much.

Google Acquires Wildfire: What the Acquisition Means for Online Engagement

SnapApp

Salesforce.com acquired the social enterprise company, Buddy Media. Now, Google has just announced that they're acquiring the social media platform provider Wildfire. Nevertheless, Google?s Although Wildfire is a competitor to SnapApp, we do believe that Google?s

8 Great LinkedIn Groups for B2B Marketers

KoMarketing Associates

Google Analytics. From the group introduction: Google Analytics is widely used in the web analytics industry and is becoming more and more extensive. Salesforce.com. From the group introduction: Salesforce.com.

13 Events You Should Attend In 2013

Modern Marketing

GAUGE (Google Analytics Users Great Event). Given the extensive Google Analytics user base, this unique user event offers the opportunity to engage with a variety of attendees across a broad spectrum of verticals and operations.

Dreamforce: Ending the “Accidental Revenue” Myth

Modern Marketing

Google, or Apple or even Salesforce.com is born. We’re also thrilled to have Salesforce.com ’s Senior Vice President of Marketing, Kraig Swensrud making the introductions in the session. Revenue Performance Management Adobe Ann Lewnes Christine Heckart CMO Dreamforce Dreamforce 2011 Kraig Swensrud marketing performance NetApp revenue performance sales and marketing alignment salesforce.comby Joe Payne | Tweet this There’s a mythology that surrounds the entrepreneur.

Marketing Features in Salesforce.com Winter 10

Modern B2B Marketing

Once again Salesforce.com has delivered a great set of new features for Marketers in the Winter 10 release. This is more relevant than ever since marketers may wish to use Salesforce.com to track events like seminars that may have a registration fee.

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity

Program/Product Manager, Social Media at Microsoft Bing. • Marcus Nelson – Director of Social Media, Corporate Communications Salesforce.com. • Michael Procopio – Social Media Strategist at HP Software. • Karen Wickre – Senior Manager, Global Communications & Public Affairs at Google. • Gurmeet Dhaliwal – VP, Internet Marketing at CA Technologies (formerly Computer Associates). • Justin Kistner – Sr. Post on Google Buzz.

List 29

Marketo TV Discusses Social Selling with InsideView

Sales Intelligence View

facebook google Inbound Marketing insideview marketo sales productivity salesforce.com social selling twitterDuring Dreamforce, Marketo the revenue performance management company hosted a “Marketo TV&# session where they met with dozens of people to discuss marketing automation, social media and Salesforce. This is the video featuring InsideView discussing the growing need for social media adoption in sales groups as well as high level thoughts on where the industry [.].

The 12 Best Landing Page and Form Builders for Conversion Rate Optimization

Webbiquity

Google Review Count: 231. Google Review Count: 217. Google Review Count: 281. 2 ) Google Forms. Google Review Count: 260. Google Review Count: 189. Google Review Count: 175. Integrates with popular services like PayPal and Salesforce.com.

May The Force Be With You: 4 Takeaways From Cloudforce 2011

Modern Marketing

Salesforce.com thinks the SaaS industry is ready for a re-launch. Cloud 2 ” is now the fundamental underpinning of Salesforce.com’s application strategy. Salesforce has been arguing for years that customer service starts by searching Google, asking friends on Facebook, and Tweeting for help on Twitter. Salesforce.com is committed to building a powerful development platform. Google Bookmarks. by Andrew Sinclair | Tweet this.

The 17 Best Social Media Management Tools

Webbiquity

As a reminder, in all posts in this series, tools are shown with the number of results returned by Google on Boolean searches for each tool name in conjunction with “review,” “tool” and other related words. Google Review Count: 437. Google Review Count: 426.

Tools 132

8 Rules When Using Social Media as a Support Channel

Modern Marketing

CRM systems like Salesforce.com already provide integration between Twitter and Call Center Support cases. Google Bookmarks. Social Media b2b marketing crm customer retention customer service customer support Focus LinkedIn linking Quora SaaS Salesforce salesforce.com service level agreements SMB social media support channels Social Times support channels topliners Twitter vendor servicesby Zainab Ali | Tweet this.

The Big List of Dreamforce Parties

Modern B2B Marketing

I also did not list any parties I couldn’t confirm, nor did I include private parties like Stratera, Sakonent, Accenture, Deloitte, CoreMatrix, and Google (though if you are a customer of one of these companies you may want to reach out to your sales rep for details).

The 10 Best B2B Videos

Modern Marketing

Speaking of production, were are doubly thrilled that our partner, JESS3, won a special Best Production award for the work they’ve done with us, Salesforce.com ( State of Cloud Computing ) and even for themselves ( State of the Internet ). Google Bookmarks. by Joe Chernov | Tweet this. The best kind of praise comes when you aren’t expecting it, much less looking for it. Last year, Eloqua became the most award-winning content marketers in the Revenue Performance Management space.

The 14 Best Personal Productivity Tools

Webbiquity

Google Review Count: 355. Google Review Count: 183. Integrates with a wide range of applications including Basecamp, Salesforce.com, and Teamwork. Google Review Count: 170. Google Review Count: 363. Google Review Count: 297. Google Review Count: 295.

Enter The Ninja: The Anatomy Of An Uncommon Job Title

Modern Marketing

In response, young workers are taking to Q&A sites like Quora and LinkedIn as well as amassing accreditations from places like Amazon and Salesforce.com to establish a range of expertise. Google Bookmarks. by Jesse Noyes | Tweet this. From Big Commerce's support site.

Digg 17

B2B Marketing’s Measurement Problem

Digital B2B Marketing

No one makes a million dollar decision based on one white paper, one email or one Google search. In most B2B organizations, Salesforce.com or a similar solution is the system of record. The buying process may take 12 to 18 months. 20 different people may be involved in the decision.

“Revenue” Turns One

Modern Marketing

Google Bookmarks. Content Marketing AdAge Carbonite David Friend Eloqua engagement Facebook inbound links infographics Phoenix Suns publishing Radian6 revenue Salesforce salesforce.com SxSW The Blog Tree Twitterby Jesse Noyes | Tweet this. We’re donning our party hats at Eloqua today.

Dreamforce Session Recap: Write Awesome Emails, Understand the Marketing Technology Landscape, and Rock Your Inbound and Outbound Marketing

Modern B2B Marketing

Dreamforce-goers have braved the elements of San Francisco, surviving a few rainy days under Salesforce.com’s huge inflatable structure connecting Moscone North and South. According to Google, 18% of all clicks go to paid results and 82% of clicks go to organic results. Salesforce.com

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

San Francisco-based Alex Hisaka is Growth Builder at Desk.com, part of the Salesforce.com family. A Stanford grad with two degrees in computer science, Marissa is known for long tenure at Google, where she was the company’s first female engineer and later served in different VP roles.

The 4 Stand Out Aspects of Salesforce Summer 11

Modern Marketing

While this release is not heavy on features by Salesforce.com standards, the company has been on an acquisition spree as of late and the Dreamforce keynote only a few months away, so I expect to see a lot more in the works. Salesforce.com’s development of numerous Force.com features and tools. I believe that Chatter will be an integral part of all Salesforce.com products in the future. Google Bookmarks.