NuSpark Consulting

OCTOBER 27, 2014

If you aren’t using LinkedIn as part of your social media marketing strategy, you are missing out. These ten tips will help you get the most out of your LinkedIn profile. Your Profile. Tune up your profile. A complete profile looks professional while an incomplete one screams amateur. Use InMail.

Linkedin 100

Linkedin Ideal Customer Profiles Tactics Social Media 100

ClearVoice

SEPTEMBER 13, 2021

They can help you grow your client base with less effort than cold calling tactics. Referrals may result in better clients since the referrer knows both your expertise and the clients’ needs. Referred client relationships are already established in trust. Provide samples of your work. Ask about project deadlines.

Ideal Customer Profiles 96

Ideal Customer Profiles Business High Quality Lead Peer-to-peer 96

Hinge Marketing

OCTOBER 31, 2016

Market research pays off for professional services firms. In fact, one of our original research studies found that firms that conduct systematic research on target client groups are both more profitable and grow much faster. In this post I’ll cover the various types of market research available to you. Survey research.

Research 48

Research Service Planning Ideal Customer Profiles 48

Hinge Marketing

NOVEMBER 7, 2016

But branding the individual is especially relevant in the professional services, where developing thought leadership is a critical tool in an expert’s rise to prominence. These high-profile individuals are often referred to as thought leaders or Visible Experts ®. Top Personal Branding Tips. Where do your clients struggle most?

Personalization 93

Personalization Brand Identity Branding Tips 93

Outbound Engine

FEBRUARY 10, 2020

Specifically, social media cover photos are the largest visual chunk of your profile, making them ripe with the opportunity to create a lasting impression. Even LinkedIn pages benefit from the addition of photos, which can provide a 200% increase in engagement compared to profiles with less featured pictures. Know your image sizes.

Social Media 57

Social Media Media Ideal Customer Profiles Profiling 57

ClearVoice

JULY 20, 2019

Because, just like you do not want to hire a dentist with bad breath for their “expertise,” a client may not want to hire you as a freelancer if you are not displaying your skills on your own marketing channels. Have you been so focused on client projects that your own website, social media, and branding have been neglected?

Content Marketing 97

Content Marketing Business Marketing Budget Ideal Customer Profiles 97

Convert

JANUARY 16, 2023

Take this post, “ 5 Tips For Embracing Natural Hair ”, for instance. The heading clearly mentions the benefits (tips to embrace natural hair) and why this article is worth reading (because it’s written by super model Cindy Joseph). The tips presented are actionable, educational and inspirational. Take a look at these: Source.

Copywriting 52

Copywriting Curation Brand Identity Branding 52

ClearVoice

FEBRUARY 1, 2021

From decreased productivity and achieving a healthy work-life balance to dealing with distractions and fighting Zoom fatigue and burnout, all of these factors impact how a marketer needs to approach content creation and distribution efforts. The challenges of remote work for marketers and creatives. The shift to remote work.

Work Management 82

Work Management Account Based Marketing Paid Search Agency Advertising Agencies 82

Hubspot

NOVEMBER 24, 2020

Because we (unfortunately) can't predict the future, we decided to survey a sample of nearly 300 general consumers about their holiday shopping plans. For example, if you already promote your brand with a Facebook Business Page or Instagram Business profile , you could highlight and sell a few of your most popular products in a Facebook Shop.

eCommerce 101

eCommerce Budget Programs Planning Customer Surveys 101

Hubspot

AUGUST 21, 2023

Cold Call Script Examples How to Create a Cold Call Script The Best Cold Calling Script Ever Cold Calling Script Variation Cold Calling Script Templates Cold Calling Tips Once you have a list of prospects to call, it's time to reach out. second pause) Do you have a moment to talk about your business' call service provider?

Cold Calling 69

Cold Calling Template Work Management Enterprise Management 69

Sprout Social

FEBRUARY 20, 2020

This is opening up a new world of possibilities for not only marketers but also for sales teams, product teams, research and development, and so much more. It’s time to look beyond your marketing department and begin working with other departments, identifying their listening goals and figuring out how to tie it all back to the bottom line.

Work Management 118

Work Management Marketing & Strategy Marketing Management Demographics 118

ClearVoice

JUNE 5, 2020

For even the most seasoned of content marketing professionals, letting go of the comforts and protections of an employer and setting out into what feels like a sea-of-unknowns is a terrifying jump. Becoming a full-time freelance content marketer. Why the market may need more freelancers soon. And then, a pandemic happened.

Work Management 120

Work Management Content Marketing Planning Marketing Management 120

Optinmonster

FEBRUARY 23, 2022

Are you trying to find the best WordPress marketing plugins to help attract more customers and drive more sales? WordPress plugins are the key to unlocking the roadmap to your marketing goals. We’ve hand-picked the best WordPress marketing plugins that will help you out in 11 different areas. SEO audit checklist.

Planning 75

Planning Best Practices Work Management Marketing Management 75

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Make Your LinkedIn Profile Work for You. Penn , will be the first to say that this service is sorely underrated as a place to develop business, grow your capabilities, and promote your projects and opportunities. Make sure your profile reflects that. May 19, 2008. People who use LinkedIn expertly, like Christopher S.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Network Marketing 100

ClearVoice

JANUARY 17, 2019

Since the moment their ads hit Facebook a few years ago, the simple beauty of their card designs and the clever company branding stuck in my consciousness… and apparently, had the same effect on dozens of my peers. (Are Get tips from Brendan Stephens, Global Creative Director at @MOO. freelancing | #smallbusiness Click To Tweet.

Creativity 51

Creativity Business Peer-to-peer Paper 51

Mailmunch

APRIL 6, 2021

For vendors like you who use Shopify’s platform to reach major global markets, now is the time to really scale up your efforts and begin planning for the future- by figuring out what 2021 and beyond will be like. One of them is the untapped potential of emerging markets like Brazil, South Africa, and India. But are you ready? .

eCommerce 53

eCommerce Top of Funnel Ideal Customer Profiles Mobile Marketing 53

Adobe Experience Cloud Blog

JANUARY 5, 2016

This blog will explore the value that reviews provide to marketers and a few ways to get started. What about when you’re evaluating which marketing automation software to choose? Your brand benefits from these reviews because it provides social proof to prospective customers evaluating you during their buying process.

Marketing Management 48

Marketing Management Word of Mouth B2B Thought Leadership Marketing Automation Services 48

Marketing Insider Group

FEBRUARY 25, 2020

As a CMO, you are responsible for your business’s entire marketing strategy. When it comes down to it, it’s you who likely has to manage market research, competitor analysis, advertising, public relations, and sales materials, to name a few. You probably never thought much about getting new customers from blogging.

Ideal Customer Profiles 274

Ideal Customer Profiles Trade Show Ad Frequency CMO 274

Sprout Social

SEPTEMBER 14, 2016

With more than 50 million businesses on Facebook, the social network has become one of the staple channels to further market your brand. Even though so many brands have a strong presence on Facebook, several more are trying to get started off on the right foot. How to Build a Facebook Business Page from Scratch.

Facebook 111

Facebook Business Ideal Customer Profiles Social Networks 111

Hubspot

JANUARY 15, 2015

When you''re thinking about investing in a product or service, what''s the first thing you do? Usually, it’s one or both of the following: You''ll likely ask your friends whether they''ve tried the product or service, and if they have, whether they would recommend it. According to Content Marketing Institute , U.K.

Case Studies 28

Case Studies Case Study Sales Management Studies 28

Hubspot

JUNE 15, 2012

As more and more marketers have championed (or begrudgingly admitted) the importance of social media as part of a well-rounded marketing strategy , lots of cool tricks and tips have been published across the interwebs to help turn social media into a traffic- and lead-generating channel. Create Twitter Lists.

Social Media 28

Social Media Social Marketing Media Social Networks 28

Single Grain

FEBRUARY 25, 2022

This post will show you how five brands successfully took their services online and inspire you to do the same. Book My Free Digital Marketing Consultation . ” But beyond the financial aspect, when some people think of going virtual, the first thing that might come to mind is a drop in quality of the service or product offered.

Digital Transformation 52

Digital Transformation Enterprise Management Work Management Paid Search Agency 52

nDash

MARCH 6, 2021

In 2013, I left my full-time marketing job to become a freelance writer, despite not having any active or prospective clients. I found companies that I was uniquely qualified to write for, and got them interested in my services by offering a glimpse of the type of content that I (and then later, my team) could deliver to them.

Enterprise Management 52

Enterprise Management Ideal Customer Profiles Work Management Content 52

ClearVoice

MAY 15, 2020

Award-winning producers, directors and creators share decades of combined experience to help you produce better video marketing, from live social streaming du jour to production techniques that have stood the test of time. Live video marketing (aka livestreaming). Tips: “Facebook and YouTube have incentivized live video.

Video Marketing 105

Video Marketing Advertising Agencies Tips Paid Search Agency 105

Webbiquity

AUGUST 9, 2016

Interest in influencer marketing is skyrocketing. Recent stats reported by Onalytica explain why marketers are rushing to incorporate influencer research and outreach: 84% of marketing professionals now use influencer marketing as a tactic. 59% of marketers planned to increase their influencer marketing budget in 2016.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

DiscoverOrg

AUGUST 23, 2018

This means the average user spends approximately 6 hours a week, or 303 hours a year, browsing over Facebook updates, Linkedin notifications, and an abundant amount of tweets. One client may prefer email-only interactions, while others check Twitter, or live on LinkedIn. For B2C and service-oriented sellers, it might be Facebook first.

Social Media 197

Social Media Social Networks B2B Sales Linkedin 197

Single Grain

JUNE 3, 2021

This is a complete guide to finding and hiring a Director of Marketing for your business. In this article, you’ll learn everything you need to know about: The role of Director of Marketing. Typical duties of a Marketing Director. Plus plenty of tips from the other side: how to land a job as a Marketing Director.

Resource Management 98

Resource Management Paid Search Agency Planning Work Management 98

Moz

MAY 2, 2019

More importantly, how do you use this data to inform your review acquisition and marketing strategy? Seems like the usual marketing arms race, right? These details are are an exceptional opportunity in the right hands —it's an indispensable assessment tool for local search agencies and their clients. Before you begin your audit.

Acquisitions 57

Acquisitions Ideal Customer Profiles Webinar Metrics Marketing & Strategy 57

Hubspot

APRIL 13, 2012

Conducting market research is often the starting point for key components of businesses' marketing and sales strategies. It's what helps you draft personas , clarify your marketing messaging, set product marketing direction, and build your sales playbook. many marketers draw a blank. 1) What do you want to know?

Enterprise Management 28

Enterprise Management Research Marketing Management Customer Surveys 28

Sprout Social

AUGUST 28, 2019

Although the Instagram’s one billion user mark is just around the corner, marketers are still hopping on the bandwagon by the masses. But despite Instagram’s many moving pieces, attracting followers and winning over customers is arguably easier than ever. Fine-Tune Your Profile from the Word ‘Go’. Not by a long shot.

Business 103

Business Ideal Customer Profiles Profiling Tagging 103

QuanticMind

OCTOBER 24, 2017

QuanticMind is covering the latest trends and tactics in paid search and digital marketing at SMX East 2017 from search publishers and expert practitioners. Shopping Best Practices: “Tailoring Your Shopping Campaign Programs to Your Customers” by Jared DeSisto. SMX East 2017, Day 1.

Paid Content 40

Paid Content Display Top of Funnel Cost Per Click 40

Online Marketing Institute

JANUARY 4, 2011

Her strategy for guest blogging is superb, and it’s why she’s been featured on so many high-profile blogs. When Ann submitted this article to me, she included some of her sample work along with the names of blogs she had been featured on. Ann blogs on search marketing and social media. Thanks for the tips.

Blogger 40

Blogger Adsense Twitter Buzz 40

Optinmonster

FEBRUARY 26, 2020

In this article, we share 10 PPC best practices to keep you ahead of the changes and get the most out of your marketing budget. Pay-per-click advertising, also called “paid search,” is a model that lets marketers place ads on an ad platform, paying the platform each time someone clicks the ad. What Is PPC (Pay-Per-Click)?

Marketing Budget 88

Marketing Budget Paid Content PPC Budget Programs 88

Brandwatch Marketing

AUGUST 21, 2023

Regardless of their organization’s size, social media management has become one of the core focuses for marketers and community managers. Buffer User-friendly and clean, Buffer is great for staggering content throughout the day across multiple social platforms: Facebook, LinkedIn, Twitter, Google+ and Pinterest.

Enterprise Management 98

Enterprise Management Social Media Work Management Marketing Management 98

seo.co

DECEMBER 18, 2020

Link Building Tips for Local SEO. For local businesses, relying on customers in their own communities to thrive and grow, this distinguished set of ranks has been a boon—it means a shortcut to visibility for the audiences who matter most. Or local businesses that haven’t yet dabbled in online marketing? Conclusion.

Paid Content 119

Paid Content Lead Ranking Lead Scoring SEO 119

Hubspot

JULY 27, 2018

Whether freelancing is your lifelong dream or a means to an end, we’re going to walk through each element of starting your own business, making your own schedule, and managing your own clients. You choose your schedule, rates, and which clients or jobs you want to take. Self-Evaluation: Is Freelancing for You? Let’s look at a few.

Work Management 101

Work Management Peer-to-peer Copywriting Pricing 101

Single Grain

NOVEMBER 17, 2020

If you’re a B2B SaaS marketer looking to drive a new pipeline from enterprise and mid-market prospects, there’s no better channel these days for reaching these target customers than LinkedIn Ads. Account-based marketing (ABM) targeting. Account-Based Marketing (ABM) Targeting. That is, if you use it right.

Enterprise Management 98

Enterprise Management Cost per Lead Paid Search Agency Paid Content 98