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Five Smart Tips for Choosing a Winning Domain Name

Navigate the Channel

If you’re fortunate enough to be choosing a domain name for a new business venture or company site, congratulations. We’re going to hit you with a couple of quick facts you should consider before we talk the importance of domain names. Now we can discuss our five top tips to help you choose a winning domain name.

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The Importance of Owning Your Own Domain Name: Claim Your Digital Real Estate

Go Beyond SEO

Small business owners: if you have yet to purchase a domain name, it needs to become top priority. Owning a domain name is essentially akin to owning a prime piece of real estate on the internet. When we think of digital marketing strategy , having a domain name is often not at the top of the list.

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6 link-building myths and truths by Internet Marketing Ninjas

Martech

Link building is one of the most misunderstood aspects of an effective digital marketing strategy. A common mistake webmasters make is relying on third-party metrics like Domain Authority, Domain Rating, or Citation Flow when deciding on link opportunities. It can drive direct traffic as well.

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Why domain-level “intent” can mislead the buyer journey analysis

ClickZ

30-second summary: Relying solely on domain-level intent is potentially a flawed method. How can businesses go beyond domain-level intent and actually uncover the decision-making individual’s intent? So, while knowing domain-level intent is a step in the right direction, it fails to uncover the decision maker’s intent.

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Domain Name Valuations: Automated & Manual Methods for Valuing Virtual Assets

seo.co

Domain Name Valuations – Table of Contents. + The Lowdown on Domain Names. + Why Domain Name Valuations Matter? Factors That Impact Domain Name Valuations. + 4 Different Ways to Valuate Your Domain Name. In the simplest terms, a domain name is your internet address. The Lowdown on Domain Names.

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Planning a New IP or Domain? Here’s How To Do an Email Warm-Up

Litmus

You’ve got (or are getting) a new email domain or IP address to send emails from—but wait. Not the fresh start you want for your email marketing program. Maybe you’ve decided to go from a shared IP to a dedicated IP or from your parent domain to a subdomain just for emails. What’s an IP or domain warm-up? Is it warm?

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Keyword-optimized-for-SEO domain names need either full commitment or registered and fully ignored

Biznology

The moment a CMO truly discovers search they go on a domain name buying spree with the desire to buy every domain name available with the keywords they associate with their products and services. It’s a great shortcut for your sales and marketing team–but not even that will help with SEO. Google hates cheating.

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