100+ Social Media Demographics that Matter to Marketers in 2020

Hootsuite

Understanding social media demographics —the different audiences that each platform has the potential to reach—allows you to: Reach the right audience. The best way to choose the right platform for your brand is by taking a look at the demographics. General social media demographics.

27 Top Facebook Demographics that Matter to Social Media Marketers

Hootsuite

Facebook demographics reach farther and wider than any other social media network. Whether you’re planning to use Facebook to break into new markets, boost sales, or connect with customers, it’s important to stay on top of Facebook user demographics. 27 Facebook user demographics you need to know in 2020. The only platform that has Facebook beat with this demographic is YouTube, with 74%. Seniors are the smallest, but fastest growing Facebook age demographic.

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17 Stellar Stats and Facts for Facebook Fans

Webbiquity SMM

Unlike sites that appeal primarily to specific demographic groups (Pinterest, Snapchat), career path (Vimeo, LinkedIn) or country (VK, WeChat), Facebook use cuts across all social, economic, demographic, and geographic boundaries. Facebook Demographics.

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more.

33 Facebook Stats That Matter to Marketers in 2020

Hootsuite

But it’s a constantly evolving platform based on algorithm changes, new tools, and shifting demographics. Here, we dive in deep to explore the Facebook stats that will matter to marketers in 2020. General Facebook stats. Facebook user stats. Facebook usage stats.

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37 Instagram Stats That Matter to Marketers in 2020

Hootsuite

Fast stats for Instagram. Instagram user stats. You’ll find more Instagram Stories stats throughout this piece that further emphasize this point.). This discrepancy shows that you can’t make assumptions about demographics on Instagram—or any other social network.

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Stats to Track Through the Customer Lifecycle

Ontraport

To attract new leads to your brand, running Facebook and Instagram ads using interest- and demographic-based targeted audiences can help match with your brand’s ideal customers. Stats to track in the Attract stage. Stats to track in the Convert stage.

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26 TIkTok Stats to Know in 2020

Hubspot

To help you make informed decisions about your strategy and whether TikTok is right for your brand, I've compiled a list of 26 interesting stats and facts to know before venturing on to the app. 26 TikTok Stats to Know in 2019. Demographics.

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7 Social Media Stats All Marketers Should Know

Contently

With that in mind, here are seven social media stats we’ve compiled from around the web that should help you start to crack that cube. It would be tough to speculate why without generalizing, but it might be time to change the demographic you target with social ads.

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24 LinkedIn Stats That Marketers Need to Know in 2020

Hubspot

While the LinkedIn audience still skews towards career-minded professionals, the industries, interests, and demographics represented on the platform have become much broader since its launch. LinkedIn Stats to Know in 2020. General LinkedIn Stats. LinkedIn Demographics.

New Content Marketing Stats to Know Before Planning for 2019

DivvyHQ

Stats – who doesn’t love ‘em? In some cases, a single stat can drastically change our worldview. If you’re in marketing, chances are you can recall a jarring stat regarding a tactic or platform or user behavior that caused you to rethink or alter your strategy.

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Display Advertising Stats 2019: SEMrush Study [Fashion Edition]

SEMrush

This research will cover essential knowledge for fashion vertical such as key research findings of audience demographics for both advertisers and publishers, valuable information on topics similarity for both advertisers and publishers, the most popular ad sizes, etc.

52 Gen Z Stats Marketers Need to Know in 2020

Hubspot

To help you build a buyer persona for potential Gen Z customers, I've compiled a list of stats that highlight Gen Z's unique qualities, behaviors, and motivations. 52 Gen Z Stats to Know in 2020. General Stats.

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15 Facebook stats every marketer should know for 2019

Sprout Social

Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. Facebook demographic stats. Facebook usage stats. Facebook advertising stats. Facebook video stats. Facebook publishing stats.

43 Messaging App Stats That Marketers Should Know

Hubspot

To help you determine which apps to use in your mobile messaging campaigns, here's a list of 43 helpful stats to know. General Messaging App Stats. WhatsApp Stats. Facebook Messenger Stats. Snapchat Stats.

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36 Account-Based Marketing Stats to Know in 2020

Hubspot

We know their typical demographic, what they like, the platforms they spend time on, and what they value in a product. To show you just how beneficial account-based marketing can be, while also informing you of the challenges it comes with, here are 36 stats you should know in 2020.

4 Important Stats about the Best Times to Send Emails

Hatchbuck

If you’re not familiar with your audiences’ demographics or are sending a general email without any open data, this is a good starting place. The post 4 Important Stats about the Best Times to Send Emails appeared first on Hatchbuck. There’s so much that goes into crafting a perfect marketing email. You’ve got to create that snappy subject line, quick and engaging copy, and wrap it all up with the perfect call-to-action.

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9 YouTube stats to inform your marketing strategy in 2019

Sprout Social

As YouTube stats for marketers go, that’s great insight into where you could be spending your ad budget, or at the very least maintaining an active presence through video content of your own. YouTube stats for marketers don’t just apply to the B2C industry.

51 YouTube Stats Every Video Marketer Should Know in 2019

Hubspot

Check out these 51 stats about the platform’s mobile usage, its demographics, subscriber growth, general usage, and history that can help you build your YouTube following or persuade your boss to focus more of your efforts on the video platform. YouTube Mobile Stats.

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. Social Media Facts and Stats. 2010 LinkedIn Marketing Stats That Matter For B2B by SmartBug Media.

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Why Marketers Should Implement User-Generated Content: 23 Stats to Know

Hubspot

Below, I'll highlight more stats, facts, and figures that demonstrate the benefits of user-generated content. 23 User-Generated Content Stats to Know in 2020 Benefits of User-Generated Content.

30 Reddit Stats and Facts to Know in 2020

Hubspot

To keep you informed and help you make strategic social media decisions, here's a list of 30 helpful and intriguing Reddit stats related to the company, its user base, and what it takes to engage audiences on the platform. General Stats. Demographics. Takeaways from Reddit Stats.

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31 Sensational Social Media Marketing and PR Stats and Facts

Webbiquity SMM

16 Social Media Marketing Stats. Facebook and Pinterest are among the “oldest” social networks in terms of their member demographics; 63% of U.S. 6 Facts and Stats About Executive and Enterprise Social Media Use. 3 SMB Social Media Marketing Stats.

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35 Podcast Stats That Advertisers Need to Know in 2020

Hubspot

If you're interested in a pursuing a podcast advertising strategy but aren't sure if the right opportunities exist for your company, check out this list of more than 30 podcast advertising stats. Podcast Demographics.

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The Ultimate List of Email Marketing Stats for 2019

Hubspot

Email marketing stats. Demographic Email Marketing Statistics. Nowadays, marketers put a lot of emphasis on chatbots, Instagram influencers, and other new opportunities to reach their customers.

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17 Instagram stats marketers need to know for 2019

Sprout Social

To stay on top of your Instagram game, it’s important to understand some of the stats surrounding the platform. Understanding the demographics behind each social media platform can help you to determine which ones you need to be focusing on in your social media strategy.

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104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity SMM

Find the answers to these questions and many others in more than 100 social and online marketing stats from 20+ different sources. 9 General Marketing Stats. 5 Online Demographics Stats. 13 Content Marketing Stats. 7 Blogging Stats. 5 SEO Stats.

48 Instagram Stats That'll Help You Improve Your Posting Strategy

Hubspot

There's a whole lot of research out there about Instagram -- everything from the demographics of its users and how often brands are posting, to how caption length affects engagement and what the most popular emoji is on Instagram. 48 Instagram Stats. Audience & Demographics.

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5 Insightful Instagram Stats That You Should Know

Sprout Social

Companies now strive for different and new Instagram stats to understand how they engage and communicate with customers. But effective social and community managers go beyond that by researching and capitalizing on lesser-known Instagram stats. New Instagram stats pop up every day.

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47 Superb Social Media Marketing Stats and Facts

Webbiquity SMM

” Read more about those findings and more in the almost four dozen superb social media stats and facts below. 10 Stats About Social Media Demographics. 9 Stats About Social Media Metrics and Measurement. 21 Social Media Marketing and Advertising Stats and Facts.

19 Noteworthy Stats About Instagram, LinkedIn, and Twitter Marketing

Webbiquity SMM

Here are 19 stats and facts about Twitter, LinkedIn, and Instagram, plus six key takeaways to help you create a more effective social marketing plan. Eight Instagram Marketing Stats. Three LinkedIn Marketing Stats. Eight Twitter Marketing Stats.

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Best Social Media Stats and Market Research of 2009

Webbiquity

Twitter Demographics by Social Media Today. Twidiots: The Fact and Fiction of Social Media Demographics by Social Media Today. Women over 55 remain the fastest-growing demographic.

Struggling to Find That Stat? Research Tips for Social Media Marketers

Hootsuite

For instance, you can learn from our post on Facebook demographics that 79% of 30- to 49-year-olds have Facebook accounts. The post Struggling to Find That Stat? Content may be king, but poorly researched content can make you look more like a joker.

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20 Important TikTok Stats Marketers Need to Know in 2020

Hootsuite

TikTok stats are a way to see if the hype is real. General TikTok stats. But the comparison shows what TikTok is up against on its own turf, and puts sky high TikTok stats into perspective. But the stat doesn’t tell the whole story about the app’s success in the country.

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20 Stats Every Global Social Media Marketer Should Know

Hubspot

That's why we've collected 62 stats that help paint a picture of how social media works around the world , 20 of which we're going to highlight in this blog post. Source: ClickZ ) Tweet This Stat! Source: New Media Trend Watch ) Tweet This Stat! Source: HubSpot ) Tweet This Stat!

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21 Internet Marketing Stats That Will Blow Your Mind

Hubspot

Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat!

10 Interesting Digital Marketing Stats to Ring in 2018

Navigate the Channel

In just the last few years, millennials have been part of a major shift in the B2B researcher demographic. Take a look at these stats: October 6, 2010 – Instagram Launch.