Scoop.it

DECEMBER 15, 2020

On the marketing front, many find that a content curation strategy is helpful in scaling up without requiring a ton of additional resources. The Benefits of Content Curation for Startups. Content curation is valuable for any business in any industry, but it’s an especially powerful weapon when wielded by startups. Industry hub.

Curation 54

Curation Startups Marketing & Strategy Aggregators 54

Marketing Insider Group

APRIL 11, 2023

There’s no better way to optimize your website than to work with digital marketing experts. Image Source: WordStream This means that curating your digital presence to appeal prospects is key to generating revenue. Web design services will help your company curate a site that actively attracts and engages new visitors.

Marketing Automation Services 322

Marketing Automation Services Marketing Budget Paid Search Agency Service 322

Content Standard

APRIL 26, 2019

So how can you know the best social media distribution channels for your content when the platforms are in constant flux? For starters, stop thinking about distribution and start thinking about communication. ” B2B Embracing LinkedIn for Content Distribution Strategy. The Verdict on Social Distribution for 2019.

Distribution 111

Distribution Social Media Paid Content Advertising Channels 111

BenchmarkONE

FEBRUARY 5, 2020

Content curation is the process of culling media from other brands to amplify the authority and reach of your own. Distributing content from your brand on social media and in email messaging is imperative. Here’s why incorporating other content into your distribution strategy is smart (as well as some ideas on how to do it).

Curation 66

Curation Content Aggregators Distribution 66

Scoop.it

AUGUST 29, 2019

Content distribution. Content curation adds diversity to your employee advocacy approach and it’s most effective when it: Relates to your employees’ specialties. To make this happen, content curation needs to be as easy as possible for your employees to execute—this guide will show you how. Attracting new recruits.

Curation 51

Curation Peer-to-peer Paid Search Agency Content 51

Marketing Insider Group

JANUARY 4, 2021

What works for one SaaS company may not work for the next. Distribution plan: Now that you have content, how will you distribute it? Without distribution, it can’t deliver traffic. Distribution also helps with organic SEO. There Is No One Size Fits All. Growth marketing strategies are not cookie cutter.

Growth Marketing 359

Growth Marketing Marketing Strategy Marketing & Strategy Marketing Automation Services 359

Martech

MARCH 1, 2024

Adopting an AI tool In 2023, Sur La Table implemented Bloomreach’s Discovery tool, which uses AI to improve site search, curate product pages and segment customers. He added: “The integration gives them the tools to work really smart. Are we in that assortment [of products] or can we be in that assortment?

Marketing AI 111

Marketing AI Merchandising Enterprise Management Long Tail Marketing 111

Vidyard

SEPTEMBER 27, 2022

Because there are endless strategies to achieve this, I’ve narrowed them down to the four most important sales enablement best practices—content curation, partnerships, early collaboration, and continuous improvement. Video Distribution Trends 2.2.1 Distribution Channels Where Video Content is Used 2.3 Curating Resources 1.2

Top of Funnel 109

Top of Funnel Practices Curation Best Practices 109

Martech

MARCH 22, 2024

AI tools and large language models (LLMs) are changing the content marketing process, impacting how we conceive, produce and distribute content. Many major marketing tools already use AI models and machine learning to work behind the scenes. These days, they’re adding more AI features to help retrieve detailed insights more easily.

Marketing AI 116

Marketing AI Content Marketing Enterprise Management Planning 116

Sprout Social

NOVEMBER 1, 2021

Chances are that your employees are already on social media and talking about their work. Employee advocacy is the promotion of a brand or company that an individual works at. Positively share about their experiences and work life, offering an “inside look”. The post What is employee advocacy and does it really work?

Work Management 124

Work Management B2B Thought Leadership Thought Leadership Marketing Management 124

Valasys

JULY 31, 2023

Content Automation tools play a pivotal role in streamlining the content workflow, enabling organizations to produce and distribute content at scale without compromising on quality. Content Automation is a revolutionary technology that automates various aspects of the content creation process, from ideation to distribution.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

SnapApp

SEPTEMBER 6, 2018

When most of us think about curated content we immediately conjure up the image of a fabulous art curator tirelessly searching for the perfect painting to complete a collection or the perfect piece for a space. So what is content curation? And successful marketers and their audiences both win with curated content.

Curation 48

Curation Tools Content Verticals 48

SnapApp

SEPTEMBER 6, 2018

When most of us hear the word curation we immediately conjure up the image of a fabulous art curator tirelessly searching for the perfect painting to complete a collection or the perfect piece for a space. So what is content curation? And successful marketers and their audiences both win with curated content.

Curation 48

Curation Tools Content Verticals 48

ClearVoice

MARCH 14, 2024

You can build something magnificent from the ground up, but if your target audience doesn’t know your masterpiece exists, chances are your hard work will stay confined to just a few people. Content distribution is a core component but often an underutilized aspect of content marketing. Can they effectively promote and share content?

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Biznology

SEPTEMBER 1, 2015

The best thing about Basecamp in my industry — the agency work — is that 100% of everyone I work with already has Basecamp experience. Today, I will share the project management tools that I have used. Basecamp’s pretty affordable after their free 60-day “all you can eat” trial.

Distribution 80

Distribution Work Management Marketing Automation Services Marketing Management 80

KoMarketing Associates

OCTOBER 4, 2016

The secret ingredient is an effective distribution channel. However, it is easy to focus so intensely on the creation of a quality content asset that the marketing team fails in recognizing how to distribute content in a manner most effective. Distribution channels must be prioritized and developed to realize business value.

B2B Marketing 234

B2B Marketing Effectiveness Top of Funnel Content Marketing 234

Brandpoint

OCTOBER 23, 2020

For example, the placement of your media incorporates the timing and frequency of distribution, the targeted audience and more along those lines. Enhanced amplification and distribution, also known as premium MAT releases. Simply put, controlled media is exactly what it sounds like: media controlled by you (the brand).

Media 143

Media Advertising Agencies B2B Thought Leadership Distribution 143

Animalz blog

MARCH 21, 2024

The trick is that you need both standout content and reliable distribution for a publication play to work. By curating valuable insights on audience research and delivering them to over 40,000 subscribers twice a month, they’ve built a loyal following that looks to them for advice and expertise. Same with the Superpath blog.

Lead Ranking 81

Lead Ranking Lead Scoring Thought Leadership Allocation 81

Martech

FEBRUARY 18, 2022

At least in part, this aversion to working with salespeople seems to be driven by a perception that sellers are more product-oriented than solution-oriented, and don’t really know how to add value. Content personalization and distribution. Content search and discovery. And, if they’re not aware of them, they need to discover them.

Digital Asset Management 113

Digital Asset Management Enterprise Management Work Management Marketing AI 113

Atomic Reach

FEBRUARY 11, 2019

It has even found its way into content marketing because it has the capability to optimize the work and to execute better than humans in particular tasks. If you’re a content marketer, it may seem like there’s no use of AI in your line of work. Curate and Distribute Content. Curate and Distribute Content.

Marketing AI 106

Marketing AI Top of Funnel Content Marketing Paid Search Agency 106

Scoop.it

DECEMBER 22, 2020

If you curate and syndicate content on your social media accounts, you can generate social traffic. Content also works well as a tool for community building. Written content is the dominant form of content online, but you can attract more followers and improve engagement with your work by including other mediums.

Paid Content 80

Paid Content Curation Content Lead Scoring 80

Sprout Social

DECEMBER 16, 2019

According to our own data , marketers are focused on a variety of metrics that define what’s working (and what isn’t!) Understanding your most-shared posts, whether they feature your brand’s content or third party content you’ve curated like the example above, can also clue you in on what you should be posting. on social media.

Social Media 99

Social Media Work Management Media Budget Programs 99

Marketing Insider Group

JANUARY 16, 2023

As digital platforms continue to grow and content distribution becomes effortless, it’s not going to be easy to stand out in the crowd. Be sure that your employees are educated, motivated and rewarded to ensure they remain courteous, content and respectful when working with customers. Increasing Competition. Image Source: Oberlo.

Allocation 187

Allocation Privacy Peer-to-peer Ethics 187

Liveintent

JANUARY 12, 2022

Advertisers can use seasonal packages to distribute ads across seasonally-themed email newsletters. Advertisers can use custom packages to curate their own email inventory. As a result, they’ll reach customers who’ve already opted in to receive this type of content and engage them at the moment they consume that content.

Advertising Agencies 126

Advertising Agencies Newsletter Opt-out Custom Publishing 126

Scoop.it

DECEMBER 28, 2023

From curating content to appeal to specific segments of your audience to using it to inspire more purchases, here are the eight ways ecommerce content marketing influences conversion rates. And, sure — well-written, curated content works wonderfully in this regard. So, how do you use content marketing to boost conversions?

Conversion Rate 107

Conversion Rate eCommerce Top of Funnel Conversion 107

Square 2 Marketing

MAY 10, 2022

It never worked great anyway. It makes sense for businesses to start looking at consumer entertainment streaming sites for cues on how to curate, distribute and get engagement with content. HubSpot bought The Hustle and Salesforce worked with Disney to create Salesforce+.

Marketing Websites 52

Marketing Websites Curation Amazon Lead Ranking 52

Content Standard

JANUARY 22, 2021

Dog toys, dark romance novels, beard balm, makeup, craft liquor, curated clothing —enthusiasts of all kinds of things sign up for subscription boxes. While many people look at a subscription box as a new retail model, it’s also a lens for understanding how to create, curate, and capitalize on a specific topic or passion.

Content Marketing 126

Content Marketing Planning Curation Content 126

Inbox Insight

MARCH 15, 2023

Content syndication is a cost-effective way to create a larger presence on the web and establish a more authoritative brand by distributing pieces of content through multiple third-party websites, blogs, and channels. Reading time: 4 minutes What is B2B content syndication? Why does content syndication need email marketing?

Lead Scoring 52

Lead Scoring Lead Ranking Content High Quality Lead 52

Martech

MARCH 14, 2023

As basic creative tasks become operationalized, marketing teams can shift resources to more strategic work. In addition, brands can use ChatGPT to gather and curate competitive information across messaging, product offerings, advertising and reviews (although its model is currently based on information available prior to 2022).

Marketing AI 134

Marketing AI Enterprise Management Paid Search Agency Work Management 134

Lead Liaison

JUNE 21, 2023

Waiting for lead data, whether just a few days or longer, also creates delays in the vital follow up process, and usually results in a spreadsheet that has to be painstakingly culled, edited, and curated before it can be imported (manually) into your CRM or Marketing Automation platform.

Lead Capture 89

Lead Capture Lead Liaison ROI Marketing Automation Services 89

ConvertKit

NOVEMBER 1, 2021

Starting today, you have the option to create a digital tip jar on ConvertKit and ask your subscribers to support your work. Here are a few ways you can incorporate it into your work right now seamlessly: Embed it on your website or blog. Think about how much effort you take in a week to curate your newsletter content.

Tips 104

Tips Paid Search Agency Curation Youtube 104

SmartBug Media

SEPTEMBER 8, 2021

You’ll also want to consider your distribution plan when it comes to making your video inclusive. You want to be able to provide a thoughtfully curated choice of rewards for whoever is viewing that content.” This means you need to understand your audience and their preferred channels so you can curate your content to those channels.

Demand Generation Agencies 111

Demand Generation Agencies Demand Generation Webinar Metrics Lead Ranking 111

Contently

JUNE 13, 2018

Dark social refers to the massive amount of links copied and pasted into emails and messenger apps, rather than shared on traditional distribution platforms via the share button. Just as paying to distribute mediocre content won’t help in the long run, posting poor content at the optimal times isn’t good for business.

Social Media 158

Social Media Paid Search Agency Companies Media 158

MKT1

JANUARY 11, 2024

Improve marketing operations and processes : Use AI to streamline your team and free up time to work on meatier projects. Create & distribute relevant, high quality content across all formats and channels faster Video, audio, & visual content - Create or edit brand assets yourself that would’ve required specialists in the past.

Sales Management 52

Sales Management Paid Content Marketing Analytics Tools Tools 52

Buffer

JANUARY 18, 2023

Bonus: another Google feature that works great for ideation is the People Also Ask section on your search page, as explained by this creator. How it helps : Where ChatGPT (and any other AI research tools) wins over Google is that it can curate information for you. Instead, it shares a curated answer in the format you request.

Budget Programs 122

Budget Programs Process Tools Pricing 122

RebelMouse

OCTOBER 9, 2023

Here’s a look at how we work with RebelMouse and why we love working with them so much. An Apple News algorithm offers these suggestions based on readers' interests and preferences (curated by Apple's editors). How Does FlatPlan Work With RebelMouse Publishers to Integrate Apple News? What is Apple News?

CMS Development 65

CMS Development Industry CMS Automation Enterprise Management 65

Zoominfo

AUGUST 10, 2021

And it’s working. Though many creators are gaining interviews, even job offers from posting their resumes on TikTok, doing so on the hyper-curated platform doesn’t come without downsides. Whether you want to work in product marketing, customer success, or sales, being able to create visual assets and speak to a wider audience is key.

Zoominfo 130

Zoominfo Acquisitions Social Media Linkedin 130