Scoop.it

JANUARY 6, 2022

Aside from original content, sales teams can also use curation to find, select, and promote relevant content from other sources. What is curated content? With so much content available online, it is up to marketers and sales teams to successfully navigate and curate the content that they find the most useful for their target audience.

Curation 104

Curation Content Paid Search Agency Lead Nurturing 104

Scoop.it

SEPTEMBER 7, 2023

That’s where content curation comes in. Content curation is the process of selecting and organizing information from various sources to present to your audience in a meaningful way. Why Is Content Curation Important? Curated content can help these businesses stay relevant to their current clients and attract new ones.

Curation 105

Curation Marketing AI Process RSS 105

Hubspot

JULY 31, 2019

Content distribution is an integral, if not the most important, part of your content strategy. While I won’t agree or disagree with this theory, I will equip you with the tools you need to distribute the content you create. Through the various content distribution channels we discuss next. Content Distribution Channels.

Distribution 101

Distribution Paid Content Content Custom Publishing 101

Webbiquity

APRIL 10, 2017

Create a curated stream of news and posts from any number of RSS feeds, including publications; blogs; YouTube channels; topics, competitors and brand mentions (through Google Alerts); and internal business content. Privately aggregates webpages by keyword and domain.” 28: The 21 Best Content Curation Tools. #29:

RSS 229

RSS Marketing Automation Services Work Management Marketing Management 229

Optinmonster

FEBRUARY 8, 2024

Are you looking for the best content curation tools? That’s why a content curation tool is so important. That’s where content curation comes in. What is content curation? And the best way to do content curation, as a digital marketer, is to use purpose-built content curation tools to help you do it.

Marketing Automation Services 98

Marketing Automation Services Curation Enterprise Management Marketing Automation 98

Scoop.it

JULY 13, 2023

Thought Leadership, combined with content curation, is used to deliver unique opinions and viewpoints by subject matter experts to inform, educate, entertain, and impart wisdom to others. If you are planning to incorporate thought leadership with content curation, then you’re not late. What is Thought Leadership?

Thought Leadership 98

Thought Leadership Curation Ad Building Lead Ranking 98

ClearVoice

OCTOBER 23, 2018

The two most common content variations are curated and created content. According to HootSuite Academy , curated content is aggregated information that is gathered “from trusted sources relevant to your industry” and shared across your channels, while still providing photo and author credit (i.e.,

Curation 80

Curation Marketing & Strategy Top of Funnel Content 80

Convince & Convert

SEPTEMBER 24, 2013

We create it, distribute it, and rarely touch it again. If you can’t commit to updating your post regularly, you can turn it into living content by adding value through a curation tool that lets you embed content. Note that I’m not suggesting an aggregation tool. to curate SEO tools for small businesses.

Curation 143

Curation Branding Brand Identity Wiki 143

KoMarketing Associates

MARCH 13, 2018

The good news is that when a technology or software vendor starts to think about link building as simply a component of their ongoing content distribution efforts, the task becomes much less daunting. Distribute media assets in locations like YouTube, Slideshare, or even Pinterest when applicable.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

Scoop.it

DECEMBER 15, 2020

On the marketing front, many find that a content curation strategy is helpful in scaling up without requiring a ton of additional resources. The Benefits of Content Curation for Startups. Content curation is valuable for any business in any industry, but it’s an especially powerful weapon when wielded by startups. Industry hub.

Curation 78

Curation Startups Marketing & Strategy Aggregators 78

Convince & Convert

MARCH 11, 2015

Go Where People Are Paying Attention People are busy, which is why they want to aggregate their news in one source. That’s why most brands aggregate their content on Facebook and other platforms these days: People turn there for business news because their friends, colleagues, and favorite leaders are there in one place.

First-Mover Advantage 164

First-Mover Advantage Aggregators Trust Marketing Curation 164

Convince & Convert

MARCH 8, 2017

They don’t think of those channels in aggregate as “television programming.” Then, create and distribute these “shows” consistently. This is also how television conglomerates operate. Scripps Networks owns HGTV, The Food Network, DIY Network, Great American Country, and several more.

Television marketing 166

Television marketing Social Media Media Marketing & Strategy 166

Convince & Convert

MAY 1, 2014

The company regularly features fan photos and curates content across its social media sties related to the lifestyle and personality of its community. MINI is maximizing audience reach with cross-platform content distribution. MINI is one of those “love brands” that is lucky to have a highly passionate fan community.

Features 142

Features Video Marketing Campaigns Case Study 142

Convince & Convert

JULY 24, 2019

They don’t think of those channels in aggregate as “television programming.” Then, create and distribute these “shows” consistently. Scripps Networks owns HGTV, The Food Network, DIY Network, Great American Country, and several more. Social Media Show Example: David Weekley Homes.

Social Media 153

Social Media Media Marketing & Strategy Television marketing 153

BenchmarkONE

FEBRUARY 5, 2020

Content curation is the process of culling media from other brands to amplify the authority and reach of your own. Distributing content from your brand on social media and in email messaging is imperative. Here’s why incorporating other content into your distribution strategy is smart (as well as some ideas on how to do it).

Curation 66

Curation Content Aggregators Distribution 66

Webbiquity

FEBRUARY 13, 2017

It aggregates all of the recent posts from Twitter, Facebook, Google Plus, Instagram, and others that contain that specific hashtag. Source, manage, and distribute visual content, get visual insights in content/product/contributor performance, improve targeting with audience data, and integrate to other martech tools. 8) Curalate.

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

SocialPilot

APRIL 10, 2025

How we analyze and select these tools: Our process of curating a list of relevant tools involves thorough research and evaluation. These tools, curated by seasoned professionals, empower marketers with valuable insights to make informed decisions and scale their businesses. 5 star (G2), and 4.3/5 5 star (GetApp).

Enterprise Management 73

Enterprise Management Work Management Marketing Management Efficiency 73

Launch Marketing

SEPTEMBER 30, 2020

The process of content creation, curation, distribution and tracking can be time-consuming, and with an ever-growing to-do list, how can you manage the process of creating and managing content across multiple platforms? Feedly is a news aggregator application that has emerged as one of the best ways to subscribe to RSS feeds.

Paid Search Agency 127

Paid Search Agency B2B Marketing Tools Content Marketing 127

Convince & Convert

OCTOBER 19, 2010

There are a number of tools that can assist with identifying these opportunities, but the challenge isn’t collecting the data, it’s aggregating the results and knowing what to do about them. Content creation and curation is how helpfulness is often defined now. Each can be drilled into and examined in detail.

Social Networks 126

Social Networks Communities Network Marketing Social Media 126

Orange Owl Blog

JUNE 11, 2025

In a short span, it has redefined how content is consumed, curated, and commercialized on mobile devices. Business Landscape and Early Challenges At launch, Glance entered a fiercely competitive digital content landscape , filled with short-video apps, streaming platforms, news aggregators, and social media giants.

Lock-In 52

Lock-In Verticals Paid Search Agency Viral Marketing 52

Convince & Convert

JUNE 12, 2013

At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. Questions work well, as does taking a page from the social aggregators and asking people to “Check this out” or “Let Us Know What You Think”. Earned Media: Embracing the Echo Chamber.

Paid Content 150

Paid Content Promotion Media Paid Search Agency 150

Sprout Social

FEBRUARY 7, 2024

How to use competitive intelligence tools to grow your business Competitive intelligence tools make it easier to collect, analyze and distribute competitive research , especially when you’re dealing with astronomical amounts of data and dozens of players in the market.

Budget Programs 126

Budget Programs Tools Eye-Tracking Enterprise Management 126

Martech

DECEMBER 13, 2021

Are they ideators, creators, curators or analysts? We recommend a form-based system survey distributed via email, using the data gathered to aggregate content lifecycle across departments. One of the best ways to garner organizational knowledge is seeking input from as many stakeholders as possible.

Digital Asset Management 123

Digital Asset Management Enterprise Management Marketing Management Curation 123

Sprout Social

AUGUST 14, 2023

Together these solutions offer three distinct benefits that will help scale your strategy and expand your social presence: Identify and distribute content that resonates most Employee advocacy is more than just curation—you need to know what content is resonating with employees and how their connections are engaging with it.

Tools 98

Tools Enterprise Management Curation Peer-to-peer 98

Scoop.it

JUNE 21, 2022

That’s why many digital marketers and e-commerce companies are turning to content curation as an alternative or to bolster their content pipelines. But what exactly is content curation and why does it matter for your business’s success in the online sphere? What is Content Curation? Content Curation vs. Content Marketing.

Curation 52

Curation Business Thought Leadership Content 52

Orange Owl Blog

MAY 24, 2025

Udaan tackled the B2B commerce challenge by digitizing wholesale distribution, creating a tech-enabled supply chain that connected retailers, manufacturers, and logistics providers across Indias vast hinterland. This created a more engaging, curated experience, especially for users new to online cosmetics. Paytm Mall also recalibrated.

Merchandising 52

Merchandising Amazon Paid Search Agency Trust Marketing 52

Orange Owl Blog

MAY 24, 2025

Udaan tackled the B2B commerce challenge by digitizing wholesale distribution, creating a tech-enabled supply chain that connected retailers, manufacturers, and logistics providers across Indias vast hinterland. This created a more engaging, curated experience, especially for users new to online cosmetics. Paytm Mall also recalibrated.

Merchandising 52

Merchandising Amazon Paid Search Agency Trust Marketing 52

KoMarketing Associates

JUNE 28, 2018

To them, content marketing is: “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.” (The The emphasis is my own.). Even if it costs $1,000+ a month.

Webinar Metrics 130

Webinar Metrics Enterprise Management B2B Marketing Budget 130

Martech

MAY 27, 2022

The purpose of an omnichannel content platform is to act as a single source of truth for a highly curated set of reusable, enterprise-wide information assets, such as text, data and media. Business use cases. This is why most of them are built on graph-type datastores. What gets managed in those datastores?

Digital Asset Management 123

Digital Asset Management Enterprise Management Marketing Management Content 123

ConvertKit

NOVEMBER 1, 2021

More often than not, emails are seen as a distribution channel rather than a content channel itself—and it really should be. Think about how much effort you take in a week to curate your newsletter content. This is an easy way for you to find out who your early super fans are who are excited to pitch in and support your work.

Tips 104

Tips Paid Search Agency Curation Youtube 104

Thinkers360

DECEMBER 29, 2024

Thought Leaders & Influencers: To join the worlds largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn credentials, and curate, amplify and monetize your personal brand Sign-up today for free ! Curated & Hosted by Suchita Bhhatia. Evan can help!

Marketing AI 143

Marketing AI Enterprise Management B2B Thought Leadership Thought Leadership 143

KoMarketing Associates

OCTOBER 31, 2013

In fact, Odden’s recent “ 10 Content Marketing Tools for Creation, Distribution and Analytics ” post engaged the Twittersphere with more than 600 mentions. Led by Lee Odden , CEO of TopRank Online Marketing, the content marketing section of the TopRank blog has a cache of valuable material for B2B content marketers.

Resources 120

Resources B2B Marketing Peer-to-peer Content Marketing 120

Orange Owl Blog

MAY 15, 2025

In this curated roundup, we dive deep into the origin stories, growth trajectories, strategic pivots, and innovations that helped these fintech startups reach unicorn status. Instead of building consumer-facing apps, Perfios developed a powerful backend platform that could aggregate, analyze, and validate financial data in real time.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Peer-to-peer 52

Hubspot

OCTOBER 22, 2019

Digg is a news aggregator site that features articles in science, technology, and current events. Additionally, Digg curates content by top stories, so you can see what’s trending online. To get started, you choose things you’re interested in, such as travel, pop culture, or food, and then it curates content for your feed.

Digg 90

Digg Curation Ideal Customer Profiles Advertising Mediums 90

Biznology

OCTOBER 5, 2011

Since the first businessperson started bartering goods in some cave thousands of years ago, products went through a more or less standard life cycle: they were conceived, designed, produced, filtered for quality, distributed, sold, consumed, serviced, and finally disposed of. Distributing. Creating and Coding. Filtering and Consuming.

Social Media 80

Social Media Media Web 2.0 Distribution 80

seo.co

JUNE 25, 2025

High Internal Linking Structure Helps search engines crawl and distribute link equity efficiently. Moreover, some of the datasets used to train or fine-tune LLMs include web snapshots curated from sources with high DR/DA. Domain Authority has the capability to report on large aggregate datasets.

Lead Ranking 52

Lead Ranking Lead Scoring Domain PageRank 52

SocialPilot

JULY 1, 2024

Adapting to Instagram’s Reposting Algorithm Changes Instagram has overhauled its content recommendation algorithm to give smaller and original creators more distribution on explore, reels, and in-feed tabs. Avoid over-reposting : Limit reposting content from other users to avoid being classified as a content aggregator.

Tips 96

Tips Classified Ads Tagging Ideal Customer Profiles 96