Hubspot

MAY 21, 2020

When Larry Drebes, CEO of Janrain, set out to study online consumer experiences earlier this summer, he knew that relevant content would be at the forefront of consumer minds. Here are 24 stats to prove why you need to embrace personalized marketing in 2020. They expect them. Benefits and Challenges of Personalized Marketing.

Personalization 101

Personalization Paid Search Agency Ad Exchange Marketing & Strategy 101

sagefrog

NOVEMBER 14, 2023

A carefully curated palette should not only align with industry expectations but also distinguish your brand from the competition and tie your visual identity together under a common theme. Case Studies: Real-world examples of how your product or service has helped others can offer compelling evidence of your value proposition.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Content Webinar Metrics Marketing Strategy 52

SnapApp

JANUARY 24, 2019

Putting curated content in front of leads at every stage of the funnel allows you to learn more about their unique challenges, needs, and goals, and helps you understand where exactly they are in their journey. In fact, one study found that nearly 80 percent of companies that utilize personalization exceed their revenue goals.

Top of Funnel 111

Top of Funnel Sales Qualified Leads High Quality Lead Personalization 111

Porch Group Media

NOVEMBER 10, 2022

If you’ve stumbled on this blog, you probably are just as keen to read up on the latest stats – in this case, about email marketing. Our team curated the latest stats we could find to help you stay current and informed for 2023. Take a look at these stats on how it has grown and who is using email. Email Usage.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

EveryoneSocial

APRIL 8, 2020

This could be case studies, interviews, pictures or videos, or third-party content where customers were interviewed or received accolades. . Download your Dell case study. . Download your Electronic Arts case study. . Plus, employees love sharing about how their company is helping many awesome brands. .

Social Media 108

Social Media Media Paid Search Agency Case Study 108

Brightedge

MAY 16, 2021

One digital channel continues to grow and this data will help you make the case and prioritize your traffic efforts. Where Miller exceeds Duarte is that he directly applies the storytelling structure to business cases that resonate with marketers like me and you. Thomson set out to study what makes things break big.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Webbiquity

DECEMBER 16, 2013

Matt Baglia cites an infographic from SlickText.com that includes some interesting stats about the value of custom content, such as that “60% of consumers feel more positive about a company after reading custom content on its site,” making them more likely to buy from that company. Guides to Content Marketing with Infographics.

Marketing Budget 100

Marketing Budget Marketing Budget Creation Content Marketing Planning 100

Outgrow

FEBRUARY 5, 2021

A Complete Guide to Demand Generation [Examples+Case Studies] . Curating content. Use blog posts, press releases, case studies, eBooks, white papers, infographics, videos, emails, and various other types of content to attract and retain customers. Look at this case study for example. How to do that?

Demand Generation Agencies 98

Demand Generation Agencies Demand Generation Case Studies Case Study 98

Martech Advisor

JANUARY 27, 2020

48% of consumers surveyed said that they have left a website after receiving a poorly curated experience. These stats prove that personalization matters, so much so that consumers are often willing to give you their data in order to facilitate a better experience.

Work Management 84

Work Management Word of Mouth Marketing Management FAQ 84

KoMarketing Associates

DECEMBER 19, 2013

50 Awesome Content Marketing Stats – Amanda Nelson, ExactTarget. Who doesn’t love stats? This post collects 50 great stats from around the web that make a case for content marketing and shows growth trends within the industry. Case in point: Cinderella! Check it out!

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

Content Marketing Institute

NOVEMBER 17, 2017

Include captions on-screen in case the audio isn’t available. TIP: In most cases the subject matter should connect to the topic. Specially produced or curated content to air on screens. Share your newest research with a white paper, trend report, or even just a couple of stats. Play an entertaining video.

Content 99

Content Landing Pages Curation Conference 99

Sana Commerce

DECEMBER 6, 2021

Case study: Reagecon. Social proof and reference cases. While social proof used to solely rely on word of mouth and personal relationships, the online format offers more possibility, allowing you collect and share customer reviews, testimonials, and case studies on your web store, reaching far and wide.

B2B 52

B2B Marketing Management Case Studies Paper 52

Scoop.it

DECEMBER 21, 2023

Ready to level up your content curation game? 🚀 Whether you’re a seasoned content curator or just starting out, there are several strategies you can use to save time finding, editing, and distributing content. Follow these tips and tricks to curate like a pro and engage your audience with valuable insights.

Curation 83

Curation Effectiveness Marketing & Strategy Content 83

EveryoneSocial

NOVEMBER 9, 2020

But before I get into some of those tips, I want to share some stats around recruitment marketing. . While it’s great to have employees sharing job positions and content curated by your company, ensure they can create authentic content themselves, which others can also share. . Download the case study. .

Tips 98

Tips Paid Search Agency Advertising Agencies Word of Mouth 98

EveryoneSocial

OCTOBER 17, 2018

As an organization, you can encourage sales reps to share a mix of branded and non-branded content so that they become perceived as expert curators. Studying prospects on LinkedIn and Twitter before a meeting. Download this case study to learn their strategy and more. . There are hundreds of interesting stats online.

Paid Search Agency 95

Paid Search Agency Companies Cross-Selling Peer-to-peer 95

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. News needs fact-checkers and curators.

Social Media 144

Social Media Activities Media Skype 144

Salesforce Marketing Cloud

NOVEMBER 20, 2023

” To ensure you lead a successful sales call, we’ve curated expert tips and techniques below, including guidance on how to prepare. He suggests leading with a compelling proof point from a customer case study where you’ve delivered solid results. What you’ll learn: What is a sales call?

Top of Funnel 69

Top of Funnel Work Management Marketing Management Lead Scoring 69

Sprout Social

NOVEMBER 16, 2016

Keep an Eye on Your Stats. However you can export the stats to an Excel file and from there, play with the data: Sort the spreadsheet to see Tweets with most clicked URLs on top. The educated theory behind this case study is that both hashtags and mentions are clickable, so they may steal some clicks that could go to your link.

Twitter 100

Twitter Traffic Ad Building Tips 100

Scoop.it

APRIL 6, 2023

But as every marketer knows, publishing original content like case studies, whitepapers, videos, infographics, and industry research takes time. Enter content curation. Content curation keeps your content pipeline running and your calendar active. Content curation is more than content sharing.

Curation 80

Curation Small Business Marketing Top of Funnel Business 80

Sprout Social

SEPTEMBER 26, 2019

But that’s no longer the case as the use of social media among independent attorneys and law firms is becoming increasingly popular. 2: Share original graphics with useful facts and stats. Make a habit of curating content from other relevant sources and reputable industry blogs. 6: Respond to comments and queries.

Social Media 87

Social Media Media Ideal Customer Profiles Youtube 87

Webbiquity

JANUARY 9, 2024

Curated Resource Posts (Listicles) What It Is Most of us have heard of listicles – these are usually posts such as “10 ways to do X”. The curated resource post is a listicle that often has over 100 elements and focuses on articles, websites, or tools as opposed to reasons. When you include the outreach component (i.e.

Traffic 206

Traffic Peer-to-peer Linkbait Customer Surveys 206

Outgrow

MAY 28, 2021

So, we have curated demand generation examples based on the classic demand generation strategies that companies have followed. . #1 Don’t believe us, believe the stats. But, have a look at this case study! 1 Give Away Free Stuff. Prospects love free stuff. If that’s not a great demand generation example, what is? #4

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Demand Examples 52

Outgrow

JANUARY 22, 2023

Some content types that work the best are industry reports, calculators , live chats , case studies , etc. To have a deep understanding of how a marketing funnel works , we have curated a blog for you. These stats clearly reveal that live chat is a must-have feature for businesses. So, what to do now?

Top of Funnel 59

Top of Funnel Lead Nurturing Lead Scoring Lead Ranking 59

Outgrow

JANUARY 11, 2021

Have a look at this case study on how Leads.ph It understands that growing an email list is crucial and thus has a range of lead generation tools curated just for you. You can run SEO Audit reports with SEO analysis, backlink stats, and web analytics in a matter of minutes. 3) Encourage event sign-ups through tablets.

Lead Generation 94

Lead Generation Paid Content Budget Programs Lead Ranking 94

Vidyard

JULY 27, 2022

The Stats on How Teams Use Customer Service Videos 3. Common Use Cases for Video in Your Knowledge Base 3.1.2 The Stats on How Teams Use Customer Service Videos 3. Common Use Cases for Video in Your Knowledge Base 3.1.2 Curating Resources 1.2 Curate Sales Enablement Tools and Resources (Instead of Collecting) 2.2

Template 73

Template Video Marketing Work Management FAQ 73

Parse.ly

FEBRUARY 6, 2019

For each category and referral below, I’ve broken them down by looking at two stats. But in case you do need to hear this: drudgereport.com is down -15% YoY, and MoM change could range anywhere from +39% to -33%, generously. What about where you should go to find new audiences, meeting them where they are already engaging?

Traffic 108

Traffic Content Facebook Google 108

SalesIntel

FEBRUARY 20, 2023

They have reported these numbers, and I was shocked to see some of the stats here. In many cases, they just don’t have a clue at all. If you get, like in our case, when we get inbound leads coming in, that is less than 50 employees, we take a very cautionary approach to see how much effort should we spend there?

Intent Data 52

Intent Data Ideal Customer Profiles Intent Bombora 52

SalesIntel

FEBRUARY 20, 2023

They have reported these numbers, and I was shocked to see some of the stats here. In many cases, they just don’t have a clue at all. If you get, like in our case, when we get inbound leads coming in, that is less than 50 employees, we take a very cautionary approach to see how much effort should we spend there?

Intent Data 52

Intent Data Marketing Analytics Tools Ideal Customer Profiles Intent 52

Parse.ly

AUGUST 8, 2019

The back-and-forth of “go talk to the data people” became onerous, and I eventually began pulling the stats myself. HelloFresh, a global meal kit provider, curates at-home meal assembly and cooking experiences. Read their full case study here.). I got a login to our data warehouse, and went to town. .

Paid Search Agency 40

Paid Search Agency Content Startups Copywriting 40

SendX

MAY 17, 2021

Put this alongside other email marketing stats and this number makes perfect sense: There were an estimated 3.9 3- Newsletters “An email newsletter is a periodical email sent by a person or business containing news, updates, curated content from the topic that you signed up for” as Priya Nain explains in a blog post for Sendx.

Email Marketing 39

Email Marketing Work Management Marketing Management Paid Search Agency 39

Sprout Social

NOVEMBER 15, 2016

We recently launched Bambu , an employee advocacy platform that makes it easy for companies to curate content for employees or brand ambassadors to share with their social networks. In a 2013 study , 41% of respondents said employees are the most credible source of information regarding a business. Improving a Decline in Organic Reach.

Social Media 95

Social Media Media Business Social Networks 95

Contently

OCTOBER 15, 2020

We analyzed the entire B2B industry, talked to experts, and broke down case studies from companies like Google, Microsoft, HubSpot, and more. But according to Google Trends, that’s not the case. It makes the case for why you’ll benefit from buying Salesforce, without you ever having to talk to a salesperson.

Lead Ranking 218

Lead Ranking Promotion Trends Top of Funnel 218

Sprout Social

AUGUST 23, 2016

Just in case you’re not completely sold on social–or have to convince higher-ups it’s worth it–here are some statistics that make it more than evident that social media is the way to go: 63% of millennials say they stay updated on brands through social networks. That’s not the case at all, especially today.

Social Media 111

Social Media Paid Content Media Business 111

Adobe Experience Cloud Blog

MAY 12, 2016

Unfortunately, the stats show that 90% of B2B businesses use content marketing, but only 30% are effective at it. The panel took questions curated from the Marketo Community and addressed topics from building a personal brand to leadership to navigating your career. So how do you become an effective content marketer?

Top of Funnel 48

Top of Funnel Account Based Marketing ABM Lead Ranking 48

LeadSquared

MAY 20, 2015

In which case, it would go viral. There are many businesses actually getting across to their target audience, and in many cases , without doing anything fancy. Video marketing can really help you cut through the clutter in that case. I will take an example from Google’s case study itself. YouTube Ads.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

Webbiquity

DECEMBER 1, 2015

Followers value images, videos, and case studies as the most valued content from brands on social media. Find these and more actionable takeaways in this collection of three dozen social media marketing stats and facts. Stats and Facts About Social Media Strategy and Tactics. Social Content Stats and Facts.

Social Media 100

Social Media Stats Media Emarketing 100

Contently

OCTOBER 15, 2021

We analyzed the entire B2B content marketing landscape, talked to experts, and broke down case studies from companies like Google, Microsoft, HubSpot, and more. But according to Google Trends, that’s not the case. Add value by guiding the user toward a solution like a relevant resource, case study, or product page.

Lead Ranking 128

Lead Ranking Promotion Enterprise Management Trends 128