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Enter This Copywriting Contest and Win a Free Trip!

Convince & Convert

It’s our fourth annual copywriting contest, and the MarketingExperiments blog has partnered with Convince & Convert for this year’s copywriting challenge. Enter with a comment to this blog post. of donating to Consumer Reports, we will increase the overall perceived value of donating, leading to higher clickthrough.

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B2B Paid Social Benchmarks: What We Learned From $15M in Spend on Facebook and LinkedIn

Metadata

“Learn More” has the highest clickthrough rate on LinkedIn—but also the highest CPL. Our data shows that longer ads have the best clickthrough on Facebook vs. shorter ads on LinkedIn. This is a smaller sample of data, only from LinkedIn, and only from the last 4 months of the year after we started offering video.

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Paid, owned and earned media: What they are and where social fits into the mix

Sprout Social

Blog properties. Here are some reporting tips, plus sample metrics you can use to measure performance: Photo credit: Codesign. Email : Open rate, clickthrough rate, bounce rate. The only downside is that growing an audience for an owned media channel takes both time and effort. Owned media examples. Your website.

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International SEO: How to Optimize Your Website for Other Countries

Hubspot

You can also use them for more than just country notation; as you can see, we have a subdirectory that indicates you're on the "/marketing/" blog. We created two nearly identical surveys: one targeted to a representative sample in the U.S. and one to a representative sample in Australia. com" (or ".org,"

SEO 99
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Why You Should You Care About the Google Answer Box

Content4Demand

And we could dedicate hundreds of blog posts on why SEO is important and different ways to incorporate it into your overall content marketing strategy. It has a high clickthrough rate of 30 percent. Do sample searches to get an idea of what Google is pulling into its Answer Boxes. But as SEO evolves, one thing is certain.

Google 53
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B2B Paid Social Benchmarks: What We Learned From $15M in Spend on Facebook and LinkedIn

Metadata

“Learn More” has the highest clickthrough rate on LinkedIn—but also the highest CPL. Our data shows that longer ads have the best clickthrough on Facebook vs. shorter ads on LinkedIn. This is a smaller sample of data, only from LinkedIn, and only from the last 4 months of the year after we started offering video.

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7 Helpful Resources Every Email Marketer Should Bookmark

Hubspot

Just enter the sample size and conversions/metrics from your original data set, then do the same for your experimental data set, and voilà: IsValid will automatically analyze the results and show you the degree of statistical significance. 4) The HubSpot Marketing Blog's Email Marketing Topic Page. No math required.