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Unlock the Power of FOMO: 17 Clever FOMO Marketing Examples

Optinmonster

But there’s nothing to worry about as in this FOMO guide, we will explain what FOMO means, what FOMO marketing is, and why it is so effective. “FOMO” stands for the fear of missing out , a psychological trigger humans can’t help responding to. Here’s a table of contents for easy navigation: What is FOMO?

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What Is the ROI of Native Video Ads in 2016?

Content Standard

According to SocialTimes , native advertising is by far the most popular ad format on the social network: eighty-three percent of all ads are native. Since the start of 2015, native ads displayed through mobile apps using Facebook’s Audience Network have seen their spending increase ten-fold.

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Google May Have Learned A Lesson From One Of Facebook’s Biggest Blunders

readwrite

When the social network originally implemented Sponsored Stories, users couldn’t opt out of the service , effectively turning all Likes into advertising fodder. However, Google prompted me to opt in to the feature when I accessed the Shared Endorsements link ; it wasn’t already enabled.

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How to Increase Followers on LinkedIn Business Page

Valasys

LinkedIn has been an impeccable social networking platform – one of its kinds that have transcended beyond just being a place for social media personalities to hang on to being a place where brands project their visions & run their marketing & advertising campaigns.

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The Hitchhiker’s Guide to Tracking Website Engagement

Convince & Convert

Content Shares: pages, stories, videos shared to social networks or emailed from wish.org. Visitor Promotion: downloaded banners/badges or creation of personal fundraising pages. Plus, the return visitor metric can be influenced by our social media efforts and other outreach and marketing campaigns.

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The Hitchhiker’s Guide to to Tracking Website Engagement

Convince & Convert

Content Shares: pages, stories, videos shared to social networks or emailed from wish.org. Visitor Promotion: downloaded banners/badges or creation of personal fundraising pages. Plus, the return visitor metric can be influenced by our social media efforts and other outreach and marketing campaigns.

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The Marketer’s Guide to Brand Awareness

Outbrain

Just a split-second glimpse of the white curly font and banner against the bold red background is enough to fire up the brain’s recognition engine. We don’t need to spell them out. Multiply this effect by thousands of customers, and brands will inevitably see a sales increase. Tools to help you: Sprout Social, BuzzSumo.