Porch Group Media

MAY 21, 2019

eMarketer). 82% of marketers report increased open rates with rich email personalization. Email marketing is the most common channel for personalization, however according to Ascend2’s survey, while personalized messages are highly effective, they also rank as the most difficult type of email to deploy. Pew Research).

Statistics 45

Statistics Mobile Advertising Emarketing Mobile Marketing 45

ClearVoice

JANUARY 9, 2019

If we told you that more than half of people surveyed have not used visual search, but are somewhat interested or very interested in utilizing it, our guess would be you may have one of two potential responses. In fact, according to an eMarketer survey , only about 10 percent of people have ever used visual search.

Emarketing 40

Emarketing Amazon Customer Surveys Search Marketing 40

Biznology

SEPTEMBER 22, 2016

87% of Gen X-ers (30- to 44-year-olds) and 70% of those ages 45 to 60 think brands should, at the very least, have a Facebook page. eMarketer ). RightNow Customer Experience Impact Report ). Aspect Consumer Experience Survey ). Global State of Multi-channel Customer Service Report ). FINDING YOUR AUDIENCE.

Buzz 80

Buzz Paid Search Agency Forrester Multi-Channel 80

Bannerflow

DECEMBER 18, 2018

By 2019, eMarketer predicts that U.S. And in the age of mobile-first advertising , far more on-trend. . With 91% of those surveyed for Bannerflow and Digiday’s ‘state of in-housing’ report responding that they had moved at least some of their marketing in-house in the past year. The in-house revolution continues….

Advertisements 85

Advertisements Advertising Trends Mobile Advertising 85

Porch Group Media

JULY 8, 2019

Emarketer estimated that the ad spending on social video in the US increased by 38.1% Social Media Marketing Industry Report ). 93% of marketers surveyed said that their social media efforts have led to increased exposure for their brand, 87% stated it brought increased traffic, and 74% have generated leads.

Social Media 58

Social Media Social Marketing Trends Media 58

Porch Group Media

MAY 14, 2019

In a survey compiled by the National Center for Health Statistics shows between 2013 and 2016, more than 36 percent of adults – or more than 1 in 3 – consume fast food on a given day. Forty-five percent of adults ages 20 to 39 ate fast food, while only 24 percent of adults over 60 had fast food as a meal or snack.

Mobile Marketing 40

Mobile Marketing Service Planning Allocation 40

ClearVoice

JANUARY 2, 2019

This news, coupled with Instagram’s continued rapid growth (now more than 1 billion global monthly users) shows that this prediction has aged pretty well — even if the signs were pointing to it already. This eMarketer report from July shows that the amount in sales revenue that Amazon brought in during 2018 is a full 29.2

Planning 65

Planning Emarketing Amazon Transparency 65

Bannerflow

DECEMBER 18, 2018

By 2019, eMarketer predicts that U.S. And in the age of mobile-first advertising , far more on-trend. . With 91% of those surveyed for Bannerflow and Digiday’s ‘state of in-housing’ report responding that they had moved at least some of their marketing in-house in the past year. The in-house revolution continues….

Advertisements 63

Advertisements Advertising Trends Mobile Advertising 63

Contently

OCTOBER 18, 2016

And marketing technology, according to a recent report from The Wall Street Journal, is receiving more venture capital investment than advertising technology. As Ad Age editor Ken Wheaton argues , the lunascape for almost any digital industry would be overwhelming if you put all the logos of individual products together in one image.

Work Management 60

Work Management Marketing Management Marketing Automation Services Planning 60

EveryoneSocial

OCTOBER 15, 2019

eMarketer ). Of the marketers surveyed about the state of influencer marketing by Tapinfluence and Altimeter, 67.6% In a Keller Fay Group and Experticity survey, 82% of respondents said they were highly likely to follow a micro-influencers recommendation. 65% reported increased brand recognition. MediaKix ).

Statistics 59

Statistics Paid Search Agency Word of Mouth Companies 59

Content Standard

DECEMBER 8, 2016

This age-based discrepancy on marketing tactics isn’t all that surprising. According to a report from Magisto , Millennials at small- to medium-sized businesses are far outpacing their baby boomer counterparts when it comes to embracing digital content strategy. Where older marketers tread lightly, Millennials dive right in.

Allocation 40

Allocation Planning Marketing Budget Creation Emarketing 40

ViewPoint

MARCH 6, 2012

In this age of the empowered buyer, successful organizations are the ones that shift from being product and company focused to organizing around prospect and buyer concerns and perspectives. Moreover, Best-in-Class companies report a 31.6% Overall, it requires an understanding of the purchase process from the buyer's point of view.

Buyer Personas 120

Buyer Personas Forrester Lead Ranking Peer-to-peer 120

Outbrain

MAY 3, 2019

According to eMarketer, four out of every five video ad dollars are being spent programmatically. But agencies are far from a dying breed, even in the age of programmatic. By 2021, an estimated $81 billion will be spent programmatically. And while programmatic, as a whole, is expected to achieve 20.7% Programmatic Video + Connected TV.

Advertising Agencies 26

Advertising Agencies Paid Search Agency Emarketing Mobile Advertising 26

Content Standard

AUGUST 12, 2020

With more than one-third of Americans saying they use voice assistants at least once a month, according to a 2019 eMarketer report , companies looking to future-proof their marketing plans should consider investing in voice search—to a degree that makes sense for their respective business models, of course.

Long Tail Marketing 96

Long Tail Marketing Marketing & Strategy Lead Ranking Amazon 96

Content Standard

JULY 16, 2018

A 2018 report from eMarketer puts Facebook as the number one social media platform in the US, reaching 60.6 While it’s losing ground among younger age groups to trendier, youth-focused platforms like Snapchat, Facebook also owns Instagram, currently the fastest-growing social media platform, which eMarketer puts at 104.7

Paid Search Agency 41

Paid Search Agency Ads Effectiveness Branding 41

Webbiquity

JANUARY 2, 2013

eMarketer ). eMarketer ). eMarketer ). eMarketer ). eMarketer ). 21% of marketers who work with agencies on SEO report being highly satisfied with their program performance, compared with 11% of those who do SEO in-house. .” Another 20% of both groups say they use social media, but in an ad hoc manner.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

QuanticMind

NOVEMBER 16, 2016

But software doesn’t get better with age. According to a 2015 survey by Kahuna , only 10% of marketers reported having the tools necessary to deliver a personalized marketing experience that reaches prospects regardless of whichever channels they use. In one study of UK internet users, eMarketer found that by 2017, 27% (14.7

Advertisements 40

Advertisements Advertising Trends Marketing Budget 40

Marketing Insider Group

FEBRUARY 5, 2024

Zippia) 82% of marketers report that AI significantly influences their content creation plans. Slideshare) 80% of marketers using audience segmentation report a rise in sales. Statista) 97% of marketers using Account-Based Marketing (ABM) report it delivers higher ROI than other marketing activities. SEMrush) The U.S.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Content Standard

OCTOBER 19, 2015

A report from eMarketer forecasts Instagram will have nearly $600 million in advertising revenue in 2015, rising to $2.81 A separate report from RBC Capital Markets and Advertising Age found that 72 percent of US marketers were interested in allocating money to Instagram for advertising in the next 12 months.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

Content Standard

OCTOBER 19, 2015

A report from eMarketer forecasts Instagram will have nearly $600 million in advertising revenue in 2015, rising to $2.81 A separate report from RBC Capital Markets and Advertising Age found that 72 percent of US marketers were interested in allocating money to Instagram for advertising in the next 12 months.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

Ambal's Amusings

APRIL 29, 2010

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Special reports. Surveys, quizzes. The most important thing to start with regarding content in today’s day and age: the buyers will find out about your company with or without you. Ardath Albee's Tip. Give to Get – Yes, it works.

Top of Funnel 100

Top of Funnel Marketing Automation Services Webinar Metrics Content Marketing 100

Porch Group Media

AUGUST 22, 2022

According to Bank of America’s 2021 Homebuyer Insights Report , a vast majority of shoppers seek “vibrant and connected communities,” and good neighborhoods. Lyfe Marketing A survey from eMarketer revealed that email marketing drives 25% of the overall revenue for businesses surveyed. Outdoor Living Space.

Advertising Channels 52

Advertising Channels Marketing Budget Emarketing Multi-Channel 52

EveryoneSocial

MARCH 12, 2019

If you are reading this post, you most likely know the value of social media in this digital age. 88% of 18- to 29-year-olds indicated that they use any form of social media, 78% among those ages 30 to 49, to 64% among those ages 50 to 64. ( CMO Survey ). eMarketer ). eMarketer ). Statusbrew ). Slideshare ).

Statistics 103

Statistics Social Media Paid Search Agency Enterprise Management 103

Hubspot

FEBRUARY 10, 2017

The app has been widely adopted, especially among teenagers and Millennials: 26% of people surveyed between the ages of 12 and 24 said they used Snapchat the most, second only to Facebook. To add to the fanfare, eMarketer predicted that Snap Inc. From puppy ears to barfing rainbows, selfies got a lot more creative.

Paid Search Agency 28

Paid Search Agency Social Media User-Generated Content Emarketing 28

Marketing Insider Group

SEPTEMBER 14, 2020

SEO reports will link initiatives to outcomes in the year 2020, such as demonstrating the impact of Search Engine Optimization on larger business goals. Nearly 62% of the US population aged 12 years and older utilize voice-operated assistants.(Edison 45% of global internet users aged 25-34 listen to podcasts. Edison Research ).

Stats 267

Stats Webinar Metrics Marketing & Strategy Marketing Strategy 267

Hubspot

MARCH 15, 2012

The results of the Local Consumer Review Survey (2012) are in, and Search Engine Land pulled out some interesting pieces of data around the impact of online reviews on consumers' purchasing decisions. Survey says: Very! You can even create a survey to get more detailed feedback that helps you make product and service improvements!

Case Studies 28

Case Studies Case Study Paid Search Agency User-Generated Content 28

Porch Group Media

FEBRUARY 2, 2021

In today’s age, this means adopting a data-driven mindset to capture customer information at every touchpoint. To better understand and develop consumer insights, brands stated that social, search, and survey analysis tools were important. eMarketer reports that 90.7% eMarketer also reports that 92.3%

Paid Search Agency 56

Paid Search Agency Ideal Customer Profiles Companies Marketing & Strategy 56

Hubspot

FEBRUARY 7, 2012

According to MarketingProfs via a Bazaarvoice survey, Millennials' annual spending power of over $200 billion will eclipse Baby Boomers' by 2017. 65% of users aged 18-24 considered information shared on social networks when making a purchasing decision (source: eMarketer).

User-Generated Content 28

User-Generated Content Generation Opinions Content 28

Vidyard

MARCH 23, 2021

TikTok Video Statistics Video in Business Benchmark Report Know where you stand, so you can stand out. Get the Report Video for Sales Statistics Using video for sales has quickly become a priority for forward-thinking businesses that are looking for the best ways to communicate with their audience and potential customers.

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Hubspot

OCTOBER 26, 2011

1) ShopperTrak reported that $10.69 7) eMarketer expects about a 12% growth in ecommerce holiday spending in 2011. percent of shoppers say they’d like to receive a gift card this holiday season, which is the highest demand recorded in the survey’s history for gift cards or certificates. Source ) Tweet This Stat!

Statistics 28

Statistics Planning Stats Open Rate 28

Valasys

JANUARY 9, 2020

According to a report by Cisco, released in 2019, by the year 2022, 82% of the global internet traffic will come from video streaming & downloads. YouTube boasts of having 2 billion monthly log-in users & according to a report by Statista, people upload 500 hours of video every minute on YouTube.

Youtube 64

Youtube Statistics B2B Marketing B2B 64

Porch Group Media

NOVEMBER 3, 2021

In a report by McKinsey, 40 percent of respondents across four countries said they tried new brands or made purchases with a new retailer. In fact, 12-21% of survey respondents said they switched to brands that sent them relevant messages or promotions in their preferred channel. McKinsey ) This was especially prevalent in the U.S.,

Personalization 64

Personalization Work Management Marketing Management Ad brokers 64

Content Standard

NOVEMBER 7, 2016

Research shows that marketers rank email as the most effective channel for acquisition and retention, according to a survey from WBR Digital reported by eMarketer. In fact, email is the fastest-growing channel for marketing ROI, according to a report from Econsultancy and Adestra. Mobile Optimization. Integration.

ROI 100

ROI Email Marketing Trends Mobile Marketing 100

LeanData

DECEMBER 1, 2015

I don’t see it yet,” said Ruth Stevens , president of the eMarketing Strategy consulting firm and an adjunct professor of NYU Stern School of Business. “My An August report by VentureBeat found that companies plan to increase their spending 73 percent over the next three years on marketing analytics. The Age of the Unicorns.

Multi-Touch Attribution 56

Multi-Touch Attribution B2B Thought Leadership Budget Programs Sales Cycle 56

LeanData

DECEMBER 1, 2015

I don’t see it yet,” said Ruth Stevens , president of the eMarketing Strategy consulting firm and an adjunct professor of NYU Stern School of Business. “My An August report by VentureBeat found that companies plan to increase their spending 73 percent over the next three years on marketing analytics. The Age of the Unicorns.

Multi-Touch Attribution 40

Multi-Touch Attribution B2B Thought Leadership Budget Programs Sales Cycle 40

LeanData

DECEMBER 1, 2015

I don’t see it yet,” said Ruth Stevens , president of the eMarketing Strategy consulting firm and an adjunct professor of NYU Stern School of Business. “My An August report by VentureBeat found that companies plan to increase their spending 73 percent over the next three years on marketing analytics. The Age of the Unicorns.

Multi-Touch Attribution 40

Multi-Touch Attribution B2B Thought Leadership Budget Programs Sales Cycle 40

LeanData

DECEMBER 1, 2015

I don’t see it yet,” said Ruth Stevens , president of the eMarketing Strategy consulting firm and an adjunct professor of NYU Stern School of Business. “My An August report by VentureBeat found that companies plan to increase their spending 73 percent over the next three years on marketing analytics. The Age of the Unicorns.

Multi-Touch Attribution 40

Multi-Touch Attribution B2B Thought Leadership Budget Programs Sales Cycle 40