6-innovative-manufacturing-marketing-strategies 
Industrial Marketing Today
MARCH 23, 2023
Manufacturers have unique marketing challenges that other businesses don’t face. As a result, they must develop innovative manufacturing marketing strategies to reach their target audience to succeed. Engineers and technical professionals are two key audiences that manufacturers need to focus on.
Vision Edge Marketing
FEBRUARY 13, 2024
Just as a sculptor refines their creation through a series of careful, deliberate strokes, organizations can harness the power of iteration to sculpt their strategies, products, operations, and processes into something truly exceptional – achieving what we have termed “advantageous excellence.” What is advantageous excellence?
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Biznology
JANUARY 13, 2022
Eager to attend in-person events, B2B marketers may have their hopes dashed again as new variants spread. February 28-March 2, Scottsdale, B2B Marketing Exchange. April 6-7, all virtual, Marketing Profs B2B Forum. It serves sales, marketing and product people. May 24-25, Napa CA, ITSMA Marketing Leadership Forum.
Vision Edge Marketing
OCTOBER 23, 2023
By formulating customer-centric messages that resonate with your target audience, you can create a unique identity and solidify your position in the market. Positioning is not a vague aspiration or sales copy; it is a well-defined, internal-only document that: Outlines a company’s current position in the market.
KoMarketing Associates
DECEMBER 5, 2017
Instead of planning for 2018 when you’re already starting it in January, the most prepared B2B marketers already have priorities identified and plans for execution come January 1. We reached out to B2B marketers across different industries and asked them the following question: What are B2B marketers prioritizing in their 2018 budget?
Webbiquity
JANUARY 16, 2024
Stuck on how to make your B2B marketing videos stand out ? In this post, we’ve rounded up 10 easy and creative ways to boost your B2B marketing strategy using videos. Animated Storytelling Animated storytelling is a fun and imaginative way to share ideas in B2B marketing. Guest post by Jean-Christophe Bouglé.
Stevens & Tate
JULY 11, 2022
There are hundreds of manufacturing conferences that are held every year around the country. As the owner of a manufacturing business, it would do you a lot of good to attend just one of these conferences. They may be looking to educate themselves about the industry before they even choose a manufacturer to work with.
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