The Impact of Switching to Klaviyo SMS on Conversions and Returning Customers
SmartBug Media
MARCH 7, 2023
SMS or “short message service” is how a brand communicates campaigns, promotions, news, updates, and beyond to customers through text messages. When used strategically, SMS helps brands drive multiple purchases during the customer lifecycle to increase average order value (AOV). percent for email SMS messages earned as much as $8.11
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