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Predicting sources of traffic to content in 2019

Parse.ly

Like when we saw Facebook decline for six months before they announced official changes to their newsfeed. So get ready for a deep dive into how platforms have changed over the last year looking not only at the sheer amount of traffic that changes, but how quickly it changes. shouts, “Hey, something big is happening.”

Traffic 108
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21 PPC Lead Generation Tools for More High-Quality Leads

KoMarketing Associates

It’s 2019, after all – B2B marketers have evolved past “lead gen 101” They need leads that contribute to pipeline. Getting higher-quality leads is a great goal, but it means you have to think more strategically about your ppc lead generation advertising. PPC Lead Generation Competitive Analysis Tools. Google Trends.

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What Is MarTech? Explore How Your Business Can Use It to Streamline Marketing Efforts

Marketing Insider Group

Check out the video below from CMWorld 2019 for a good overview. Much of the time, you can use Google Analytics (GA) for this. MonsterInsights : This is a Google Analytics WordPress plugin that provides you with snapshots of website analytics inside your content management system (CMS). What Are the Main MarTech Tools?

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Trying to predict referral trends in 2019: what we got right, and what we got wrong

Parse.ly

We’ve got one more month to go before we can do a proper year-over-year assessment, and though we probably shouldn’t expect any game-changers to happen at the buzzer, we can at least touch base on where we’ve landed year-to-date: what were the biggest referral trends of 2019? Google News showed no signs of slowing down. Stay tuned.

Trends 89
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Why the Best Days of Content Marketing Are Still Ahead of Us

Marketing Insider Group

According to an October 2020 Statista report , global web traffic and time per session increased by 1.5 Over the past few years, Google and other search engines have implemented a radical change in how they rank sites. Image via Google screenshot. Image via Google screenshot. Then the pandemic hit. The reason?

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Create your social media campaign plan for 2019 (with editable worksheets)

Sprout Social

We saw Facebook’s algorithm update rock the business world, for starters. Thanks to Facebook, social media at large received some serious mainstream attention in regard to consumer privacy and the crusade against “fake news.” Integrate emerging trends and best practices into your 2019 social media marketing strategy.

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How To Generate B2B Leads Using Facebook In 2020

Valasys

With the New Year around the corner “How to Generate B2B leads using Facebook in 2020” is a question that will be on the top of the head of every B2B marketer. Another study by the Content Marketing Institute (CMI) shows that 76% of the B2B marketers use Facebook to distribute content.