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Search Traffic Declining? You’re Not Alone (and What to Do About It)

Webbiquity

If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company. And it’s not only Google. How to Get Your Traffic Back.

How To Increase Referral Traffic And Get More Leads

Hubspot

Most marketers have one goal in common: increasing the amount of traffic to their website. The problem is that SEO takes times, PPC is expensive, Google is becoming oversaturated with blog content, and social media has always had a problem proving ROI. What Is Referral Traffic?

SEO Cheat Sheet for Facebook, Yelp, Pinterest, Etsy, and Google [Infographics]

Hubspot

Now, it's more important than ever to have well-optimized business pages across search engines and social media platforms so your business can be found and so you can generate more leads. >" src="[link]. Facebook. Google.

SEO 56

Social PPC: 17 Tips for Successful Ads on Twitter, LinkedIn & Facebook

The Point

It seems only yesterday that “PPC advertising” was synonymous with Google AdWords. Google still dominates search advertising – at last count, it handles roughly two-thirds of all Web search queries , a market share that won’t be decreasing any time soon. Billion with Google in 2013.

PPC 84

B2B Marketing Trends for 2016

The first generation of digital natives expects to be able to complete most of their selection process. website traffic, brand. preference, lead generation) isn't new, just more intense. inbound lead generation with more targeted, proactive campaigns. B2B Marketing.

B2B Paid Content Distribution: Facebook vs. LinkedIn

Contently

At one point, I explained that experimenting with paid Facebook distribution could be a cost-efficient way to grow its target audience. “We don’t think anyone’s looking for our content on Facebook. Think about the people you engage with most on Facebook.

10 Tips for Getting Long-Term Traffic to Your Content

Hubspot

We'll excitedly watch as we see a burst of new traffic to our site. You can start by analyzing topics that you have published in the past to see how well they have continued to attract traffic. The first is to use tools like Google Trends.

10 Ways to Generate More Leads from Your Business Blog

The Point

Here are 10 proven ways to generate more leads from your blog. It’s highly likely that most of your blog traffic will come, not from visitors wandering over from the main corporate site, but through search. Create a separate demand generation blog.

Google demands your papers with the Hummingbird algorithm update

Biznology

Why is Google being such a dick? Because there’s not only billions of dollars being spent of getting to the top of Google, but everything to lose — losing just one spot, going from 2nd to 3rd, to say nothing about going from a top-three organic result on Google to the fifth spot.

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B2B Marketing Trends for 2016

The first generation of digital natives expects to be able to complete most of their selection process. website traffic, brand. preference, lead generation) isn't new, just more intense. inbound lead generation with more targeted, proactive campaigns. B2B Marketing.

Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 2

Webbiquity

As it approaches one billion users, Facebook has evolved from a site where friends and family share photos to an online marketing juggernaut rivaling Google. How can Facebook be used to support an SEO strategy? Facebook Marketing Tips & Techniques. Facebook Skeptics.

Spending more time on SEO than adding value to Google?

Biznology

” Give Value to Google. Google Needs Copy and Content More than Inbound Links. Google Still Believes that Books Make the Library. While these beautiful sites shape change and reconfigure based on how you view them, they don’t help Google very much.

Maximize Blog Traffic with Top 27 SEO Plugins

Writtent

Want to maximize your blog traffic? Today, I list 27 of the best search engine optimization plugins available for those looking to get more traffic to their blogs. There is also a Premium version, which includes support and Google Webmaster integration. Google XML Sitemaps.

Blog Like Perez Hilton: 10 Ways to Bring Traffic to Your Blog

Writing on the Web

Here are ten ways to increase traffic flow to your blog: Put your blog in your email signature. Share your posts on Facebook , Twitter , Google +, and the many other popular Internet gathering places. How will this generate traffic?

B2B Marketing Trends for 2016

The first generation of digital natives expects to be able to complete most of their selection process. website traffic, brand. preference, lead generation) isn't new, just more intense. inbound lead generation with more targeted, proactive campaigns. B2B Marketing.

Facebook Sees 1000% Jump in LinkedIn Referral Traffic After Twitter Dumps LinkedIn

Hubspot

Some new data released by PageLever and reported by Mashable reveals that marketers may not be taking that extra step, as referral traffic to Twitter from LinkedIn has dropped significantly since the June 29th announcement. while referral traffic to Facebook from LinkedIn has skyrocketed.

How One Company’s Investment in Blogging & SEO Increased Traffic By Over 2,500% in One Year

Hubspot

But what if I were to tell you that, along with writing a few more blog posts per week, optimizing those blog posts and following promotion best practices could increase your blog traffic by over 2,500% in as little as one year?

How to Use Content Syndication to Boost Your Blog Traffic

PureB2B

Content syndication can be an important factor in your content strategy, especially when it comes to generating traffic, and shares. To give you a clearer idea, here are a few tips for using content syndication to boost your blog traffic: Social Media.

114+ Copywriting Formulas to Get Traffic & Leads

Writtent

Example: How to Use Online Tools to Generate Headlines. Example: 5 Best Ways to Increase Your Blog Traffic. Example: 10 Little-Known Factors That Could Affect Your Blog Traffic. Example: We Promise You Laser-Targeted Traffic to Your Blog. 4-Step Formula for Facebook Ads.

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10 Examples of Facebook Ads That Actually Work (And Why)

Hubspot

One average, Facebook is home to 1.18 For brands, posting on Facebook alone isn't enough anymore -- especially for ones just starting out. One way to do just that is to create optimized Facebook Ads targeted at the right audience. 4 Components of Successful Facebook Ads.

9 Lead Generation Mistakes Marketers Need to Stop Making

Hubspot

For many businesses, the key to making sales is to first generate leads. Some marketers have trouble generating enough leads to feed their sales team. Others generate plenty of leads, but they're not good leads , and your sales team is having trouble closing them into customers.

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity

What are the best days and times for Facebook updates? What percentage of queries on Google each day are new to the world (i.e., Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. Facebook Facts and Statistics.

5 SEO Tips for Videos: How Google Ranks Them & How to Optimize

Modern B2B Marketing

Companies with dedicated video marketing strategies generate more leads , earn more revenue, and enjoy better brand awareness than those engaging in all other forms of marketing. How Does Google Rank Videos? Additionally, Google displays a thumbnail for video results.

11 Examples of Facebook Ads That Actually Work (And Why)

Hubspot

One average, Facebook is home to 1.18 For brands, posting on Facebook alone isn't enough anymore -- especially for ones just starting out. One way to do just that is to create optimized Facebook Ads targeted at the right audience. 4 Components of Successful Facebook Ads.

How To Analyze and Grow Website Visits

Webbiquity

If your responsibilities including managing and optimizing website results for a small to midsized organization, chances are you’re using Google Analytics to track website traffic. Google Analytics is used on more than half of all websites. Referral Traffic.

Content Promotion Strategy: 23 Proven Ways to Explode Website Traffic

Writtent

Due to the increasing weight of social signals in SEO rankings, social distribution can even be a precursor to gaining the search rankings you need for organic traffic. Leo Widrich advises posting 5-10 Tweets, and 1-4 Facebook posts daily, primarily between 8am and 8pm.

Useful Google Analytics: Goals and Attribution Models

Vertical Response

Google Analytics (GA) is an excellent free tool used to track and measure website traffic and other factors. If used strategically, Google Analytics can provide you a wealth of beneficial knowledge. Which tools do you find most useful in Google Analytics?

How to Use Google Analytics to Create More Effective Content

Marketing Action

What do you think of when you think of Google Analytics? There are a dozen ways to slice and dice the data in your Google Analytics account to come up with killer content ideas. That way you can actually see what each visitor from a given traffic stream is worth to you.

Should You Optimize Content for Google AMP?

Act-On

Adopting the Google AMP protocols to your website will be the next big thing you tackle this year and beyond. Marketers need to fix it because slow-loading mobile pages translate to less traffic and fewer sales. What is Google AMP? It’s the product of a coalition of equals, technology companies and publishers, driven by Google. Google — Launched AMP in Search web results. Google also provides a cache that can be used by anyone at no cost.

The 15 Best Special-Purpose SEO Tools

Webbiquity

Given the importance of search engine optimization—organic search remains the top source of traffic for most B2B websites—t’s vital to use the right tools to help with various aspects of optimization, for any size website. 1) Google Search Console. Google Review Count: 600.

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Facebook Instant Articles: Bad for Marketers, OK for Publishers, but Great for Facebook

Hubspot

When Facebook recently launched Instant Articles , the internet and publishing community was buzzing. Publishers were excited -- by hosting their own articles within Facebook but still displaying their own ads, they could generate more traffic and attention from the Facebook community.

Live Desktop Broadcasts, Mid-Roll Video Ads & More: 7 Facebook Changes You May Have Missed

Hubspot

The announcement marks a shift from Zuckerberg's previous statements that Facebook would not become a media company, and the significance is meaningful. 7 New Facebook Features You May Have Missed. Facebook Journalism Project. Here's what it will look like: Source: Facebook.

A Breakdown of All Your Website's Traffic Sources (What Means What?)

Hubspot

The first place I always start when evaluating a business' marketing is figuring out where the heck all their site traffic, leads, and customers come from. Things got a whole heck of a lot more complicated a little over a year ago, when Google introduced SSL encryption.

Communicating Value Helps Double Inbound Leads and Increase Revenue, Site Traffic and More

B2B Lead Generation Blog

Arnold says each newsletter distribution increases website traffic by at least 30% and provides a meaningful follow-up opportunity for salespeople; the email platform allows them to see who has read an article. Celarity has accounts on LinkedIn, Twitter, Facebook and later Google+.

How to REALLY Increase B2B Blog Traffic

delicious b2bmarketing

You also need traffic. If the saying, “Content is king” is true, then traffic is queen. Great content and consistent traffic are the backbone for creating a viable blog. Explode Your B2B Blog Traffic Our blog had been averaging about 150 visitors per week since June.

24 More of the Best Facebook Guides, Stats and Rants of 2012

Webbiquity

As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. Will Facebook lose ground to Google+? what are the secrets to Facebook advertising success?

Using content-related quizzes to generate leads

grow - Practical Marketing Solutions

With a demand for content that actually converts, a well-produced quiz can obtain opt-in rates north of 50% and enhanced lead generation. Let’s go over three practical ways to generate leads using quizzes. Add a lead generation form that is relevant to the topic of the quiz.

How to Master Local Lead Generation

PureB2B

Turning an offline local marketing strategy into an online lead generation campaign is actually a task that your marketing or sales team can handle with relative ease. Good SEO means more target traffic. A simple way to locally advertise your business online is through Google AdWords.

Top B2B Website Metrics to Monitor Using Google Analytics

Hinge Marketing

When it comes to evaluating the performance of a professional services firm’s website, most people tend to focus the majority of their attention towards one metric: overall traffic, or the number of visits to a website. SEE ALSO: Understanding Google Analytics: 5 Basic Questions Answered.