Puzzle Marketer

JULY 31, 2012

For the London 2012 Olympics, the organizers and the International Olympic Committee (IOC) has recognized that people want to receive their event news in different ways. For the London 2012 Olympics, the IOC created a website to become the hub of all digital media. They dub the infographic “ECONOLYMPICS” Content Marketing Online Advertising Social Media 2012 followers infographic olympics social media tweet twitter

Social Media 95

Social Media Stats Content Media 95

Webbiquity

AUGUST 18, 2012

Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. 70% of marketers plan to increase the number of different social platforms they use in 2012.

Statistics 145

Statistics Social Media BtoB Media 145

grow - Practical Marketing Solutions

DECEMBER 18, 2012

The best digital campaigns of 2012 from Gregory Pouy. Gregory has compiled his annual list of the best digital marketing campaigns of 2012.

Campaign 99

Campaign Best Case Study Blogger 99

Webbiquity

SEPTEMBER 10, 2012

We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. There you have it, the #Nifty50 Women of Twitter for 2012.

Twitter 118

Twitter Media Startup SMB 118

Tony Zambito

MAY 20, 2012

The State of Buyer Personas 2012. Today, in 2012, the understanding of this methodology is unevenly understood yet buyer personas are evolving into a more sophisticated modeling tool being used by marketing and sales organizations. © All Rights Reserved by 24point0.

Buyer Personas 106

Buyer Personas Persona Custom Publishing Research 106

Modern Marketing

DECEMBER 28, 2012

But when we took time to consider the trends that shook up the modern marketing world in 2012, we also wanted to identify those that would continue to reshape the landscape though the next year, and beyond. Spurred by Apple’s massive success, others jumped on board big time in 2012.

Trends 77

Trends Media Salesforce.com Content 77

B2B Marketing Insider

MAY 22, 2012

Next week brings Memorial Day and the unofficial start of the 2012 summer season here in the United States. And welcome to the Summer of 2012! Since my son and 4th child, Luke was born last October , I have not had a chance to keep up with my reading list.

List 136

List Best Social Media Rules 136

B2B Marketing Insider

DECEMBER 26, 2012

Last week I wrote the Top 10 Marketing Posts of 2012 from Business 2 Community, the social news site I co-founded with Brian Rice and Dan Criel. This week, I am happy to bring you my Top B2B Marketing Insider Posts of 2012. Thanks to everyone who supported me in 2012.

Proposal 104

Proposal Communities Review Mobile 104

Webbiquity

OCTOBER 16, 2012

76% of marketers said they planned to increase use of video and YouTube in 2012. ( HubSpot ). In a July 2012 survey, 26% of respondents said they were interested in the iPhone5, while 74% said they were “over it”–just not that intrigued by another new Apple device.

Stats 142

Stats Social Media Statistics Emarketing 142

Webbiquity

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? It’s certainly gaining traction, with over 500 million users now on board, already half of Facebook’s total.

Google 140

Google Best Tips Media 140

Digital B2B Marketing

JANUARY 5, 2012

Mark Schaefer posted an excellent article this morning: Your 2012 Marketing Plan: Tell Me What to Do. 2012 is the Year of More (credit to Mitch Joel ), but we are all overwhelmed by more. If you made these changes, you would have the Year of Less in 2012 in this one part of your life.

Amazon 63

Amazon Purchase Price Pricing 63

Webbiquity

AUGUST 28, 2012

Find the answers to those questions and many more here in almost three dozen of the best social media tips, how-to guides, lists and reports of 2012 so far.

Social Media 132

Social Media Tips Wikipedia Media 132

Paul Gillin

JANUARY 16, 2012

Alistair Rennie at Lotusphere 2012. Michael J. Fox kicks off as guest speaker, telling about his diagnosis with Parkinson’s Disease at the age of 29 and how it sparked his interest in the Internet. “I found out I was part of a community.”

Media 65

Media Tagging Mail Portal 65

Webbiquity

DECEMBER 4, 2012

Find the answers to those questions and many more here in almost two dozen of the best social media guides, tips, tools, insights and rants of 2012. ” Beyond the Basics: 30 Fresh Social Media Tips for 2012 by KISSmetrics.

Social Media 117

Social Media Resources Best Media 117

Hubspot

DECEMBER 14, 2012

in Q2 of 2012, down more than 6% from 4.7% Source: Epsilon Q2 2012 Email Trends & Benchmarks Report ) Tweet This Stat. quarter over quarter in 2012 and 29.7% 5) In Q2 of 2012, triggered email (deployed as a result of an action) represented just 2.6%

Stats 57

Stats List Census Clickthrough 57

grow - Practical Marketing Solutions

JANUARY 4, 2012

The ever-awesome Mitch Joel wrote a dizzying blog post forecasting that 2012 is The Year of More. He points out that 2012 will be a year of technological and information abundance: Social sharing will intensify and choices will multiply. 2012 will be the Year of More.

Plan 66

Plan Marketing Plan Media Forecast 66

Hubspot

NOVEMBER 27, 2012

Here are the biggest social media updates of 2012, and why they were so darn important to marketers. The Biggest Facebook Updates of 2012. The Biggest Twitter Updates of 2012. The Biggest LinkedIn Updates of 2012. The Biggest Foursquare Updates of 2012.

Social Media 60

Social Media Broadcast Linkedin Loyalty 60

Hubspot

DECEMBER 17, 2012

And let me tell you: The year 2012 brought us some of the most exciting and memorable marketing campaigns. On Mother's Day 2012, P&G launched a campaign called "Thank You, Mom." In the summer of 2012, Samsung announced the launch of its newest phone, the GALAXY S III.

Campaign 59

Campaign Transparency Viral Youtube 59

Hubspot

DECEMBER 31, 2012

2012 was a great year, after all -- full of memorable marketing moments that we should take a minute to celebrate. So, we put together a list of 20 memorable marketing moments in 2012 that we thought represented some monumental strides for our industry.

SERP 56

SERP Youtube Hubspot Viral 56

Tony Zambito

JANUARY 3, 2012

Asking good questions was seared into my mental consciousness by several mentors early in my career. This notion was further influenced by prodigious reading of Peter Drucker.

Buyer Personas 68

Buyer Personas Question Media Persona 68

Modern Marketing

DECEMBER 26, 2012

Some argue that 2012 was the year of the story in business. The Top 25 Posts of 2012 is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. by Jesse Noyes | Tweet this It was a busy year here on the Eloqua blog.

Media 66

Media Stats Storytelling RSS 66

Modern Marketing

JANUARY 24, 2012

Why Your 2012 Marketing Plan Needs Tablets is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. by Jesse Noyes | Tweet this Does your marketing plan include the iPad? Or the Kindle Fire? Or a Nook? If not, you might want to revisit that marketing plan.

Plan 73

Plan Marketing Plan Eloqua Content 73

NuSpark

FEBRUARY 4, 2012

I recently conducted a poll on LinkedIn asking respondents what they believe should be the #1 priority in 2012 for generating leads in B2B firms. The poll was promoted throughout LinkedIn Groups; a mix of b2b marketing and sales groups that I am a member of.

Survey 106

Survey Lead Generation Landing Page Search Engine 106

KoMarketing Associates

OCTOBER 22, 2012

Last week I was fortunate enough to spend the week in Las Vegas for Pubcon 2012. Top Tips from Pubcon 2012. Top Tools from Pubcon 2012. Top Trends from Pubcon 2012. Pubcon is by far the biggest search and social media conference around and features some of the brightest minds in the industry. With over 50 sessions a day along with non-stop networking events, Pubcon can be pretty overwhelming.

Tools 53

Tools Trends Tips Link Building 53

KoMarketing Associates

AUGUST 22, 2012

As Q3 draws to a close, B2B marketers are already thinking ahead to 2013, strategizing about what’s worked thus far in 2012—and what hasn’t.

Report 71

Report Industry Trends Survey 71

Webbiquity

SEPTEMBER 10, 2012

We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. There you have it, the #Nifty50 Women of Twitter for 2012.

Twitter 49

Twitter Social Media Startup SMB 49

KoMarketing Associates

DECEMBER 27, 2012

For KoMarketing Associates, 2012 was a year of growth, collaboration, successes (and challenges), and good fortune. As the year draws to a close, we wanted to look back and share some of our favorite posts from 2012, organized by a handful of KoMarketing team members.

Internet 72

Internet Adwords Link Google 72

The Forward Observer

MAY 24, 2012

IBM has released its 2012 IBM Global CEO Study of more than 1,700 Chief Executive Officers from 64 countries and 18 industries worldwide. Photo: © 2012 - Paramount Pictures Artillery B2B Marketing Blog > The Forward Observer.

Studies 87

Studies Social Media Transparency Loyalty 87

Tony Zambito

JANUARY 10, 2012

In the world of B2B management, there are numerous head scratching efforts going on as we peer ahead into 2012 and beyond. Primarily, it has to do with how to get from here to there.

Content 58

Content Aging Buyer Personas Research 58

B2B Marketing Insider

SEPTEMBER 11, 2012

Chapman , Jay Baer , Mark Schaefer and Jason Falls at Content Marketing World 2012. I have finally caught up on my sleep and regained my strength from the intense and information-packed Content Marketing World 2012 in Columbus, OH. Hanging with C.C.

Transparency 55

Transparency Curation Trends Conference 55

Fathom

DECEMBER 27, 2012

Stats 38

Stats Statistics Studies Marketing Plan 38

Sales Intelligence View

AUGUST 13, 2012

In 2011, we began InsideView’s 25 Influential Leaders in Sales. We’ve made minor tweaks to least year’s edition, however, the list remains strong with some of the most brilliant minds in sales.

InsideView 55

InsideView Media Sales List 55

Sales Intelligence View

AUGUST 13, 2012

In 2011, we began InsideView’s 25 Influential Leaders in Sales. We’ve made minor tweaks to least year’s edition, however, the list remains strong with some of the most brilliant minds in sales.

InsideView 55

InsideView Media Sales List 55

B2B Marketing Insider

JANUARY 10, 2012

There are some prognosticators that would have you believe that 2012 is going to be a bleak year for business. Magazine is suggesting that you should brace for two scenarios in 2012: bad and worse. ” Well I think that it can and will in 2012.

Regression 66

Regression Government Transparency Television 66

Digital B2B Marketing

DECEMBER 22, 2011

So to claim my status as a blogger and not put my right to use WordPress at risk, here are my 12 serious predictions for B2B marketing in 2012. Video will come into its own for B2B marketers in 2012. Your Turn What are your predictions for 2012 and where do I have it all wrong?

Media 55

Media Content Exchange Blogger 55

B2B Lead Generation Blog

DECEMBER 17, 2012

Here’s an at-a-glance analysis that could provide a glimpse of the most pressing issues lead generation professionals have faced in 2012: Understanding and leveraging social media. Social media came in second for budget increases in 2012; 74% of the 1,915 marketers who responded to MarketingSherpa’s 2012 Lead Generation Benchmark Survey reported they intended to increase their social media budget this year. Tweet Remember Casey Kasem’s year-end top 40?

Trade Show 66

Trade Show Benchmark Trade Lead Generation 66

Everything Technology Marketing

MAY 30, 2012

B2B buyer behavior has been changing dramatically over the last few years as buyers increasingly refuse to be interrupted by traditional outbound marketing tactics.

Survey 37

Survey Behavior Communities Best Practice 37

The ROI Guy

JANUARY 12, 2012

We have made some bold B2B sales and marketing predictions for 2012, and have rounded them up here so you can be ready: The Economic-Focused Buyer Drives Need for New B2B Sales and Marketing Strategies for 2012 How will the Economy Affect the Buyer’s Decision Process in 2012? CFOs are Large and in Charge of Buying Process in 2012 Recovery Makes Selling IT Much Easier into 2012? Value Marketing 2012 Pisello Alinean Value Selling Frugalnomics

Paper 16

Paper Process Sales B2B 16

Hubspot

MAY 7, 2012

Visual content has taken 2012 by storm, and leading the pack is the much beloved (and sometimes bemoaned) infographic. What has 2012 delivered marketers in the way of awesome infographics? Take a look at our favorite marketing infographics so far in 2012!

Hubspot 37

Hubspot Mobile Social Network Design 37

Marketri

SEPTEMBER 25, 2012

The Ultimate Guide to Picking the Right Search Engine Option for Your Business. With a major election just 40 days away, I expected some heated discourse this month. I knew feelings would be hurt, words exchanged, and and lines drawn.

PPC 43

PPC SEO Adwords Keyword 43