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Is Your Business Ready for Mobile-First Indexing?

Webbiquity

As more than 50% of people now conduct searches from smartphones, Google is moving to mobile-first indexing. Mobile-first indexing means that Google will use the mobile version of your website for indexing. Therefore, being proactive about mobile-first indexing is critical to maintain brand visibility in search engine rankings.

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Thought Leader and Influencer Interview with Maribel Lopez Founder and Principal Analyst, Lopez Research LLC

Thinkers360

At a Glance Maribel Lopez Founder and Principal Analyst, Lopez Research LLC Focus Areas : AI, Mobility, Analytics, Future of Work. Thinkers360 In-Depth Profile & Portfolio: Maribel Lopez Social Media: LinkedIn | X Book: Right-Time Experiences: Driving Revenue with Mobile and Big Data. Highlighted Content : 33.

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Tech Talk with Jivox: Personalization and ecommerce marketing

ClickZ

With a cloud-based, data-driven, and AI-powered platform, Jivox delivers personalized digital advertising and marketing experiences at scale; engaging consumers with the right message in real-time and across all channels. Jivox has been recognized by Forrester as a leader in creative advertising technologies. In summary.

eCommerce 114
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Cardlytics combines ad tech with fintech to create a unique walled garden for advertisers

ClickZ

Advertisers can show ads to potential customers to motivate online and in-store purchases, and they’re also able to give their customers cash back. Founded in 2008, Atlanta-based Cardlytics is an ad platform that operates within banks’ native digital channels. Larger than Snap, Twitter, and Pinterest. A history in ad tech.

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10 rules for successful metaverse marketing

Martech

My SLENTRE.COM staff in early 2008 at our virtual office in Second Life. It IS possible to build a lucrative, online platform without selling user data and force-feeding advertising down users’ throats. This business model allows SL not to sell resident data to advertisers.

Rules 144
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#DMWF Asia 2020: Interview with Chris Steedman, Managing Director at M&C Saatchi Performance

Digital Marketing World Forum

Chris is a founding member of M&C Saatchi Performance & decades worth of experience within the Mobile industry working across the US & EMEA regions previously before setting up specialist units in Sydney, Singapore, New Delhi, Bangalore & most recently Jakarta. If you had a walk-in song, what would it be?

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Why I Bet My Career On Content Marketing

Marketing Insider Group

The “digital, social mobile” world we all talk about – those are just the pipes. It took decades (and is still the exception) for advertisers to tell stories. ” And that was way back in 2008! Even the largest advertisers are shifting a significant amount of their spend from paid ads to owned content hubs.