Everything You Need to Know about Google PageRank (& Why it Still Matters in 2021)

SEMrush

Did you think PageRank was dead? PageRank is very much still alive, yet not discussed in the SEO community as much as it once was when we had the toolbar. If so, you were wrong.

7 SEO Processes That Get Easier with Increased PageRank/Domain Authority - Whiteboard Friday

Moz

What factors are affected as you improve PageRank or Domain Authority, and how? In today's Whiteboard Friday, Cyrus details seven SEO processes that are made easier by a strong investment in link building and growing your authority. We know in SEO we love links. So the title of today's Whiteboard, "7 SEO Processes That Get Easier with Increased PageRank and Domain Authority." So why did we choose PageRank and Domain Authority?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Your competitors are doing SEO

Biznology

What’s more, it seems like more SEO and SEM consultants are recommending that their clients completely remove all their meta tags from all the pages of the their sites. In the past, the combined authority of each page of each site would be its Google PageRank. Today, without a reliable PageRank, other sites, including Moz, have created their own ranking systems, including MozRank. Going to an SEO stylist to get rid of that embarrassing haircut (a mullet, really?)

SEO 172

Essential SEO advice directly from Google

Biznology

This news directly from Google is old news for those of us in the SEO game. It come to us directly from Google Webmaster Central Blog way back on Friday, May 6, 2011, but it’s becoming more and more essential to read as Google becomes more and more brutal and less and less forgiving when it comes to exiling websites that have ever wronged Google’s sense of SEO integrity. The post Essential SEO advice directly from Google appeared first on Biznology.

Google 175

Guide to 301 Redirects in SEO

seo.co

How Do 301 Redirects Affect SEO? + How to Fix SEO Issues With 301 Redirects. + Best Practices for 301 Redirects With SEO. They can also make or break your search engine optimization (SEO) strategy. How Do 301 Redirects Affect SEO? So how do 301 redirects affect SEO?

8 Tips to Increase Your Organic Page Ranking in 2018

Webbiquity

Google has released a flurry of algorithm updates in the first half of 2018, which has made it difficult for SEO professionals to work out exactly which tactics are working to help sites rank at the top of organic search results. Whether a website has been practicing white hat, grey hat, or even black hat SEO, the entire industry has been affected by the recent updates. SEO pros know there have been algorithm changes. Guest post by Nathan Elly.

What is E-A-T And How it Impacts SEO Strategies

RockContent

Although there are still controversies about this ranking factor, optimizing your site based on the E-A-T concept can be regarded as good SEO practice. It is a set of SEO practices recommended by the search engine itself. As you can tell, SEO and customer success go together.

SEO 196

Black Hat SEO: 19 Short-Sighted SEO Tactics that Will Kill Your Rankings

seo.co

The best SEO tactics are genuine efforts to create value. However, no matter how well black hat SEO tactics appear to be working, if shady strategies are part of your SEO plan your site will eventually crash and burn. Avoid the following black hat SEO tactics at all costs.

SEO 60

How Can I Learn SEO on My Own?

seo.co

Is SEO Easy to Learn? + SEO on Your Own. + SEO Fundamentals. Great Sources to Learn SEO. Talking to Other SEO Experts. How to Structure Your SEO Education. Search engine optimization (SEO) is an incredibly powerful and popular marketing strategy.

SEO 62

You’re doing SEO wrong: it’s all about authority

Biznology

Most people get the theory of SEO: You find the keywords and phrases that compose the search queries of your target audience, and you build content that answers the questions implicit in those queries. What’s wrong with SEO? There’s nothing wrong with SEO. Domain authority is not a new concept, it’s been a staple of good SEO for a long time. The problem with the earlier SEO theory is it presents SEO as a shortcut to traffic.

SEO 171

Google's Panda ranking algorithm changes SEO forever

Biznology

I know that every month you bounce between the "SEO is dead" posts and the "SEO is changing forever" posts. This time, SEO really is changing in a fundamental way, because the Panda update has changed, and is continuing to change the search ranking algorithm in the biggest way since PageRank. If you want to see how machine learning is turning SEO on its ear, check out my latest post on Search Engine Guide, " Google's Panda ranking algorithm changes SEO forever.".

Four Predictions About the State of SEO in 2017

Webbiquity

As we reflect on the major events in the world of SEO in 2016, web marketers need to evaluate how the changes will impact the SEO strategy through the rest of 2017. algorithm update, however there were also several other changes that had caused a stir in the SEO world as well. Specialist SEO agency Digital Next has seen the impact first hand and share their predictions for the future of SEO in 2017. SEO will become more integrated with PR.

SEO 187

21 Smart Google SEO Tips for 2021

Moz

First up: Moz SEO expert Cyrus Shepard shares his top 21 tips for successful Google SEO in 2021, including what to prioritize and what to look out for in the year ahead. We are talking about 21 smart Google SEO tips for 2021. This is so old-school SEO. Content/on-page SEO.

SEO Isn’t Mystical

Salesfusion

What you need to know to break through the SEO jargon. With terms like “white hat” and “black hat,” it’s easy to see why SEO has gotten a rap as some type of internet sorcery that only the highly trained can master. But once you take a closer look, SEO isn’t actually as difficult as it seems at first glance. Keep Your “SEO Dictionary” Handy. The first step to breaking down the mystery that often shrouds SEO is to understand the terms.

SEO 65

Google “mobilegeddon” starts today — are you prepared?

Biznology

NEW: Mobile SEO Visibility – Prepare yourself for the huge Google Mobile Update on April 21st. Organic Search Search Engine Optimization Search Marketing Google Google Panda Google Penguin Mobile device mobile search mobile Web PageRank Responsive web design Search engine optimization Web search engine Website Back on Feb 3, 2015, I told you why you need a mobile-native website today — now, it’s more like you need a mobile-native website today ! Literally.

Google 175

Steps to Take After Receiving a Link Warning from Google

Biznology

There are SEO tools that exist that can pull a report of all of your inbound links. Google Webmaster Tools is a free tool that will provide a report but it’s also recommended to use additional paid tools like SEOMoz or Majestic SEO since each program pulls data slightly differently that can result in a different set of links. Content based links are the best ones to achieve for SEO purposes. Organic Search Google PageRank Search engine optimizationImage via CrunchBase.

Link 163

Google is a lying liar that lies

Biznology

You need to either do it perfectly for each page or choose an SEO plugin that can do it for you automagically. What this means is that were Google to make obsolete any of its previous search engine optimization (SEO) strategies it would filter way more good content than bad. By being a lying liar that lies Google is trying to psych out all of the black- and gray-hat SEO spammers who are out there. I’m going to get a lot of blowback for this.

Google 176

Best Cool SEO Tools of 2011

Webbiquity

SEO is a blend of art and science. The “science” side can be made more effective and more efficient by using tools like the ones highlighted here—enabling SEO practitioners to focus more on the art part. You’ll find tools to aid with all of those tasks and more in this collection of useful and cool SEO tools. SEO Analysis and Reporting Tools. 8 Cool Free SEO Website Tools by Abnormal Marketing. What’s In Your SEO Toolbox?

Tools 179

8 Essential SEO Reports to Create for Your Client in 2020

Single Grain

A quality SEO report is necessary to ensure that you or your clients can easily measure and compare (with previous reports) the ROI from their online marketing. Think of an SEO report like the report card you received every semester in school: it's a concise and detailed summary of your performance in the various subjects you were (allegedly) learning. Let’s learn why it’s crucial to prepare a quality SEO report and then how to do it in 8 simple steps.

List of All SEO Companies in Jacksonville

DAGMAR Marketing

Our goal is to provide you with information for actual, local SEO companies here in Jacksonville/Northeast Florida. There are a number of national companies/large SEO companies whose only presence here is a PO box in town and a “Jacksonville” page on their website. Then you are probably in need of an SEO agency or consultant to help your website perform better when customers search for the types of services you provide. Boost Rank SEO 4503 Irvington Ave #11.

List 57

13 SEO Tricks, Treats, and Frights of 2017

KoMarketing Associates

Halloween has become the IT holiday for SEOs. In celebration, I’ve pulled together my own list of 13 SEO Tricks, Treats, and Frights of 2017 (+ Monsters). FRIGHT: Negative SEO for Ransom. Should that be nоt enough, we will dо nеgаtivе SEO аgаinst you wеbsidе. Negаtivе SEO is hаrd tо detесt (until it is to lаtе) and imроssible to mitigate.Gооglе will just drоp your wеbsite into SEO оbliviоn. This has to be one of the scariest things facing SEOs in 2017.

SEO 120

Linking Your Way to Success: Tips for More Effective Links & SEO

Launch Marketing

When it comes to search engine optimization (SEO), it can often feel like you are taking on an almost insurmountable task. SEO may feel small in the grand scheme of the online universe, but when practiced and applied effectively, it can have a major impact on the reach and success of your content marketing. “It’s One of the smallest but most impactful places to improve your SEO is in your links. Links are a root of strong SEO because they establish credibility and authority.

Link 48

5 SEO Tactics to Maximize Internal Links — Whiteboard Friday

Moz

Resources for further reading: • Should SEOs Care About Internal Links? Specifically, five SEO tactics to maximize your internal links. Instead, I want to show you ways to maximize your internal links for maximum SEO gain, because I see a lot of people who don't leverage their full power, and they think internal links simply aren't as powerful. We had just launched a new tool, SEO Domain Metrics , and we wanted to add a link from our existing page to our new page.

An Introduction to Black Hat SEO

Hubspot

What is Black Hat SEO? Black hat SEO is a practice against search engine guidelines, used to get a site ranking higher in search results. The dark art of black hat SEO is the wrong way. Black hat SEO seeks to game search engine algorithms, rather than solve for the user. Instead of earning the right to rank highly on search engine results pages black hat SEO uses shady tactics to get you there. Black Hat SEO vs. White Hat SEO. What is Grey Hat SEO?

SEO 56

Top 4 SEO Tips for Small Business Blogs on a Shoestring Budget

Writing on the Web

One of the side-effects of these changes has been the fact that many low-cost SEO tactics have lost their effectiveness and power. Consequently, a lot of small businesses and professionals today are struggling to achieve their SEO goals on a restricted budget. Having said that, there are still a lot of smart yet pocket-friendly SEO tips that businesses can implement on a shoestring budget. It will let you see the PageRank of every blog you visit instantly.

Defining Link Metrics that Impact SEO Link Building Development

KoMarketing Associates

As SEO becomes more involved in the marketing initiatives of the organization, search marketing professionals work in greater coordination with additional team members and departments. Last week our SEO team met with an organization’s marketing communications team. SEO-Specific Metrics. There are SEO-specific link building tools that mash-up various metrics such as those listed above to create scores for links, and pages and domains that links are located on.

12 SEO Experts Weigh In on SEO 2014 Predictions

Marketing Action

SEO is a particularly dynamic field, and those of us working in these trenches like to share our thoughts about this ever-changing environment. I’ve taken the opportunity to interview a dozen well-regarded experts in the industry, and ask the two biggest SEO questions on marketers’ minds for 2014. What big changes to the SEO industry do you predict will take place this year? How are your own SEO priorities changing? My SEO priorities never change. Non-SEO Focus.

SEO 87

The Correlation Between Authoritative Links and Ranking [SEO Study]

Moz

This is an important finding, as it lines up with what many of us in the SEO community have believed for a long time: that the sites you get links from matters more than the sheer number of links.

7 Critical Tools of the Trade for B2B SEO Competitive Analysis

KoMarketing Associates

Understanding the SEO strategy of a competitive website is a critical component of a B2B SEO campaign. Here are seven SEO tools we recommend using for evaluating the competition. SEO Objective: Obtain the file information and SEO properties per page of the competitive website. Screaming Frog lets SEO professionals crawl entire domains, pulling SEO relevant page details like HTML titles, Meta Descriptions, Keywords, Headings, etc. Majestic SEO.

Trade 250

18 (of the) Best SEO Link Building Guides of 2011

Webbiquity

Links still matter for SEO. Discover the answers to those questions and more here in 18 of the best SEO link building guides of the past year. ” Ten SEO Link Building Strategies by AboutCrawler.com. It was a perfect way to augment most any SEO campaign, that is until the Google Farmer/Panda update,” Dan DeRoeck delves into how the landscape has changed for this tactic and provides ten tips to pursue this strategy successfully in the post-Panda world.

A Brief History of Search & SEO

Hubspot

Tracing the history of SEO is kind of like trying to trace the history of the handshake. But unlike the handshake, SEO is fairly young, and changes frequently. So where did SEO begin, and how did it become so darn important? Several decades later, in 1990, McGill University student Alan Emtage created Archie, which some say was the very first search engine -- though that remains up for debate, according to research from Bill Slawski, president and founder of SEO by the Sea.

SEO 60

SEO for B2B in 2017 – What Do You Need to Know?

Fathom

Successful business-to-business (B2B) companies rely heavily on Search Engine Optimization (SEO) to attract larger and more profitable audiences. Strategy surrounding SEO and B2B companies has to differ from that of business-to-consumer companies for a couple of reasons: B2B businesses typically have a smaller pool of potential buyers, and. The new year is coming quicker than you may think and, from an SEO perspective, there are already many changes affecting B2B industries.

SEO 91

Fathom SEO Pulse #50: Optimizing for the Future of SEO & More

Fathom

Welcome to Fathom’s weekly SEO pulse, where our goal is to help you stay on top of any new strategies and changes in this integral part of your overall marketing strategy. Here’s the latest SEO news: “Large Influx This Week of Google Manual Actions?”. What Content Marketers Need to Know About RankBrain and SEO”. There are actions you can take to make sure that your site is optimized for this new version of SEO. SEO Split-Testing: How to A/B Test Changes for Google”.

Fifteen Years Is a Long Time in SEO

Moz

Earlier this year (15 years after starting Distilled in 2005), we spun out a new company called SearchPilot to focus on our SEO A/B testing and meta-CMS technology (previously known as Distilled ODN), and merged the consulting and conferences part of the business with Brainlabs.

What Are Nofollow Backlinks? (And Why They Matter)

seo.co

The Non-SEO Value of a Nofollow Link. + The Value of Nofollow Links for SEO. Backlinks are a big deal in the world of SEO. What are nofollow links, exactly, and are they important for your SEO strategy ? The Non-SEO Value of a Nofollow Link. Table of Contents.

How Do PathFactory Content Tracks Impact Your SEO?

PathFactory

In this blog, I’ll give a quick overview of SEO. Then, I’ll explain how PathFactory’s Content Track interact with your SEO strategy. How SEO works. Search engine optimization, or SEO, is the process of optimizing your content so it appears prominently in more search results to maximize traffic to your website. Mastering SEO as a marketer is a bit of an art and a bit of a science. Success factors for SEO. Technical SEO.

URL 40

Best of 2009: SEO Tips, Part 1

Webbiquity

Find the answers to these questions and others here in more of the best SEO blog posts from this year. Guide to Search Engine Ranking Factors by HuoMah SEO Blog. Build A Great B2B Search Engine Marketing Campaign by The Milwaukee SEO. SEO Basics: 6 Tips for Google Webmaster Tools by TopRank Online Marketing Blog. Five Tips for Avoiding Deceptive SEO Companies by Small Business Trends. For more on this topic, see Just Say No to Bad SEO on SEOmoz.

SEO 128