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The Modern, Inside Scoop on Google PageRank In 2021

Hubspot

If you have been in SEO for a while, you may remember the days of working hard to increase the PageRank of websites — it was the metric every SEO cared about and wanted to improve. Improving PageRank meant improving your authority (usually with backlinks), which in turn could result in higher rankings and more traffic.

PageRank 101
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7 SEO Processes That Get Easier with Increased PageRank/Domain Authority - Whiteboard Friday

Moz

What factors are affected as you improve PageRank or Domain Authority, and how? In today's Whiteboard Friday, Cyrus details seven SEO processes that are made easier by a strong investment in link building and growing your authority. We know in SEO we love links. So why did we choose PageRank and Domain Authority?

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Are Backlinks Still Good for SEO? Why They Matter More in the AI Era

Single Grain

Since AI is taking over SEO, many marketers question whether traditional ranking factors still hold value. Among these, backlinks remain perhaps the most debated element of an SEO strategy. Data shows that backlinking is still a crucial part of SEO. Today is a different story. Today is a different story.

SEO 52
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What is a Dofollow Link?

Hubspot

As a result, there’s a kind of constant content competition underway as website owners and administrators look for ways to stand out from the crowd and improve search engine optimization (SEO). Gone are the wild, wild west days of the World Wide Web where keyword spamming and content stuffing were the norm to drive search engine interest.

PageRank 101
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Always Be Linking: 9 Places B2B Marketers Might Miss Link Building Opportunities

KoMarketing Associates

With a little more attention, links built in these locations can add significant incremental value to an SEO campaign over time. If the organization’s description can be added to a profile or announcement about a community event or sponsorship being undertaken, look for an opportunity to add a website reference as well.

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What Are Nofollow Backlinks? (And Why They Matter)

seo.co

The Non-SEO Value of a Nofollow Link. + The Value of Nofollow Links for SEO. Backlinks are a big deal in the world of SEO. What are nofollow links, exactly, and are they important for your SEO strategy ? It looks the same, it can be clicked the same way, and there’s no immediate clue to a user that the link is nofollow.

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An Introduction to Black Hat SEO

Hubspot

What is Black Hat SEO? Black hat SEO is a practice against search engine guidelines, used to get a site ranking higher in search results. The dark art of black hat SEO is the wrong way. Black hat SEO seeks to game search engine algorithms, rather than solve for the user. Black Hat SEO vs. White Hat SEO.

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