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What social media tasks to automate and what to personalize

Sprout Social

Automation saves time—Sprout’s Social Media Productivity report highlights that almost 60% of marketers using tools have time to get work done and focus on the activities that really need their attention. Social media automation tools like Sprout Social take the heavy lifting out of social media management. The solution?

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How to Increase Blog Traffic (in 10 Steps)

seo.co

A great tool for sharing useful information. An unbeatable platform for making opinions known, both by the blogger and his audience. Preparing your blog for RSS. RSS is one feature that every newbie blogger should take advantage of for better exposure. Most blogging platforms have a built-in RSS feature.

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Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

Thought Leadership, combined with content curation, is used to deliver unique opinions and viewpoints by subject matter experts to inform, educate, entertain, and impart wisdom to others. In a survey conducted in 2022, Thought Leadership was an effective tool used by organizations to provide value to customers during tough times.

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Should You Curate Content In Your Newsletters?

Scoop.it

With strictly curated content, also known as “pure curation,” the curator doesn’t add their voice or opinion. With hybrid curated content, also known as “curated content with a twist,” the curator adds their commentary, analysis, or opinion to the mix. Hybrid curated content. Some of our favorites include Quuu, Feedly, and BuzzSumo.

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Eight ways B2B market research differs from B2C

Savanta

Give extra weight to the opinions of strategically important accounts. B2B research can be a valuable relationship building tool. Promise confidentiality to those sharing their opinion, but ask if they would like a direct follow up. Subscribe and receive new posts by email or RSS. Kingmakers’ are critical.

Research 120
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Eight ways B2B market research differs from B2C

Savanta

Give extra weight to the opinions of strategically important accounts. B2B research can be a valuable relationship building tool. Promise confidentiality to those sharing their opinion, but ask if they would like a direct follow up. Subscribe and receive new posts by email or RSS. Kingmakers’ are critical.

Research 120
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10 Helpful Uses of RSS Feeds for Marketing

Hubspot

By now, most members of the inbound marketing community are probably aware that RSS exists (and if you don't, this blog post will help ). While this may be true, my guess is that many still aren't aware of just how versatile RSS can be. The good old RSS feed can be a lot more powerful than you might think. Be controversial!

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