Is It Time to Reconsider and Reprioritize Your Marketing Metrics in the Time of Coronavirus?
Tomorrow People
OCTOBER 27, 2020
Return on Marketing Investment (ROMI). SERP Position Zero. Many of these are foundational — and few marketers would argue they aren't important. 97% of enterprise decision-makers believe the pandemic sped up their company’s digital transformation. " – Entrepreneur Magazine. Customer Acquisition Cost (CAC). Revenue Growth.
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