Biznology

MARCH 20, 2018

“The reason why blogger outreach is way harder than it needs to be is because most of you are doing sales instead of doing PR , you’re being a pitch artist instead of a publicist. ” DIY Digital PR (Online Engagement & Blogger Outreach). ” Blogger outreach is more PR than social media.

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Biznology

OCTOBER 17, 2017

Micro-influencer marketing is one of the services that sets my agency, Gerris Corp , apart from other Digital PR firms. This results in hundreds of positive ratings, reviews, posts, and social media shares about your brand, and algorithms take notice organically boosting your rankings and your SEO rankings on Google. John Heywood.

Advertising Agencies 150

Advertising Agencies Paid Search Agency Long Tail Marketing Blogger 150

Scoop.it

APRIL 4, 2019

On April 2nd, 2019 , the world said goodbye to Google+, a social network created by the search engine giant. Size of the user base of Google+ was hardly comparable to that of Facebook or even Google’s own YouTube. But Google+ was incredibly valuable to many users around the world. Private Google+ communities.

Enterprise Management 48

Enterprise Management Communities Top of Funnel Google 48

Biznology

JANUARY 28, 2014

Google has a goal in mind and it has more to do with visitor identification as it relates to targeted advertising than it has to do with improving the quality, speed, or usefulness of searching or finding. Google wants to triangulate real name with as much online behavior as possible. Google’s conflicted.

Google 80

Google Advertising Agencies Cross-Selling SEO 80

KoMarketing Associates

DECEMBER 14, 2015

REDEFINING THE ROI OF PR. “We We introduced a new program this year integrating our upper funnel PR programs with middle and bottom funnel inbound marketing. The result is that we can now tie PR to an ROI rather than be dependent only on nebulous findings like number of clips or impressions. EFFICIENT WEBSITE MARKETING.

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

ClickZ

MARCH 14, 2022

According to a survey by Google and The Female Quotient , 64 percent of respondents took some action after seeing an ad they considered to be diverse or inclusive. Source: Think With Google. In more recent times, their ‘ They Will See You ‘ YouTube campaign focused on LGBTQ+ visibility in advertising.

Brand Identity 130

Brand Identity Branding Planning Paid Search Agency 130

Valasys

MAY 6, 2021

People of all age groups have been increasingly using diverse social channels such as Twitter, Facebook, and YouTube and thus are predominantly receiving hundreds of advertisements in a day. Facebook, LinkedIn, Twitter, etc.). The most popular PPC channels are Google AdWords, social media (such as Facebook), and Amazon.

B2B Marketing 52

B2B Marketing Planning B2B Digital Transformation 52

Biznology

MAY 2, 2017

These partnerships can include multi-year contracts which are getting tighter and more exclusive the more these same influencers are being dropped by advertisers such as YouTube , Google AdWords , and Instagram. The good old fashioned PR pitch to the good old-fashioned, scruffy, died-in-the-wool, bourbon soused, reporter.

Advertising Agencies 196

Advertising Agencies Paid Search Agency Media Long Tail Marketing 196

Martech Advisor

MARCH 13, 2020

Major conferences and events such as Mobile World Congress 2020 (MWC 2020), Facebook F8 developers' conference, Google I/O, and SXSW, among many others have been called off at the moment. The team should ideally consist of a few executive members and in-house PR or marketing people. Let us know on LinkedIn , Facebook , or Twitter.

Work Management 128

Work Management Marketing Strategy Marketing & Strategy Marketing Management 128

Sprout Social

MARCH 30, 2023

Since New Year’s Day 2023, more than 5 million messages referencing ChatGPT have been sent across Reddit, Twitter and YouTube alone. The mainstream excitement over generative and other multi-purpose AI tools is more than just good PR. The last few months marked the start of a new chapter.

Marketing AI 115

Marketing AI Peer-to-peer Training Software 115

Webbiquity

MAY 17, 2016

Those decisions will start with your company’s content strategy and collaboration between marketing, PR and sales. Google Review Count: 1,190,000. Google Review Count: 715,000. Google Review Count: 57,800. Google Review Count: 30,700. 1) Google Scholar. Google Review Count: 4,970,000.

Planning 145

Planning Research Tools Best Practices 145

Atomic Reach

MARCH 18, 2019

Find her on Twitter and LinkedIn. Find him on Twitter and LinkedIn. Find him on Twitter and LinkedIn. Find him on Twitter and LinkedIn. Find him on Twitter and LinkedIn. Find him on Twitter and LinkedIn. Find her on Twitter and LinkedIn. He takes digital PR strategies to a whole new level.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Biznology

JANUARY 5, 2016

A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast, For Immediate Release , AKA the FIR Podcast. Have PR practitioners benefitted? So, it was an honor to be included.

Work Management 80

Work Management Marketing Management Skype Public Relations 80

Biznology

JUNE 2, 2015

Even more, you might not have the best understanding of the true limits and boundaries of your online home, be it your WordPress or Drupal install, your Squarespace or Wix website , and even little hacks that can help bring your YouTube, Tumblr, Facebook , Twitter , Google+, and LinkedIn profiles inline with your brand.

Internet Marketing 80

Internet Marketing CAN-SPAM Youtube Ideal Customer Profiles 80

Biznology

MARCH 15, 2016

LinkedIn and Twitter has made this even easier. Do not underestimate the power and importance and influence that you also have on the virtual people around you, be it the old reliables Facebook, Twitter, Google+, Pinterest, YouTube, and LinkedIn, or even the influence you have amongst the influencers proper.

Blogger 80

Blogger Work Management Burn Rate PR 80

Webbiquity

OCTOBER 11, 2011

As indicated in the masthead of my blog, it has both an explanational definition (The fusion of SEO, search marketing, social media, reputation management, content marketing and social PR) and a reasonal one (Being omnipresent on the web for the search phrase that uniquely describes you or your organization.)

Optimization 100

Optimization PR Social Networks Youtube 100

Kevin Indig

AUGUST 7, 2023

See Google or Apple, for example. Brands live in many places: Company website Social platforms Video platforms SEO Influencers Partnerships Email Affiliates Publishers Advertising Events PR Direct mail Podcasts Word of Mouth Retail stores With the exception of retail and partnerships, all of these channels are typically governed by marketers.

Paid Content 94

Paid Content Advertisements Advertising Brand Identity 94

Biznology

MARCH 8, 2016

Or, just dropping blurbs here and there on Twitter , Facebook, Pinterest, and even Google+. And people had better like you because if they don’t love you then you’re just going to come across like those terrible pitches you get via automated robotery on LinkedIn and via DM on Twitter. Blogging is Hard.

Blogger 80

Blogger Outreach Advertising Agencies Marketing Automation Services 80

seo.co

DECEMBER 18, 2020

While you only checked out the first page or two of Google search results for anything about your business, the pages further down might be sprinkled with content that could prove damaging to your reputation, both on and off-line. Get Active on YouTube. Find out what results come up when someone searches your brand’s name on YouTube.

Astroturfing 69

Astroturfing Work Management Marketing Management SEO 69

Only B2B

JANUARY 29, 2018

Connect with Douglas: Linkedin | Website | Twitter | Blog | Facebook | YouTube. Connect with Samantha: Linkedin | Twitter. Connect with Carlos: Linkedin | Twitter. Connect with Brynne: Linkedin | Website | Twitter. Connect with Laura: Linkedin | Website | Twitter. Sam Hurley.

Marketing Automation Services 115

Marketing Automation Services Lead Scoring Lead Ranking Peer-to-peer 115

KoMarketing Associates

OCTOBER 18, 2016

Google (Site:, Keyword Planner, Search Console). When generating new content ideas, I typically start the process with Google. The dashboard-type interface supports integrations for many social networks, including Facebook, Twitter, LinkedIn, Instagram, and more. Google Drive. Google Analytics. SlideShare.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

Biznology

JULY 10, 2015

Some tools specialize in monitoring and reporting on traffic from a specific channel like Twitter, Facebook, etc. If you only use Facebook for your primary social channel, combining Facebook Insights with Google Analytics is a great free way to see how this social channel is working for your company. Paid Social Media Monitoring Tools.

Traffic 80

Traffic Budget Programs Enterprise Management Tools 80

Biznology

FEBRUARY 15, 2019

To start your digital audit, use a spreadsheet to record all of your known websites, social media accounts, blogs, YouTube channels, etc. Start running google searches for your brand and your products. Go through the same exercise on each of the social platforms (Twitter, LinkedIn, Facebook, YouTube, etc).

Social Media 132

Social Media Enterprise Management Work Management Tips 132

KoMarketing Associates

MARCH 13, 2018

Search Google for mentions of your company name, brand, product names, and even key management to determine if sites mentioning these things included links too. Use Google Image Search to search for your logo and find locations where it has been placed without a link to your website. The Quick Link Building Hits.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

Convince & Convert

FEBRUARY 24, 2012

I grabbed the footage on my iPhone and loaded it up on YouTube. And after loading the video to my YouTube channel I ran through my mental check list to optimize the title, description, tags etc. Pretty good stats as Crystal Light’s YouTube video only had 1,490 hits and they’d loaded their video 13 days before I did.

Paid Search Agency 124

Paid Search Agency Youtube Advertising Agencies Social Media 124

Digital B2B Marketing

APRIL 11, 2011

Otherwise, read on, and please share your thoughts below or with me on Twitter. Look at Google and Facebook. Time spent on Facebook passed all Google sites in September 2010 (including YouTube), yet Google will capture 44% of 2011 online spending, Facebook will only get 8% , because of the impact of search.

Allocation 100

Allocation Emarketing Mobile Advertising PR 100

Convince & Convert

MARCH 6, 2015

However, before you start the analysis process, click here to open a Google spreadsheet that will help give you a place to store your SEO audit data. When you start your analysis, you will need to use a tool like Screaming Frog or Google Analytics to export a list of all of your current content pages. Collect a List of Pages.

SEO 167

SEO Marketing Analytics Tools Lead Scoring Lead Ranking 167

Sprout Social

SEPTEMBER 2, 2022

Influencer marketing is a powerful engagement tool for marketing and PR teams alike. Google Digital Garage free webinars, workshops and live trainings. Google it…literally. Google’s Digital Garage free webinars offer intros to a variety of subjects as high-level as digital marketing and as niche as writing for social media.

Social Media 114

Social Media Training Course Resources 114

Webbiquity

OCTOBER 4, 2013

If your responsibilities including managing and optimizing website results for a small to midsized organization, chances are you’re using Google Analytics to track website traffic. Google Analytics is used on more than half of all websites. YouTube, LinkedIn, Twitter, Facebook, Pinterest, SlideShare, Scoop.it).

Marketing Websites 100

Marketing Websites Marketing Analytics Tools Work Management Marketing Management 100

Webbiquity

OCTOBER 4, 2013

If your responsibilities including managing and optimizing website results for a small to midsized organization, chances are you’re using Google Analytics to track website traffic. Google Analytics is used on more than half of all websites. YouTube, LinkedIn, Twitter, Facebook, Pinterest, SlideShare, Scoop.it).

Marketing Websites 100

Marketing Websites Marketing Analytics Tools Work Management Marketing Management 100

Webbiquity

JUNE 20, 2011

It’s why a search for “social media sucks&# on Google yields almost 12 million results (so much for my SEO on this post, oh well). Marketers follow other marketers, PR pros hang with other PR pros, engineers interact with other engineers. Google settled a lawsuit last fall relating to its Google Buzz service.

Social Media 100

Social Media Peer-to-peer Media PR 100

Adobe Experience Cloud Blog

OCTOBER 26, 2011

Of course, this keynote ousting would have produced epic PR with or without Marc’s brilliant response. But the PR team exponentially multiplied the incident’s value to salesforce.com. Videos of both Marc’s presentation and the press conference are available on YouTube, and you can still find the latter on Facebook. Conclusion.

PR 48

PR Salesforce.com Multi-Channel Planning 48

Sprout Social

SEPTEMBER 28, 2016

Whether we’re on a PR team at a Fortune 500 company or manage media buying for a small business, there’s always a new tool or best practice we can implement to better communicate and measure our content. Google tweaks its algorithm constantly. Twitter revises its character limit. Social is a powerful PR and marketing tool.

Paid Content 98

Paid Content Social Media Paid Social Agency Media 98

Webbiquity

JANUARY 19, 2016

All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video. Among the top 100 global brands, just 31 CMOs maintain active Twitter accounts, and only six of those big-brand CMOs have more than 10,000 Twitter followers.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. Furthermore, half of all Google+ users are under 25 years old. e-Strategy Trends ). Earnest Agency ). eMarketer ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Biznology

JULY 12, 2016

PR gets people and understands the value of keeping love alive. “Just make sure it looks organic to Google,” they plead. They’re simply exceptionally guarded , armored against all the other a s online. It’s a vicious cycle. We’ve all been hurt before, but it’s a Mexican standoff. Reddit, right ?

Blogger 0

Blogger Advertorials Paid Search Agency Outreach 0

Content Marketing Institute

JANUARY 25, 2019

Be your content’s PR team. If you’ve got the budget, the fastest way to drive instant traffic to your content is more likely through paid social media , from promoted posts on Twitter to ads on Facebook. HANDPICKED RELATED CONTENT: How to Create Pillar Content Google Will Love. Advertise your best content.

Paid Content 105

Paid Content Advertising Agencies Demand Generation Agencies Paid Social Agency 105