Hubspot

APRIL 2, 2018

By optimizing a web page around topics first, you can rank well for long-tail keywords related to that topic. You are associating these topics with popular short-tail keywords, as you can tell, but you're not dedicating individual blog posts to these keywords. Step 2: Make a List of Long-Tail Keywords Based on These Topics.

SEO 101

SEO Long Tail Marketing Template Lead Ranking 101

Convert

JANUARY 17, 2024

Ask ChatGPT (and Alternatives) This is something I have started doing for just about any of my clients: I have a long discussion with ChatGPT about what it knows about their business and their competitors. SGE includes prior search journeys Google’s SGE patent goes into much detail on how AI snapshots work. Who are NAME’s competitors?

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

ClearVoice

JUNE 6, 2022

Congratulations on working consistently on your blog — but are your posts getting you the most traction for all that hard work? It can increase your blog traffic, get eyes on lower-performing posts, and increase time on site. It’s often long-form and cornerstone content relevant to your overall blog topic and strategy.

SEO 98

SEO Ad Frequency Eye-Tracking Keywords 98

SmartBrief - Marketing

SEPTEMBER 25, 2023

We can track and attribute success or failure to every click and every pixel. Let’s not even get started on what Hubspot, Tablea and Domo can do for your reporting and tracking. One could start tracking a consumer journey but limit that journey only to the trackable areas. All of that is great.

Marketing Attribution 52

Marketing Attribution Planning Advertising Agencies Marketing Analytics Tools 52

Directive Agency

APRIL 15, 2022

And while everyone automatically assumes that the keywords they’re working so hard to target are going to be the same ones that you’re ranking for… that’s not always the case. Or maybe you highly suspect that you’re not driving enough traffic given all your efforts and SEO work. Further Optimizing Pages with Long-Tail Keywords.

Keywords 52

Keywords SEO Google Long Tail Marketing 52

TrustRadius Marketing

SEPTEMBER 28, 2022

How well a consumer can interact with a business online ultimately determines how valuable the business is in the eye of the public. Each of these microservices also includes a monitoring service which helps to keep track of the service metrics and the data it processes. Unfortunately, this is not a viable solution in the long run.

Enterprise Management 98

Enterprise Management Work Management Marketing Management Gartner 98

Anyword

AUGUST 18, 2022

SEO helps get the right eyes in front of all the hard work you put into your digital marketing strategy. A mix of general, branded, long-tail, and local keywords will help you reach the widest audience possible. These dashboards help you keep track of: Keyword rankings and fluctuations. Audience demographics.

Paid Content 98

Paid Content SEO Marketing & Strategy Marketing Strategy 98

Moz

FEBRUARY 4, 2021

You might want to start investigating which long-tail keywords you could potentially optimize your site for. Once you've identified long-tail keywords you want to track and keep an eye on, you can copy and paste those keywords into Google Keyword Planner or even back into STAT. Is there any markup?

Stats 56

Stats Features Long Tail Marketing Lead Scoring 56

seo.co

FEBRUARY 24, 2022

Unless a startup has acquired an existing site with an existing, aged backlink profile, established brands will have thousands more earned and promoted backlinks with an established profile over decades of work. I always like to use Amazon as the perfect example of targeting the long tail. steps back. Ignore Analytics.

Startups 98

Startups SEO Marketing Analytics Tools Domain 98

Valasys

AUGUST 3, 2023

Let’s demystify the magic of automation and see how it can work wonders for your SEO efforts. These tools work tirelessly behind the scenes, scanning websites, and generating valuable insights that once required painstaking manual work. What Is Automation? Off-page SEO is no stranger to automation either.

SEO 52

SEO Automation Lead Ranking Lead Scoring 52

Unbounce

FEBRUARY 7, 2019

evidence people stay on the page for a long time. But search engine algorithms change so often that some experts, including those working at Google, suggest that the best SEO advice is to create high-quality pages with high-quality content. Looking for some sweet examples of long-form landing pages for your newly inspired SEO content?

Landing Pages 145

Landing Pages Lead Scoring Lead Ranking SEO 145

Huptech Web

SEPTEMBER 23, 2022

Keep An Eye On The Recommendation Tab On Google Ads. Identifying specific keywords is important, but it’s also crucial to think of long-tail keywords while performing a campaign optimization process. Enhancing conversions provides stronger conversion tracking as its primary benefit. Perform Keyword Research.

Paid Content 52

Paid Content PPC Paid Search Agency Optimization 52

Sprout Social

MARCH 30, 2020

” with a compelling title that stops readers in their tracks. See how that works? How long your titles should be is situational. If you’re targeting a long-tail keyword, you may have no choice but to rely on a longer title for a particular post. ” or “So what?” Saving time?

Work Management 140

Work Management Content Marketing Management Case Studies 140

SmartBug Media

JULY 16, 2021

And now you want to learn how to leverage all that hard work to take your video SEO (VSEO) to the next level. It’s still important to have target keywords and track their rankings, but first you need to understand the intent of the search queries to determine which keywords are the right to use. How long are they staying on your page?

Video Marketing 105

Video Marketing SEO Marketing Strategy Marketing & Strategy 105

Optinmonster

FEBRUARY 21, 2024

Here’s how it works: First, track your brand mentions. Put in the work today, and your posts will bring you tons of traffic for a long time to come. Then, he made this long listicle even better by splitting the ideas up into 7 different sections. Fortunately, Syed has a simple process for link building.

Paid Content 77

Paid Content Traffic Webinar Metrics Marketing & Strategy 77

Sharpspring

OCTOBER 15, 2020

Because no matter how talented and experienced your team is, they can’t do their best work without the best inbound marketing tools at their disposal. It means that email marketing does still work – if you can make your emails stand out. As an inbound marketing agency, you’re going to work with a healthy client list.

Marketing Automation Services 52

Marketing Automation Services Paid Search Agency Inbound Marketing Advertising Agencies 52

Launch Marketing

NOVEMBER 21, 2018

Use tools like the Google Keyword Planner to aid in your research and look for long-tail keywords that your target audience may use to see your product/service. One of the most important steps to take before launching your PPC campaign is to implement conversion tracking to make sure you can track and report on your efforts.

Paid Content 54

Paid Content PPC Cost per Lead Paid Search Agency 54

seo.co

JANUARY 20, 2021

Having worked with literally thousands of clients from startups to Fortune 500 companies, we have been the recipients of a great deal of hands-on know-how when it comes to SEO. I always like to use Amazon as the perfect example of targeting the long tail. Organic gro. There’s a high likelihood vanity metrics are at play.

Startups 69

Startups Marketing Analytics Tools Domain Ideal Customer Profiles 69

accelerate agency

MAY 24, 2023

Some essential Google Analytics reports for SEO 20 tips to improve your SEO campaigns using Google Analytics 7 SEO tracking metrics that matter FAQs What is Google Analytics? Google Analytics is a clever tool that allows website owners to track, analyze, and report data about their site. It’s not just location, either.

Marketing Analytics Tools 52

Marketing Analytics Tools Paid Content Analytics SEO 52

Webbiquity

JANUARY 19, 2010

Is your website optimized for the way search engines work now, or are your SEO efforts still focused on yesterday’s ranking factors? 4 ways to make long-tail search deliver by iMedia Connection. Is it really impossible to optimize a Flash website? How can social media profiles help with SEO? by aimClear Blog.

Tactics 100

Tactics SEO Long Tail Marketing Best Practices 100

QuanticMind

NOVEMBER 13, 2018

We break down how you can make intent data work for you and your campaigns. First party intent data can come from known leads you’re tracking or from anonymous visitors who haven’t filled out a form on your site. Long-tail keywords have long been an important asset for search engine marketers to target because of their relevance.

Intent Data 40

Intent Data Intent Sales Management Long Tail Marketing 40

DivvyHQ

JULY 23, 2019

On-page optimization for your website can be a long and disorganized process, before and after implementation. Which conversion funnels are working, and which are not? Documenting the URL path of the funnel is crucial because you must ensure that you are properly tracking in Google Analytics. Meta Information.

Keywords 66

Keywords Top of Funnel Paid Search Agency SERP 66

Moz

AUGUST 6, 2020

Before this, I worked at an agency for about six and a half years. I worked in the SEO department, and really a common thing we encountered was a client's rankings dropped. It's going to be a flowchart, so it's a little nonlinear, but hopefully this makes sense and helps you work smarter rather than harder. Rank tracking issues.

Best Practices 73

Best Practices Domain Paid Search Agency Eye-Tracking 73

Referral Rock

NOVEMBER 14, 2019

Harnessing the power of long-tail and regional keywords is a great way to approach this. If you target the right SEO keywords and regularly keep an eye on your PPC campaigns, you can ease your worries. It might not be long until you come to an obvious realization: paid clicks are the bread and butter of local businesses!

Lead Generation 63

Lead Generation Paid Content Lead Ranking Lead Scoring 63

Moz

SEPTEMBER 21, 2020

Like any other content strategy, make sure that the process of planning, creating, and executing is written down (most likely digitally in a spreadsheet or tracking tool) and followed. If you have a 10-minute-long video, it can be transcribed into a 2,500-word blog that takes about 10-15 minutes to read. Grab attention with your topic.

SEO 85

SEO Top of Funnel SERP Content 85

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

accelerate agency

MAY 24, 2021

Next steps: 8 metrics to track your SEO efforts. Google Analytics is a clever tool that allows website owners to track, analyze, and report data about their site. It primarily works by using a block of JavaScript code that gets added to pages on the website. With this in place, Analytics can track and monitor activity.

Marketing Analytics Tools 52

Marketing Analytics Tools Paid Content Analytics SEO 52

QuanticMind

NOVEMBER 21, 2018

In the same vein, you’ll want to think of the plethora of long-tail and related keyword combinations that could further hone in on likely targets. Double Check Ad Schedules and Track Your Stats. You also might want to customize mobile tracking so you can parse and analyze conversion rates on these platforms.

PPC 40

PPC Campaigns Tips Long Tail Marketing 40

ConvertKit

AUGUST 14, 2018

Understanding how search engines work is one of the best investments we can make in our business because many purchases start with a simple search. They work best when they’re able to work together to accomplish your bigger search engine marketing goals. Then you can easily set SEO goals and track them within Google Analytics.

Paid Content 53

Paid Content Paid Search Agency SEM SEO 53

Moz

FEBRUARY 20, 2019

Both instances can lead to leaky conversion funnels and missed opportunity for long term traffic flows. The traffic analyzed is for of a monetizing blog, whose marketing team also happens to be one of most fun to work for. Full tray of Data Studio visualizations that appeal to the eye.

Analysis 55

Analysis Advertising Channels Marketing Analytics Tools SEO 55

KoMarketing Associates

MAY 3, 2022

That’s a long time to nurture a lead. . The problem is, not all content marketing is effective, and many businesses get so caught up in creating content that they fail to track the content marketing metrics that actually help them see what works—and what doesn’t. . But what metrics are the most important to track? .

Lead Ranking 223

Lead Ranking Marketing Qualified Leads B2B Marketing Top of Funnel 223

Top Rank Marketing

MARCH 13, 2024

That just doesn’t work in an environment where everything is changing, all the time. But the good news is that it’s never too late to revisit your keywords and get on track. Topical maps branch out from head keywords into related semantic long-tails that explore sub-topics in further depth.

Keywords 112

Keywords Top of Funnel Long Tail Marketing Marketing & Strategy 112

Referral Rock

OCTOBER 9, 2019

But the work on your posts is far from finished after you first hit “publish.”. And do they believe that long-tail keywords are the best tactic for websites with low domain authority? Are long-tail keywords the way to go for companies with low domain authority? Yes, prioritize long-tail keywords.

Long Tail Marketing 77

Long Tail Marketing Top of Funnel Lead Scoring Lead Ranking 77

Directive Agency

JULY 7, 2017

Because when it comes to B2B demand and lead generation, content is one of (if not the) hardest to track and correlate. As opposed to 1-1 tracking campaigns like PPC, attributing marketing wins to content can be tough. In PPC, it’s easy to see where you are spending your money and where it’s working/wasteful.

Ideal Customer Profiles 49

Ideal Customer Profiles Top of Funnel Sales Management Content Marketing 49

Single Grain

SEPTEMBER 15, 2020

Long-tail keyword searches have a click-through rate 3-5% higher than generic searches. So how do you track your keyword rankings to optimize your search performance and boost traffic? Why You Should Use Long-Tail Keywords in Your SEO Campaign. How to Track Your Rankings.

Lead Scoring 52

Lead Scoring Lead Ranking Keywords Marketing Budget 52

Hubspot

SEPTEMBER 24, 2013

Social Inbox helps you track who is who in your Twitter list and searches by showing your contacts database of leads, opportunities, and customers, and merging it with your social media activity. If you''re not familiar with Graph Search, here’s a quick overview of how it works. See where I’m going with this?

Social Media 28

Social Media Long Tail Marketing Media Work Management 28

chiefmartech

APRIL 22, 2020

Feel free to use and distribute the 3200×1800 slide version of the image in any presentation or article you like, as long as you share it “as is” with attribution. Or perhaps being sheltered-in-place a bit too long. It’s more a work of art than a left-brain data visualization. Kind of trippy.

Work Management 145

Work Management Marketing Management Long Tail Marketing Paid Search Agency 145