Remove Event Remove Event Marketing Remove Lead Gen
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Uncover the ultimate strategy to increase ROI and lead gen

Martech

Virtual events are great for education, global outreach and strengthening your brand awareness. But what they’re especially fantastic at is lead generation. In this webinar, you’ll get the perfect cut-and-paste formula for turning your events into lead-generating machines. Click here to view more MarTech webinars.

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How to align teams early with a strategic event workshop

Martech

Sales and events aren’t even on the same page. Product marketing wonders why their shiny new features aren’t getting more of the spotlight on the agenda. It’s a familiar scenario for any company that’s ever hosted a large event. Thousands of dollars in valuable event content are often left on the cutting room floor.

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How to Use Intent Data to Level Up Event Marketing

Lusha

Events are still a hugely important part of marketing strategy– 79% of marketers in the U.S. use event marketing to generate leads. But finding the right audience and getting actual quality leads from an event can feel like fumbling around in the dark. Yep, we’re talking about intent signals.

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Splash doubles down on virtual and hybrid events

Martech

Events management platform Splash has announced the launch of Splash Studio, a new product to support the design and execution of streaming events. As with Splash’s in-person management solution, Splash Studio integrates with CRM and marketing automation systems, and there are add-on-options which allow for customization.

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Lead Gen Tactics from 4 MarketingSherpa Case Studies

markempa

Case Study #3 – Lead Generation: Targeted event marketing effort leads to 300% ROI, generates 140 qualified leads. Technology and automation are vital and valuable pieces of marketing today, but the personal touch still has its place.

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How are marketing leaders in the industry making the most of virtual events?

Brandpoint

Virtual events are no longer just another lead gen tactic added to an arsenal of marketing assets — they’re now the only option most people have. I have appreciated the opportunity to stay connected online for events ranging from Minnesota PRSA Career Coffees to the virtual PRSA Classics. Here’s what I learned.

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Discover the ultimate marketing strategy for increased ROI and lead generation

Martech

Virtual events are great for education, global outreach and strengthening your brand awareness. But what they’re especially fantastic at is lead generation. In this webinar, you’ll get the perfect cut-and-paste formula for turning your events into lead-generating machines. Click here to view more MarTech webinars.