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How to create a knowledge base for marketing work management

Martech

Marketing work management tools can benefit your organization in a number of ways , including adding productivity and efficiency. But with all of these capabilities, it’s important that team members know how to use them. Here are some tips on what to include in your marketing work management knowledge base.

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Contact Center Automation: Your Guide to Efficiency and Customer Happiness

Salesforce Marketing Cloud

Contact center automation can help you deliver personalized, efficient, and complete service — all while reducing costs for your business. When you automate processes in your contact center, your agents can work more efficiently and provide better support for customers with more complex issues.

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A Knowledge Base: The Sales Enablement Tool Your Business Needs

BenchmarkONE

A strong knowledge base tells your customers, your industry, and the search engines that you’re an authority in your field. While it might be time-intensive, putting together a knowledge base article on a topic related to the product or service you offer allows your sales team to do their jobs more efficiently.

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2024’s Top 10 Go-To-Market Tools and Software Platforms to Maximize Efficiency Across the Funnel

SalesIntel

With so many software solutions available, it can be overwhelming to choose the right one. They define key elements, such as brand voice, tone, and visual identity, ensuring consistency across all marketing channels. With its collaborative platform, Juro helps streamline contracting procedures, bringing them together in one place.

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How to make the most of your marketing work management solution

Martech

Today, B2B marketing teams must tackle the challenge of handling intricate workflows, enhancing communication and fostering efficient collaboration. This guarantees consistency and efficiency across similar projects like webinars, newsletters, blog posts, etc. That’s where marketing work management solutions step in. Cool, right?

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How You Can Manage Field Service More Efficiently With AI

Salesforce Marketing Cloud

It all comes down to which solution can deliver a quick return on investment (ROI) — and that’s where AI comes in. With AI and automation, your mobile workers can become more efficient in the field, helping you save money. They can even generate a detailed work summary so they can move on to the next job in less time.

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Knowledge Management: How To Retain Agent Expertise If They Leave

Salesforce Marketing Cloud

They can turn sour customer interactions into positive ones, and are a great mentor for junior staff. They’re also your go-to for information when your knowledge management system isn’t organized in an effective way. Get the free report What is knowledge management? Which topics are simply not documented at all?