Contently
DECEMBER 27, 2022
It’s almost 2023. Before you watch the ball drop on December 31st, it’s important you take a minute to look at the work you did in 2022 and evaluate its effectiveness. The end of the year is when many of us take a well-deserved break from the daily grind. While we may be absent from our Slack channels for the next week or two, now’s not the time to step away from our customers and prospects.
Martech
DECEMBER 27, 2022
This is the third of a three-part series on the ROI of personalization. You can read the first part (audience measurements) here and the second part (content measurements) here. After examining how audiences and content are measured in terms of personalized experiences, let’s discuss how brands should approach the process that drives personalization.
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BOP Design
DECEMBER 27, 2022
Content marketing for B2B firms includes a wide range of types designed to resonate with buyers of different backgrounds and functions throughout the purchasing journey. The best content marketing pieces have a clear audience and a specific purpose. In this post, we look at 5 great B2B content marketing examples and what makes them stand out. HubSpot’s Case Study.
Search Engine Journal
DECEMBER 27, 2022
In this article, we've rounded up the top 6 content calendar templates so you can get started right away on next year's content plan. The post 6 Best Content Calendar Templates To Use In 2023 appeared first on Search Engine Journal.
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Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.
Martech
DECEMBER 27, 2022
Even if marketers thought they’d found the perfect formula in the technology and strategies they used in 2022, they still have to switch it up in the new year, for one major reason. That’s because the customer will change. New tech platforms, devices and trends will generate new behaviors by consumers, and marketers will have to keep up. Below are some of the top ways that experiences and behaviors will change for consumers in 2023, and what marketers will do to adjust and maintain a competitive
B2B Marketing Zone brings together the best content for marketers in the B2B industry from the widest variety of thought leaders.
SendGrid
DECEMBER 27, 2022
Check out a collection of our favorite survey email examples that range from no-frills surveys to custom-made illustrations and color-coded responses. The post 7 Best Survey Email Examples to Improve Response Rates appeared first on SendGrid.
Benchmark Email
DECEMBER 27, 2022
Quality and shareable content keeps your audiences engaged, educated, and informed. But it may seem demanding to churn out great pieces all the time, and occasionally, you experience creative block. So, how do you keep your creative juice flowing to generate great ideas? If you’re stuck for content ideas, brainstorming can be a helpful way… The post 5 Tips for Brainstorming Ideas for Content Creation appeared first on Benchmark Email.
Lead Liaison
DECEMBER 27, 2022
CASE STUDY: Lead Capture for Speakers & Conferences. I once attended a hybrid conference. It was an opportunity for me to learn from the experts, find out what is new in our industry, and connect with colleagues I have not seen in a long time. I also wanted to see one speaker in particular (a client) that was using Lead liaison lead capture games to engage the audience.
Hubspot
DECEMBER 27, 2022
There's a big difference between building rapport with customers in-person versus building rapport through the phone. In person, you can read a prospect's body language and engage with them in a setting that makes them feel comfortable — but phone calls are a different ballpark. On a sales call, you must gauge their tone, form trust, and engage prospects through your words and delivery.
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In the B2B marketing toolkit, white papers can be a powerful option for reaching decision-makers and experts, presenting them with interesting information that improves their perception of your organization's competence and thought leadership. That said, a poorly executed whitepaper will not only be unable to influence your desired audience but will also come with significant costs that other assets won't incur.
Outgrow
DECEMBER 27, 2022
Hey there! Welcome to the Marketer Of The Month blog! . We recently interviewed Jen Spencer for our monthly podcast – ‘ Marketer of the Month ’! We had some amazing insightful conversations with Jen and here’s what we discussed about – 1. Future applicability of cloud-based SaaS. 2. Impact of long term remote work on work culture. 3. Ecosystems – community-led growth, second-party data & marketplaces. 4.
Hannon Hill
DECEMBER 27, 2022
With the rise of technology and CMS improvements, crafting content that reflects your school's brand image can now be easier for all involved. The 10 features outlined in today's blog post should be part of your CMS wishlist if you want to provide your end users and site visitors with the best user experience possible going into 2023 and beyond.
Square 2 Marketing
DECEMBER 27, 2022
This show aired LIVE on November 2, 2022. To watch the show on demand, visit the show page here. To see all our audio and video content, check out our free streaming service, Square 2+. I n this episode of What’s Wrong With Revenue? , we focused on exactly what to expect and when to expect it as you start a new revenue generation effort. We started the show by answering one of the most common questions we hear from both clients and prospects: How long is it going to take to start seeing results
Fount Media
DECEMBER 27, 2022
Email database marketing is a tool that healthcare organizations can use to improve patient satisfaction. By automating email communications, healthcare organizations can provide patients with timely updates and reminders and improve customer service. In addition, targeted emails can be used to reach specific groups of patients, which can lead to. The post The Relationship Between Email Database Marketing And Patient Satisfaction appeared first on Business Mailing Lists | Technology User List |
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Webbiquity
DECEMBER 27, 2022
As 2022 comes to a close, here’s a quick look back at the top 10 most-read posts published on the Webbiquity blog this year. It’s interesting that no single topic stood out among the top posts from the past 12 months. Subjects covered ranged from SEO and marketing performance to event marketing, remote work, branding, and the Metaverse. Image credit: Cup of Couple on Pexels.
Fount Media
DECEMBER 27, 2022
Patient engagement is a process that healthcare providers use to ensure that their patients are actively involved in their care. This process includes providing patients with information about their health condition, treatment options, and goals for their care. It also involves involving patients in making decisions about their care and. The post The Truth About Patient Engagement: It’s More Than Just Listing Out Benefits appeared first on Business Mailing Lists | Technology User List | Em
seo.co
DECEMBER 27, 2022
Link building for SEO remains a solid long-term strategy for growing search engine rankings and increasing online exposure. Whether via manual link building (e.g. HARO or broken link building), guest posting services or guest blogger outreach services, dozens of link building strategies abound. But how to build backlinks with guest posts that won’t elicit the ire of Google STILL remains a topic of perpetual debate.
Fount Media
DECEMBER 27, 2022
Email marketing is sending commercial messages, typically to a group of people, using email. Every email sent to a potential, or current customer could be considered email marketing. However, the term is usually used to refer to: Sending emails enhances a merchant’s relationship with its current or previous customers and. The post The Futility Of Email Marketing Without Technology appeared first on Business Mailing Lists | Technology User List | Email Marketing Company.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
Stevens & Tate
DECEMBER 27, 2022
How you market your brand depends greatly on who your audience is, which is why b2c (business to consumer) and b2b ( business to business ) marketing are very different strategies. As such, your email marketing strategy is going to depend heavily on whether or not you’re marketing b2b or b2c. The following are some of the differences between b2c and b2b email marketing to keep in mind: Optimal Send Time.
Fount Media
DECEMBER 27, 2022
An email has become one of the most commonly used forms of communication, with over 205 billion emails being sent daily.1 For healthcare organizations, email can be an extremely effective way to reach and engage patients and customers. However, to create a successful email campaign, it is essential to have. The post How To Build And Manage A Successful Email Database For Healthcare Organizations appeared first on Business Mailing Lists | Technology User List | Email Marketing Company.
Single Grain
DECEMBER 27, 2022
The last year has been a challenge for many marketers and businesses. As more companies move to digital marketing, having the right technology and tools is essential for success. ConvertKit is an email marketing platform particularly suited to bloggers, small businesses and entrepreneurs as it can help you build relationships with your customers, automate tasks, create forms, and much more.
Fount Media
DECEMBER 27, 2022
Email database marketing is a powerful tool that can help you reach and engage your target audience. By building a database of email addresses, you can stay in touch with customers and prospects and deliver targeted messages that promote healthy living. There are many benefits to email database marketing, including. The post Tips And Strategies To Improve Email Database Marketing appeared first on Business Mailing Lists | Technology User List | Email Marketing Company.
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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission
Scoop.it
DECEMBER 27, 2022
Currently, there are more than 200 social media applications available worldwide. Some have a considerably wider reach and are vastly more popular than others. Different social media platforms appeal to different target audiences. Knowing which platforms to utilize for your business requires first researching your target audience and seeing which social media they’re most active on.
SpotMe Blog
DECEMBER 27, 2022
Running medical events is no simple task. There are numerous legal frameworks, regulations, and compliance standards to adhere to. And pharma companies have to track and record every single little thing that happens. But did you know that you can orchestrate and manage so many aspects of your events using your pharma CRM? In this article, we’ll show you exactly how you can make excellent use of your pharma CRM to manage events from start to finish.
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