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Five Uncommon Digital Marketing Tactics for Your Small Business

Webbiquity

There are lots of helpful articles sharing digital marketing tips online. This guide focuses instead on some newer, lesser known digital marketing techniques you may not have used before. This guide focuses instead on some newer, lesser known digital marketing techniques you may not have used before. Publish original studies.

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The Importance of Owning Your Own Domain Name: Claim Your Digital Real Estate

Go Beyond SEO

Small business owners: if you have yet to purchase a domain name, it needs to become top priority. Owning a domain name is essentially akin to owning a prime piece of real estate on the internet. When we think of digital marketing strategy , having a domain name is often not at the top of the list.

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7 Ways to Amplify the Visibility of Your Small Business with Local SEO

Scoop.it

It is LOCAL SEO, a POWERFUL TOOL that can help you reach your target audience , connect and target potential customers in the market. Local SEO is a technique for increasing the visibility of your local business in Google search results. So, get ready to amplify your visibility and take your business to new heights!

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4 Easy Steps to Get a Custom Email Domain [+ Key Features to Look For]

Hubspot

But a custom email domain? Let's talk about the benefits of getting a custom email domain and how to get one. Personalized email domains can be used for both your employees and the departments in your company. A forwarding email domain – This is only a customer-facing alias used to forward emails and doesn't have an inbox.

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Three High-Impact Benefits of Email Marketing

Zoominfo

Email is the OG digital marketing tool. While it might seem basic and a little bit boring, email is actually the most advanced medium of communication between marketers and their ideal customers. According to Campaign Monitor , email marketing generates $38 for every $1 spent, which computes to a 3,700% ROI. You’ll get high ROI.

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A Quick Guide to Bootstrapping Your Digital Marketing Efforts With SEO

Webbiquity

Many companies don’t have the budget to launch a full-scale digital marketing campaign. Startups and small businesses have to be clever enough to stay lean and still find ways to scale their business growth. The best link you can get is one from a website in a similar niche that also has a high domain authority.

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Transform your B2B brand: 7 strategic insights

Martech

In one case, my internal team of three digital marketers and I worked with an outside design firm, one with whom I had prior experience, to refresh the corporate and product logos, update the color scheme and then redesign the website and product data sheets. If you do business outside the U.S.,