KoMarketing Associates

MARCH 5, 2019

In this post, I’ll summarize best practices that you should always keep in mind when creating successful multi-channel B2B ad campaigns. 30 Thought-Provoking Lead Nurturing Stats You Can’t Ignore by Hubspot. What best practices do you use when creating successful multi-channel ad campaigns? Define Your Audience.

Multi-Channel 121

Multi-Channel Top of Funnel Advertising Channels Paid Search Agency 121

Webbiquity

JUNE 16, 2015

– Case studies (65%). The most useful forms of content when making online B2B purchases are technical brochures / specification sheets (cited by 61% of buyers), followed by instruction manuals / how-to documents (46%), videos (38%) and case studies (31%). 1: Welcome to Marketing Stats Summer! #2: TopRank ).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Scoop.it

MAY 10, 2022

This stats from Orbit Media complements the data on main challenges content marketers face in work: lack of time and high-quality content creation are among the top three for specialists to overcome. To write faster, you need to separate pre-writing practices and have everything ready before you start writing an article itself.

Practices 87

Practices Tips Content Template 87

Sprout Social

APRIL 22, 2019

The case for Facebook video ads. A study by Locowise found that video content managed to reach 13.4% The study found that videos engaged 5.49% of the audience reached while the engagement rate for photos was 4.67%. The study found that videos engaged 5.49% of the audience reached while the engagement rate for photos was 4.67%.

Facebook 103

Facebook Practices Video Marketing Ads 103

Contently

NOVEMBER 3, 2021

.” Let’s take a look at why marketing writers and editors should take fact-checking seriously—and how they can do so without spending all day, every day looking up stats and references. I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people.

Content Marketing 216

Content Marketing Content Case Studies Viral Marketing 216

Marketing Insider Group

FEBRUARY 24, 2021

Let’s look at some stats: WordPress, the most popular content management system (CMS), reports that users produce 70 million new posts a month. If you want to stand out from the crowd, rank well, and provide quality content to your audience, follow these best practices. See my 199 digital marketing stats as an example.).

Lead Ranking 279

Lead Ranking Lead Scoring CMS Development Content Marketing 279

Leadspace

FEBRUARY 27, 2020

Let’s take a look at four best practices to keep in mind. . That brings us to our next best practice. Stats show there’s going to be an increase in demand for data scientists (by 28 percent) by 2020; in fact, we’re already here. So the question now is: How can you use predictive marketing efficiently? .

Lead Ranking 62

Lead Ranking Practices Campaigns Best Practices 62

SalesIntel

JUNE 5, 2024

Not all stats will resonate equally with a CFO audience. Instead, they want to see: “Here’s how Company X reduced hiring costs by 54%, saving them $233,000 annually”. Leverage Case Studies and Customer Reviews: CFOs (like most consumers) use social proof points in their decision-making processes.

Outreach 40

Outreach Word of Mouth Lead Ranking Case Studies 40

SnapApp

OCTOBER 31, 2017

We still incorporate key stats in our promo. . We incorporated the stats into our presentations, and also created collateral to give to attendees, driving them to the research resources page. . . Our research and related content was a key theme on social not just at launch, but over the course of the weeks and months after. .

Case Study 54

Case Study Case Studies Interactive Marketing Sales Management 54

SmartBug Media

JUNE 25, 2020

Relevant case study or use case details. Here are some best practices for battlecard messaging: Use bullets: This will help reps quickly find the details they need in a pinch. Use phrases like “top features,” “pricing,” “customer stats.”. Top pain points you solve. Common prospect “aha” moments. Pricing details.

Template 103

Template Case Studies Stats Case Study 103

ConvertKit

JUNE 26, 2020

Why should you care about the best practices for Instagram? 16 best practices to guide your Instagram marketing. But whether you’re new to the platform or are a seasoned pro, the tedious task of staying up-to-date with Instagram’s best practices can be a challenge. Why should you care about the best practices for Instagram?

Practices 81

Practices Best Practices Landing Pages User-Generated Content 81

SnapApp

OCTOBER 4, 2016

Research practices of freelancers. Research Practices of Freelancers. Here’s a quick walk-through: Step 1: Based on the assignment topic, begin by looking for studies and research online that add depth to the topic – and then look for interesting connections that can be drawn. What to avoid and bad habits. Let’s jump right in.

Research 101

Research Work Management Practices Best Practices 101

KoMarketing Associates

FEBRUARY 12, 2019

Many studies, of course, have shown B2C marketers ahead in terms of marketing technology and marketing best practices. Other research, like studies done by the Content Marketing Institute and Marketing Profs, found that B2B marketers have adopted marketing automation far more than their B2C peers.

Work Management 121

Work Management B2B Marketing Marketing Management Peer-to-peer 121

Hubspot

JANUARY 15, 2015

Case studies are an invaluable asset when it comes to establishing proof that what you''re offering is valuable and of good quality. marketers use, 12 different marketing tactics on average, with case studies being the fifth most popular after social media content, enewsletters, blogs, and website articles.

Case Studies 28

Case Studies Case Study Sales Management Studies 28

EveryoneSocial

MARCH 26, 2019

Learn more below about the employee advocacy best practices. For example, this stat showed that 76% of individuals surveyed are more likely to trust content shared by “normal” people than content shared by brands. Employee Advocacy Best Practices. Download the case study. What are your goals for a program?

Practices 58

Practices Best Practices Enterprise Management CAN-SPAM 58

Webbiquity

JANUARY 2, 2013

The first step to improving digital marketing results is to understand the emerging trends and best practices. This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Porch Group Media

NOVEMBER 10, 2022

If you’ve stumbled on this blog, you probably are just as keen to read up on the latest stats – in this case, about email marketing. Our team curated the latest stats we could find to help you stay current and informed for 2023. Take a look at these stats on how it has grown and who is using email. Table of Contents.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

Martech

AUGUST 17, 2021

“When entrants share a lot of technical data around their case studies.” “When entries prove their point with stats, graphs, and especially screenshots of GA/PPC Engine/ other paid search tech providers. – Amy Gesenhues. ” – Barry Schwartz. ” – Brad Geddes.

Paid Search Agency 109

Paid Search Agency ROAS Case Study Case Studies 109

The Point

APRIL 19, 2017

In broad terms, early stage content tends to work best for top-of-the-funnel lead generation, when not everyone is interested (yet) in ROI, case studies or vendor comparisons. Are the topics and stats current—no more than a year or so old? Clients often ask: “What’s the maximum shelf life for demand generation content?”

Top of Funnel 214

Top of Funnel Demand Generation Agencies Demand Generation Paper 214

Seismic

NOVEMBER 21, 2023

However, the Seismic 2023 Value of Enablement Report revealed this troubling stat: 36% of respondents say their company does not offer coaching right now. If you study their ways and learn the sales playbook(s) at your organization inside and out, you’ll deliver feedback that’s exponentially more impactful to the sellers on your team.

Tips 59

Tips Peer-to-peer Work Management Training 59

sagefrog

NOVEMBER 14, 2023

Whether you’re launching a corporate brand, sub-brand, or a division, a logo designed with current best practices in mind is essential. Enhanced Content Relevance: By understanding the specific information each decision-maker seeks, you can create highly relevant content, like whitepapers, case studies, or product demos.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Content Webinar Metrics Marketing Strategy 52

EveryoneSocial

FEBRUARY 18, 2019

Below are 17 social media recruiting statistics and stats on how employees outside your HR and recruiting teams can amplify results. When it comes to social recruiting stats, there actually is not an overabundance of specific data like other areas of social media. This leaves a huge opportunity for your organization to find talent.

Statistics 102

Statistics Paid Search Agency Word of Mouth Stats 102

Optinmonster

DECEMBER 19, 2023

These stats highlight an important point. A study by Omniconvert found that the average churn rate in eCommerce ranges from 62–82%. A study by Omniconvert found that the average churn rate in eCommerce ranges from 62–82%. These are worrying stats for eCommerce business owners.

eCommerce 83

eCommerce Marketing Management Business Budget Programs 83

Marketing Insider Group

JUNE 14, 2021

Here are several impressive video marketing stats : 86% of businesses use video for marketing. Testimonials and case studies. Don’t pay for followers: Purchasing fans may seem like a shortcut to a more extensive following, but it’s a bad practice that can get your business into deep trouble. Interviews. Product reviews.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Get Lift

JULY 25, 2019

As a B2B Channel Marketing Agency, we’re very interested in the latest stats and trends that reflect the vendor and channel partner dynamic. Our clients often ask us about best practices and stats as they can be helpful when building a business case or when trying to create change within their company.

Advertising Agencies 40

Advertising Agencies Statistics Advertising Channels B2B Marketing 40

Brightedge

MAY 16, 2021

One digital channel continues to grow and this data will help you make the case and prioritize your traffic efforts. She has practical advice on how to move beyond profiles to personas and solid go-to-market planning. Using case studies and real-life examples, Scott explores the latest best practices that lead to marketing success.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Leadspace

SEPTEMBER 18, 2017

Based on a survey by Marketo of more than 2,700 B2B companies, the study — which is co-sponsored by Leadspace — offers a useful look into how B2B companies are practically approaching ABM. But another interesting stat in this report concerns what’s happening after adoption, as well as immediately beforehand.

Account Based Marketing 94

Account Based Marketing Marketing Report ABM Marketo 94

RebelMouse

AUGUST 2, 2023

You can also use A/B testing stats to find the most effective headlines. Their latest Helpful Content update prioritizes pages with practical, engaging, and educational content. Avoid These Unethical AI Content Practices AI content generation increases productivity, saving users time, energy, and headspace.

Marketing AI 52

Marketing AI SEO Lead Ranking Industry CMS 52

EveryoneSocial

OCTOBER 29, 2018

Below, you’ll find the very best social selling stats that will make you understand how valuable social media is and continues to be for your company. But before we dive in, let’s first get some fascinating general social media stats. Here are the very best social selling stats that can help you keep social selling at the forefront.

Statistics 81

Statistics Peer-to-peer Stats B2B Sales 81

Go Beyond SEO

JANUARY 25, 2024

Authentic case studies and stats underline the efficacy of SEO. They encompass a range of practices that catapult websites to the forefront of search engines and require the nuanced expertise of a seasoned SEO consultant. Investment in SEO is critical for digital-age business success.

Consulting 60

Consulting SEO Lead Scoring Lead Ranking 60

Unbounce

JANUARY 13, 2022

Yes, some still remain (stick to one CTA, people), but recent conversion data has also uncovered new best practices —and a staggering amount of landing pages that don’t apply them. For example, a jaw-dropping 2018 study showed that 29.5% In some cases, they could actually harm them. That’s a lot to read!

Jigsaw 144

Jigsaw Landing Pages Copywriting Paid Search Agency 144

The Lead Agency

APRIL 14, 2024

Use listener data to inform your content Track your listener stats and learn what is engaging your audience. This also works for physical product demos, explainer videos, case study videos, team culture videos, about us videos and more. This data can inform content strategy and community management practices.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

ClearVoice

MAY 12, 2022

Share case studies. If you’re not happy with your existing newsletter content, then study how other established companies are writing their newsletters. Other company newsletter content can be more information-focused and text-based, such as when sharing stats and figures. Share product updates. Offer new discount offers.

Newsletter 90

Newsletter Burn Rate Content Open Rate 90

Martech

NOVEMBER 1, 2022

Assembling dozens of martech point solutions and platforms from disparate vendors to create a practical, effective and efficient marketing technology ecosystem has been a massive challenge for marketers. . Some studies have estimated shadow IT in organizations at 30-50%. Marketers are not product managers. Why is it such a problem?

Work Management 108

Work Management Marketing Management Marketing Budget Budget Programs 108

Porch Group Media

NOVEMBER 10, 2021

In fact, according to a study by Acend2, almost three-quarters (74%) of survey respondents said they plan to increase the volume of emails they send significantly (36%) or moderately (38%) in the year ahead. Check out some of these great stats on the power of email. The email marketing stats for the UK see an open rate of 16.4%

Email Marketing 59

Email Marketing Peer-to-peer Planning Marketing & Strategy 59

Outreach

JULY 15, 2021

Using these insights, we've identified nine best practices for sales calls. One study found agendas were the most effective when both parties agreed upon the goals. You need to make a concrete case for how your product solves your lead’s problem or pain points in your call. So, we know what works.

Tips 98

Tips Cold Calling Case Studies Outreach 98

NetLine

APRIL 11, 2023

This case study featuring our client Mercer US Health is a perfect example of this.) What we’ve found, however, is that buyers are ready, so long as you’re studying the right signals. As we explain both in the report and in today’s social posts, we provide a few theories as to why this may be the case.

Demand 52

Demand B2B Webinar Metrics Intent 52