SalesIntel

AUGUST 23, 2023

In this blog, we’ll delve into the intricacies of building versus buying email lists for marketing and explore how SalesIntel can play a crucial role in this decision-making process. This approach also always aligns with regulations like GDPR and CAN-SPAM, ensuring your marketing practices are ethical and lawful globally.

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Buy Email Marketing Ad Building Ethics 52

Vision6

APRIL 25, 2023

Check out our guide on how to tranform your welcome emails into an extremely influential and profitable marketing tactic. Having a good welcome email automation in place prevents subscribers from potentially unsubscribing or marking your emails as spam further down the track. What is a welcome email?

Best Practices 98

Best Practices Godaddy CAN-SPAM Urgency Marketing 98

SendX

JUNE 12, 2020

As a smart marketer, you should be taking drawing insights out of that data and taking actions. So in this post, I’ve written about the most important email analytics, how to calculate them, and a few things you can do to shine those numbers and thus drive up your business growth. You can calculate it weekly or monthly.

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Analytics Email Marketing Click Rate Open Rate 195

Optinmonster

DECEMBER 22, 2020

Because your emails are winding up in spam folders. So today, in this guide, we’ll share 12 reasons why your emails go to spam, and how to make sure they don’t. Then, we’ll give you 6 concrete tips to make sure you can avoid your emails winding up in the spam folder. 12 Reasons Why Emails Go to Spam.

CAN-SPAM 140

CAN-SPAM Trigger Marketing Open Rate Deliverability 140

Outreach

AUGUST 24, 2021

With an optimal outbound strategy, you can as much as double your SDR team’s performance , so you’ll want to understand these metrics and have a sense of what general benchmarks to strive for. A “response” can be any form of contact triggered by the email, such as a reply or a returned call. Opt-out rate. Email open rate.

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Open Rate Advertising Benchmark Opt-out Top of Funnel 98

QuanticMind

OCTOBER 9, 2023

When rolled out correctly, direct response marketing can be a highly effective means of quickly generating leads and guiding target audiences through the sales funnel. And what are some examples of direct response marketing and best practices advertisers can apply to their campaigns? What benefits does it offer brands?

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Advertising Agencies Planning Paid Search Agency SMS 74

Optinmonster

JANUARY 26, 2023

A winning email marketing strategy can help you do that! With that said, let’s take a look at some of the best email marketing tips that you can start using right now. Exit-intent is just one of many display rules you can use to precisely set the timing and triggers of your marketing campaigns. You don’t want that!

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Email Marketing Marketing Strategy Marketing & Strategy Work Management 92

Hubspot

JUNE 27, 2018

With that in mind, I want to share some email marketing best practices you can use to generate more leads for your business. Use Auto-Responders for Opt-Ins. The GDPR also requires each European recipient's consent before you reach out to them, and purchased email lists usually do not come with that consent.

Email Marketing 101

Email Marketing Auto Responder Practices Opt-out 101

ConvertKit

MAY 28, 2021

You go to your email inbox, and are instantly bombarded by marketing offers, spam, and chain emails from distant relatives. So how are your digital products supposed to stand out from the competition? The first step, then, is building out a list of email subscribers. Pop-ups or opt-in forms on your website.

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Paid Content eCommerce Email Marketing Tactics 124

Zoominfo

MARCH 6, 2017

Though not commonly used in logistics, email marketing has the potential to increase engagement and brand awareness amongst shippers, and can help your organization grow. Create fully developed outlines of who they are, and flesh out all of the contributing factors that might affect their buying decisions.

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Email Marketing Marketing & Strategy Marketing Strategy Webinar Metrics 100

Vision6

JUNE 4, 2023

With the right email strategy, you can deliver highly personalised and engaging content to each consumer’s inbox. By implementing these proven marketing strategies and leveraging crucial insights, your business can drive long-term success with precision and efficiency. A key example of this strategy can be seen in this email.

Email Marketing 52

Email Marketing Marketing Strategy Marketing & Strategy Planning 52

distribion

APRIL 12, 2017

With those stats, you can see why brands of all sizes have adopted email marketing as part of their distributed marketing mix, just as you have. One out of every five commercial emails never reaches the inbox. Drives reader to open through urgency or curiosity. Reader has the ability to opt-out of future campaigns.

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Deliverability Marketing Automation Services CAN-SPAM Work Management 71

PureB2B

MAY 2, 2016

You’re hit with an opt-out request. Don’t let your email get sidelined, keep them in the inbox and out of the SPAM folder by creating creative, personal, and compelling email marketing campaigns. Lastly, end with a clear call to action that describes how your company can help solve their problem. Create urgency.

Effectiveness 54

Effectiveness Urgency Marketing Tips Ad Building 54

PureB2B

MAY 2, 2016

You’re hit with an opt-out request. Don’t let your email get sidelined, keep them in the inbox and out of the SPAM folder by creating creative, personal, and compelling email marketing campaigns. Lastly, end with a clear call to action that describes how your company can help solve their problem. Create urgency.

Effectiveness 48

Effectiveness Urgency Marketing Tips Ad Building 48

LeadSquared

MARCH 13, 2021

Shibani does not believe in spamming people. She ensures that her emails reach only those who have opted for it, and if someone had unsubscribed, they do not get the webinar email. Now, the challenge was to figure out how to get those people to actually sign-up for it. We send out webinar emails to them every two weeks.

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Landing Pages Design Skype Click Rate 52

Act-On

NOVEMBER 7, 2023

Part 1: Mission Inbox-able Email deliverability isn’t yet a buzzword on the lips of every digital marketer out there. Or getting stuck in SPAM folders, never to fulfill their destiny? Soft bounces are often temporary, and senders can typically fix them. How can this be? But it needs to be. Think about it.

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Deliverability Top of Funnel Best Practices CAN-SPAM 187

seo.co

OCTOBER 6, 2021

Now that we’ve covered most of the basics, we can move on to focus specifically on getting higher conversion rates. Yet many marketers and webmasters end up with CTAs that don’t stand out in any meaningful way. You can actually increase the visibility of your CTAs in a number of distinct ways: Frequency.

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Conversion Rate Conversion Ad Exchange Peer-to-peer 98

Content Standard

JUNE 7, 2016

When it comes to the way people communicate in the digital age, the relationship between what’s put out into the world and how people receive it has changed. “For all the strong reaction out there about Twitter and Facebook allowing emotional expression, it’s not necessarily effective. This changes everything.

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Social Media Media Opt-out CAN-SPAM 40

DiscoverOrg

APRIL 27, 2017

What is spam? Many people seem to carry the misconception that any cold, or unsolicited, email is spam and that spam is illegal. To start with, let me clarify the distinction between “spam” and illegal email. Spam” is not a legal term, and definitions vary. In fact, SPAM IS LEGAL in the United States.

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CAN-SPAM Deliverability Opt-out Opt-in 292

Zoominfo

DECEMBER 20, 2019

The overall idea is stand out,” says Senior Sales Development Rep, Zachary Thompson. This example from Opt-in Monster also teases with a little mystery. Find out where they went to school. Use numbers (but beware of the email spam trap). Read More: How to Avoid the Spam Trap. Dad jokes and eye-rolls can be silly.

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B2B CAN-SPAM Zoominfo Open Rate 243

Single Grain

JUNE 23, 2023

However, achieving high open rates can be a challenge – it often requires revamping your email marketing strategy. Alternatively, you can include a small promotional section, say at the bottom of the newsletter or email, but fill the rest with valuable information for your subscribers.

Open Rate 97

Open Rate Email Marketing Marketing Strategy Marketing & Strategy 97

Hubspot

JANUARY 31, 2014

Let me know if I can help you with anything today" when you walk through the door? The same scenario can also happen with your blog subscribers. After all, these people just opted in to get even more email delivered to their already cluttered inboxes. You know how the associates in retail stores usually give you a friendly, "Hi!

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Opt-out Opt-in Marketing Automation Services Trigger Marketing 28

Zoominfo

DECEMBER 20, 2019

And while this post centers around sales prospecting, these best practices can be adapted for networking, internship, and general cold email subject lines. Free Trial Effective Cold Email Subject Lines “The overall idea is stand out,” says ZoomInfo Senior Sales Development Rep, Zachary Thompson. Let’s get into it.

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B2B CAN-SPAM Zoominfo Open Rate 130

Hubspot

NOVEMBER 10, 2020

Editor's Note: Spam filters have become much more sophisticated than the subject line triggers listed in this post. For a more up-to-date guide to email marketing, check out our free guide to creating email newsletters people actually read here. Will it even get to them, or will it trigger SPAM filters? Back off, SPAM filters!

CAN-SPAM 101

CAN-SPAM Terms and Conditions Click Rate Trigger Marketing 101

Martech Advisor

JANUARY 15, 2020

First and foremost, changing the timing of sending the emails can greatly affect your brand. Though circulating at the right time can give a tremendous impact on your business effectiveness. On the contrary, digital marketing services are here to propel your business to new heights and can help improve Email Marketing Response Rate.

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Response Rate Email Marketing Urgency Marketing Open Rate 98

Optinmonster

APRIL 9, 2024

I’ll also share tips on how you can correct them. To be specific, email marketing can make you $42 for every $1 you invest in an email campaign. Abandoned cart emails have an open rate of 53.57% and can earn you $3.45 Welcome emails can boost your email marketing metrics, too. Why Avoid Email Marketing Mistakes?

Email Marketing 101

Email Marketing Planning Work Management Marketing Management 101

Hubspot

JULY 31, 2020

Through email, you're able to stay top-of-mind by providing communication to their personal inbox, and you can do it at scale with marketing automation software. Figure out the outcome that you want: Is it to clean up your list? Once you determine the purpose of your campaign, you can then create the targets you want to hit.

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Email Marketing Campaigns Work Management Planning 69

Salesforce Marketing Cloud

FEBRUARY 19, 2024

This closeness can lead to increased customer loyalty , but it can also amp up increased customer expectations. See how the right technology can pay off for your small business. Take a free tour What can you do to make sure your small business email marketing is hitting the bullseye for your target audience?

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Small Business Marketing Email Marketing Planning Business 113

Optinmonster

FEBRUARY 23, 2024

Do you want to better understand your email unsubscribe rate so you can retain more subscribers? However, if your unsubscribe rate is too high, it makes it difficult to grow your email list so you can reach more leads, readers, or potential customers. How can you know where your email unsubscribe rate stands?

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Tips Opt-out Opt-in Click Rate 63

Sharpspring

SEPTEMBER 29, 2021

Your leads are already inundated with messages, so to capture their interest, your campaigns must go out at the right time. So how can you settle on the sweet spot ? Keep reading to find out! Or worse, a bunch of spam reports. If people opted into your list, don’t they know it’s a legitimate campaign?

Email Marketing 81

Email Marketing Campaigns Work Management CAN-SPAM 81

Optinmonster

FEBRUARY 13, 2020

Second, these types of guided questions can get your team amped up. You may also want to have your pre-sell page offer a “limited time only” discount for your launch to create urgency. We suggest going with a popup that creates a sense of urgency around your offer. Launch date countdown to build urgency. Launch post.

Product 79

Product Top of Funnel Funnel Advertising Urgency Marketing 79

PureB2B

MAY 2, 2016

You’re hit with an opt-out request. Don’t let your email get sidelined, keep them in the inbox and out of the SPAM folder by creating creative, personal, and compelling email marketing campaigns. Lastly, end with a clear call to action that describes how your company can help solve their problem. Create urgency.

Effectiveness 62

Effectiveness Tips Urgency Marketing Opt-out 62

Mailmunch

FEBRUARY 18, 2021

Marketers have found a technique that works to find out what the audience wants. This article will cover the basics of behavioral targeting and how one can use behavioral email targeting to make the most of campaigns. The marketers can now tailor their messages better. The campaign now will strike on a more personal level.

Email Marketing 52

Email Marketing Personalization Customer Satisfaction Opt-out 52

Optinmonster

JANUARY 22, 2020

And, the email marketing stats show that 58% of us check our email before we even get out of bed! If you’ve never done any email marketing before, it can seem overwhelming. You want to make sure that your emails stay out of the spam folder , right? Why Email Marketing? In the U.S. conversion rate.

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Email Marketing Practices Ad Building Best Practices 99

SmartBug Media

SEPTEMBER 25, 2020

With so many great content we still weren’t able to attend everything live (thank goodness Power Pass Holders can access the sessions for the next year!). Ashley pointed out that only 5% of marketing leads are high-quality (per HubSpot’s recent survey). Answer: no, there is not). Secure - is your visitors’ data safe?

Demand 69

Demand Industry CMS Top of Funnel B2B Thought Leadership 69

Hubspot

JUNE 21, 2016

But oftentimes, your emails still end up getting lost in the inbox clutter -- or worse, in the spam folder. Here are eight little things you can start doing immediately to improve the open rates, clickthrough rates, and lead generation for your emails. 1) Abide by CAN-SPAM rules. 1) Abide by CAN-SPAM rules.

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Clickthrough Email Marketing Tips CAN-SPAM 78

Delivra

FEBRUARY 25, 2019

Although they’re unique, each of these email examples has one thing in common: a well-thought-out strategy. With so many ways to create stunning automated emails for your subscribers, you can easily plan a strategy that works. You can convert leads into buyers and maintain customer loyalty. How can you make life easier?

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Case Studies Case Study Studies Email Marketing 63