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Brand Marketing Strategy: Community and Advocacy

Stevens & Tate

A great way to use a strategy is to work with the community and advocacy. Having advocates and engaging with community will help your brand grow. The best way to advertise is through word of mouth and advocates in the community will do that. Community and Social Media. Make sure to monitor your community space.

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Post Performance Report: Brands already inspiring us in 2024

Sprout Social

We help you envision how social can increase your brand’s awareness, foster community engagement and grow the bottom line. Auntie Anne’s: The crown pretzel of community engagement Auntie Anne’s , the beloved brand behind your favorite soft pretzels, is knotted up in the latest Taylor Swift conspiracy. The post quickly racked up 1.2

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Halloween hashtags to kickoff spooky season

Sprout Social

Brands can use Halloween tags to tap into conversations their community is having on social. Spooky and #MichaelMyers are the most popular scary tags. Use tags like this when your content is meant to surprise (and petrify) your audience. Be sure to incorporate a branded hashtag to help generate buzz. joannstores.

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TikTok challenges: what they are and why they’re great for brands

Sprout Social

Community challenges are totally organic, usually stemming from a viral trend or question that’s been buzzing on TikTok. Similarly, community challenges are more niche and speak to a smaller set of creators versus the entirety of TikTok. These challenges aren’t tied to a specific brand or product.

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Leveraging User-Generated Content in Your Curation Strategy

ClearVoice

Or something that pulls in the community and uses the product, like #BufferCommunity. Australian company Bed Threads features customers’ bedrooms on their Instagram page and tags them in the post. If selected, the brand will tag the user in a photo on their feed that features over 4.5 million followers.

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Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. This includes @mentions of your brand and tagged posts. ” Random photo tag?

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The 10 most fascinating people in B2B marketing in 2017

Biznology

After years of developing wildly creative PR strategies for D&B NetProspex and Aberdeen Group , she now advises companies large and small on how to create buzz in B2B. As Anahi noticed graffiti artists tagging in the neighborhood, the idea hit her: why not invite these neighbors to use the Sullair wall as a canvas ? The payoff?