Seven Key Categories of Social Media Marketing Tools

Webbiquity

Here are seven categories of tools that will help companies optimize social media marketing efforts as well as assisting with employee advocacy, customer services, and other business functions. Social Media Monitoring Tools. Social Media Management Tools. Google+ Marketing Tools.

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The 21 Best Content Curation Tools

Webbiquity

Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). The 20+ tools showcased here enable you to automatically find, source, search, store, organize, annotate, and/or share content from a wide range of publishers and social sources.

The 32 Best Twitter Marketing Tools

Webbiquity

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s

The 29 Best Social Media Monitoring Tools

Webbiquity

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. These tools can help you find out.

Watch Your Tone! The Ultimate Guide to Developing Your Company’s Tone of Voice

Online fundraising engine Crowdrise, LinkedIn, and. 2 Lori Wizdo, Buyer Behavior Helps B2B Marketers Guide the Buyer’s Journey, Forrester Blog, October 4, 2012. Blog, August 4, 2014. Have a look at this blog post — it includes phrases like “grabbing coffee,” “go.

8 Powerful Tips for Going Viral on LinkedIn Pulse

Act-On

Somebody publishes a post on LinkedIn, and nearly overnight it goes viral, soliciting massive amounts of traffic, shares, and comments — and, consequently, a sharp spike in both leads and sales. LinkedIn Pulse is proving to be a valuable place to publish content, especially for B2B marketers.

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The Eight Best Social CRM Tools

Webbiquity

” Here are eight of the best social CRM tools for capturing and scoring leads, facilitating prospect and customer social media engagement, and managing sales processes, customer relationships, and marketing programs. ” — B2B PR Sense Blog. B2B PR Sense Blog.

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The 11 Best Social Media Campaign Builders and Ad Monitoring Tools

Webbiquity

While social media marketing is optimized through the use of social media monitoring and management tools, social campaigns are most effectively built and managed through the types of tools in this post. Optimizely is a neat tool for this.” — RazorSocial. Ad Monitoring Tools.

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20 Expert LinkedIn Guides

Webbiquity

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. Making LinkedIn Work for You by NoddlePlace.

LinkedIn is Bringing Hashtags Back - Leveraging the New Tool to Increase Awareness

Marketing Envy

After a while of hearing rumors about LinkedIn’s plan to focus on content, the day has finally arrived! But before you run to check it out, remember that us marketers have a history of abusing very useful tools; let’s try to treat this one differently. LinkedIn explains , “The topics are selected based on data on and off LinkedIn". But it's the on-platform conversations that are of most relevance and value in a LinkedIn marketing context.

Three Lean Tools to Try With Your Marketing Team

Webbiquity

This process is one of the cornerstone outcomes of utilizing lean tools in your marketing campaign. Instead, there are a number of Lean tools that can be implemented within your marketing department to help achieve your outcomes by working smarter and setting limits.

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Three Web Analytics Tools Worth a Close Look

Webbiquity

Google Analytics (GA) is the baseline in website traffic monitoring tools. Fortunately, there’s an expanding ecosystem of tools that supplement GA to give digital marketers much richer, actionable insights into what’s happening online.

Taking LinkedIn to New Heights With Updated Tools

Modern B2B Marketing

LinkedIn has always been the social network for business connections and, as such, has maintained a more professional facade of social networking. Since the 3rd quarter of 2016, LinkedIn has added over 60 million members. Native videos were added to LinkedIn in the summer of 2017.

How to Publish Your B2B Content on LinkedIn

B2B PR Sense

LinkedIn has made this easier than ever. LinkedIn Publishing puts you in the driver’s seat of your content, and allows entrepreneurs of every shape and size to access a larger audience. Without the right knowledge, LinkedIn becomes just another time-sucking social network.

The 17 Best Photo Editing Tools

Webbiquity

Blog posts and articles with images get 94% more views than those without, according to Jeff Bullas. Unique aspects, such as glittery text and object animations and distortion tools work well. Showcase reviews: Likeable Media, RazorSocial, StoreYa Blog, TNW News. StoreYa Blog.

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The Eight Best Online Tools for Sales Professionals

Webbiquity

The eight tools here deliver a range of functionality such as email automation, automatic email and call logging, workflow scheduling, lead qualification, sales enablement, and personalized direct mail. Sales Tools. An email automation tool specifically for sales professionals.

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Feed Your Blog Automatically to LinkedIn & Twitter

Writing on the Web

How do you get your blog posts to feed into your LinkedIn profile and Twitter automatically? This is the 2nd part of her post Connect Your Blog to Facebook. For LinkedIn you have a couple of options as well. Blog this on Blogger. Share this on LinkedIn.

The 28 Best Miscellaneous Online Tools for Marketers

Webbiquity

Welcome to the 47 th , and final (for now at least) post in the Best Online Business Tools series. Hopefully you’ve found the posts helpful and have perhaps even implemented some of the tools covered. Blog Commenting. Password Tools. And the beauty in this tool?

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Make your life easier with social media marketing tools and apps

Biznology

Take a look at our list of 10 innovative social media marketing apps and tools that will be great for organizing your business goals in the new year. Fontjoy : First on our list is this website that is actually a tool. Character Count Online : This is another website tool that helps social media marketers in several ways. Character Count Online is a free tool and will help you reach word counts and make sure that you haven’t used your keywords too often or not enough.

B2B Paid Content Distribution: Facebook vs. LinkedIn

Contently

We only want to use LinkedIn.” I get the instinct to assume LinkedIn is the only worthwhile place to pay for content distribution if you’re a B2B company. LinkedIn has incredible ad targeting for B2B brands. On LinkedIn, it’s pretty much required.

LinkedIn is Bringing Hashtags Back - Leveraging the New Tool to Increase Awareness

Marketing Envy

After a while of hearing rumors about LinkedIn’s plan to focus on content, the day has finally arrived! But before you run to check it out, remember that us marketers have a history of abusing very useful tools; let’s try to treat this one differently. LinkedIn explains , “The topics are selected based on data on and off LinkedIn". But it's the on-platform conversations that are of most relevance and value in a LinkedIn marketing context.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity

No one has time to put every one of those tools through its paces. In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps.

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The 24 Best Online Writing Tools and Apps

Webbiquity

Fortunately, while not everyone can be a great writer, almost anyone can be a better writer by utilizing helpful (and mostly free) online tools. Here are two dozen tools to assist with everything from improving grammar and avoiding cliches to writing better headlines and more readable text.

26 Outstanding LinkedIn Tips and Tactics

Webbiquity

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. How can individuals use LinkedIn most effectively, whether for personal branding, job seeking or networking?

The 28 Best Influencer Marketing Tools

Webbiquity

Influencer marketing tools can help marketers identify the most relevant and engaging bloggers, journalists, and media outlets in their specific industry segments; reach out to them more effectively; automate low-level, repetitive tasks; and track and monitor results. B2B PR Sense Blog.

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The 12 Best Special-Purpose Business Software Tools

Webbiquity

Most of the posts so far in this series on the best online business tools have addressed marketing functions. But there’s virtually no business process, no matter how narrow, that can’t be improved by technology—as demonstrated by the tools here. ” — StoreYa Blog.

Why LinkedIn Is Now Such a Powerful Content Marketing Tool

ScribbleLive

In September, Andreessen Horowitz partner Benedict Evans published a Google Analytics chart of his blog traffic spanning back to 2010 when he launched it. And then there’s LinkedIn. LinkedIn members are primed for reading business-related content.

10 Examples of Highly Impactful LinkedIn Profiles

KoMarketing Associates

Last summer I wrote about the importance LinkedIn can be for executing B2B SEO link building. And the first place to start is through your LinkedIn profile. Why LinkedIn Again? Elements of a LinkedIn Profile to Consider. Involvement in Select LinkedIn Groups.

How even social media & social selling experts are getting LinkedIn wrong – Part 1

Biznology

In previous posts, I shared how CMOs at Xerox, Lithium, G2Crowd, Wiley, and XOJet are getting LinkedIn wrong as they simply focused on brand awareness, reach, and filling the funnel. Click here to read the post on the Biznology.com blog. He hasn’t blogged since March 14.

20 Content Marketing Tools to Rely on From Start to Finish

KoMarketing Associates

Thankfully, there are many online marketing tools available that can help to save time and bring strategies to the next level. Tools for Topic Generation. Nearly 3 million blog posts are created every day. Tools for Writing. Tools for Editing.

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Make your tweets beautiful with the help of the Twitter Cards Validator Tool

Biznology

Last week I showed you how to tame the Facebook dragon in The Facebook Sharing Debugger Is An Essential Content Marketing Tool. blog so I’ll tell you how it goes. I installed it as well so I am hoping that I didn’t just blow up my poor little, barely used, rnnr blog.

The Five Best Pinterest and Instagram Marketing Tools

Webbiquity

But savvy B2B marketers increasingly see its value for promoting infographics, blog posts, videos, presentations, and case studies. As with other social networks, the right tools can help marketers use these platforms more effectively. ” — StoreYa Blog. StoreYa Blog.

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28 (of the) Best LinkedIn Marketing Guides of 2014

Webbiquity

As noted in several of the posts highlighted below, LinkedIn is no longer just a hangout for job-seeking professionals, who largely abandon it in between job searches. What type of content works best on LinkedIn? How can you make the most of LinkedIn groups?

5 Easy Tools for Social Selling Success

Webbiquity

A big reason for this is a lack of organizational tools. And then, one day, a host of tools were released that made it SO MUCH EASIER. 5 Easy Tools for Social Selling Success. It scans whatever networks you connect it to (LinkedIn, email, Twitter, etc.),

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The 14 Best Content Planning and Research Tools

Webbiquity

There are also a number of tools that can be helpful with both content ideation and research. Here are 14 of the most useful tools for managing and executing the initial stages of content development. 4 Best Content Planning Tools. 10 Best Content Research Tools.

11 Content Curation and Collaboration Tools to Save You Time

Content Marketing Institute

The answer lies in these 11 tools. Quuu is the first social-sharing automation tool curated by humans, vetted by humans, designed for humans. For the purposes of this article, it’s the collaboration tool set that shines. AaronOrendorff #tools Click To Tweet.

Improve Your Productivity With 8 Content Marketing Tools

Content Marketing Institute

We’re sharing it now – and we’ve added a new tool – because improving your productivity is a never-ending battle and these tools can help. If you don’t have a good strategy, even the best of tools won’t be of much help. Send LinkedIn status updates to Twitter.

CMOs fail to go beyond brand awareness on LinkedIn

Biznology

Recent studies show 87% of B2B sales and marketing leaders are using LinkedIn and other social media platforms, but less than 1 in 5 can clearly prove and demonstrate social media ROI. Xerox CMO John Kennedy mentioned that they are using LinkedIn to share content with their followers.

Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. How to Optimize Your LinkedIn Profile.

3 Top Social Automation Tools

Biznology

HootSuite is a combination of a number of useful social media management tools, including social media marketing automation, cross-posting toolks, social media response and tracking, and collaboration. Of course, needless to say, Twitter , Facebook, Google+, LinkedIn, and Foursquare profiles.

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