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The Top 14 B2B Blogs You Should Be Following

TrustRadius Marketing

In an age where inbound marketing has taken over, it is almost impossible to find a software or influencer who does not have a blog. When blogs abound, it can be difficult to sort through blogs that are merely throwing keywords at you and the gems that can actually inspire an ‘ah-ha’ moment. B2B Personal and Consulting Blogs.

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How to Leverage Intent Data to Drive More Business

NetLine

Buyer-level intent data, specifically, is sourced from dozens of intent signals that are gathered from multiple touch points throughout the customer journey, from the content prospects consume to the conferences they attend. This data enables sales teams to focus marketing spend on prospects who are actively ready to buy.

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How Healthcare Marketers Can Prove Their Business Impact

Heinz Marketing

This includes understanding new privacy laws, such as GDPR, as well as staying on top of changes to advertising regulations. Another option is monitoring and attending the latest conferences. One way marketers can stay up to date is by subscribing to industry newsletters to always stay in the loop.

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Litmus Live 2021 Speaker: Meet Chad S. White—With Mail Privacy Protection Tactics

Litmus

Litmus Live is THE conference for email marketers and coming soon to the virtual stage this October 26th-27th. But my true entry into the email marketing community came in 2006 when I started The Retail Email Blog, where I blogged pretty much daily about retailers’ email strategies. Head of Research, Oracle Marketing Consulting.

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8 Big Takeaways from Content Marketing World 2018

ClickDimensions

Featuring presentations, keynotes and workshops from content marketing leaders from around the globe, the annual conference aims to educate and inspire – and it certainly delivered for me as an attendee! With that shift comes great responsibility, and you could hear this echoed throughout the conference. It’s time to level up.

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What Is First Party Data and How to Acquire It [8 Ways]

Outgrow

In this blog, we define first party data, its different sources and examples of how you can leverage it for the benefit of your business. You can collect this type of data via multiple sources that we’ll talk about in this blog. GDPR Compliant . Being a GDPR compliant company makes you a reliable keeper of information.

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Event compliance: busting 5 myths in the pharma industry

SpotMe Blog

HCP events need to abide by regulations and codes of practice such as the IFPMA , and EFPIA , as well as legal frameworks such as the GDPR. . If you’re interested in finding out more about SpotMe in relation to these regulations, check out our articles on SpotMe’s GDPR implementation and data residency. So, let’s bust some myths!