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Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. Either on-site, social media, Google or third-party review aggregators. The same rules apply for SaaS brands. Review aggregation sites are crucial for software brands, as is Google search. Good question!

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What Are Your Target Audience’s 5 Top Web Sites?

Writing on the Web

Good content builds momentum and always has an objective, according to Ann Handley and CC Chapman in their book Content Rules. Alltop blog aggregation site: My Alltop page. Post on Google Buzz. But unless you know what your audience wants, you’re shooting in the dark. They won’t stay. Click and bye-bye.

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The complete guide to Instagram listening

Sprout Social

Sprout’s social media listening features help do the legwork by aggregating those specific conversations. In addition, brands can create their own listening queries for Instagram using boolean syntax and rules logic. Is it building buzz? Looking for love? Complaints? Want to know what your competitors are up to?

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The Death of the Third-Party Cookie: What Marketers Need to Know

Hubspot

As with any major shift involving privacy, data, and advertising, business experts and publications have been frantically buzzing about how this will change the way we do business online. But, do we really need to panic? Recently, governments around the world have been investigating and cracking down on data privacy issues.

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(Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009

Webbiquity

10 Golden Rules of Social Media by WebWorkerDaily. 16 Rules For Social Media Optimization Revisited by TopRank Online Marketing Blog. 20 Free Buzz Monitoring Tools by Econsultancy. Social Media Dashboard Aggregates Data by MediaPost Online Media Daily. The Big List of Social Aggregators by Search Engine People.

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Go On Get Your Blog On: How to Empower Employees as Blogging Champions

Adobe Experience Cloud Blog

Referencing Ann Handley’s Content Rules sample blog template , we found this to be a fantastic tool in eliminating barriers that employees might have to writing a post. Sharing valuable insights, company news, and relevant industry posts can help spread the buzz on Marketo and our partners.

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B2B Lead Generation Blog: Sales Leads Via RSS via Salesforce.com

markempa

Woods is VP of Enterprise Solutions for NewsGator.com , a leading news aggregator. Instead Im notified of new leads through a variety of desktop, online, and mobile RSS aggregators." RSS requires you do install something, add something, or log into a web based aggregator. " Here is his original concept.

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