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25 Timeless Articles Every Content Marketer Needs to Read

Marketing Insider Group

SEO: How To Generate More Clicks From Your Current Rankings By Ann Smarty You’ve already published content that reigns supreme in the eyes of Google. In this post from Convince & Convert , you’ll learn how to secure more clicks without pouring your marketing budget into paid search ads. How Often Should You Blog?

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11 Crucial Facebook Metrics You Should Track to Grow Your Business

SocialPilot

As if it was not enough, Facebook recently added more to the confusion by completely overhauling the look and feel of its analytics section. This blog will cover every key Facebook metric that you should track and why it is crucial for your overall Facebook marketing strategy. According to statistics , 1.6 Don’t worry.

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The Email Marketing Checklist: 30 Things For Every Successful Campaign

SendX

As a business already into email marketing or just about to begin, your goal is to captivate your reader's attention to respond to the call-to-action in the email campaign ads you sent to them. Frequency You need to ask yourself how often you should send out your emails. It's a popular saying that two pairs of eyes are better than one.

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7 Steps to Refresh Old Blog Posts for SEO

ClearVoice

It also allows you to correct any information that is no longer true or update old statistics. It can increase your blog traffic, get eyes on lower-performing posts, and increase time on site. Improve readability by breaking up text and adding headers. Read the post and note any outdated information or statistics.

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How to build a competitive analysis report with examples and tools

Sprout Social

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. Keep track of your competitors’ social strategies, find out what’s working in your market and learn how well customer needs are being met.

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4 Ways That Content Curation Can be Vital to Small Business Marketing

Scoop.it

As for the frequency of publishing curated content to your social networks, Brafton suggests that content curation can ideally amount to 25% of your total content output. The best way of building your brand is to get ahead of the curve and gain an eye for content that has the potential to go viral. Image: Brafton ).

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How Natural Language Processing Will Change Content Creation?

Scoop.it

This article will give you a birds-eye view of NLP and insights into its application in machine learning marketing and content creation. At the back-end, Alexa adds the song to John’s playlist and changes its algorithm to increase the frequency of playback. It involved counting the word frequency in a given document.