Thinkers360

MARCH 8, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! 16 Indira Bunic London Intercultural Academy Contact Indira Bunic Score: 43.93 Javnyuy Joybert Score: 54.69 11 Keith Erwood Erwood Group Contact Keith Erwood Score: 52.47 13 Dinis GUARDA ztudium Contact Dinis GUARDA Score: 48.94

B2B Thought Leadership 124

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 124

Biznology

JANUARY 10, 2019

It includes full website creation and hosting, marketing automation, email marketing, live chat, social media marketing, SEO, advertising automation, and more. We need content that surfaces in the right channel at the right time, but we also need to create experiences that are empathetic. What marketers need most: trust.

Enterprise Management 99

Enterprise Management Work Management Marketing Management Hubspot 99

SmartBug Media

APRIL 2, 2020

Co-Founders Brian Halligan and Dharmesh Shah were among the first to extend a generous offer to the SMB market, and right now their meetings, quotes, e-signature, and 1:1 video creation tools are completely free for 90 days from activation. The more you know, the better equipped you’ll be to gain an edge in the market.

Paid Search Agency 99

Paid Search Agency Marketing AI Tools Enterprise Management 99

Vidyard

OCTOBER 7, 2019

HubSpot Academy HubSpot is an undisputed leader in the marketing world. Except maybe us…) Their free education platform, HubSpot Academy, includes a course dedicated to video: Start and Grow Your Video Marketing Strategy. In under two hours, they cover strategy basics, types of content, production, and tracking.

Resources 65

Resources Video Marketing Advertising Agencies Paid Search Agency 65

Thinkers360

APRIL 7, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! 6 Heather Hansen Global Speech Academy Pte Ltd Contact Heather Hansen Score: 65.78 Contact Lisa S. Jones Score: 88.43 4 CB Bowman Courage Consulting Contact CB Bowman Score: 82.11 Westover, PhD Score: 37.16

B2B Thought Leadership 91

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 91

Hubspot

MAY 3, 2017

I've taken a few awesome courses and certifications through HubSpot Academy , including an inbound marketing certification and a content marketing certification. We'll fill you in on the details below, or you can also skip ahead to check out classes in the following categories: Content Marketing. Content Marketing.

Class 101

Class Enterprise Management Online Marketing Work Management 101

Thinkers360

MARCH 16, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! 45 Indira Bunic London Intercultural Academy Contact Indira Bunic Score: 30.73 45 Indira Bunic London Intercultural Academy Contact Indira Bunic Score: 30.73 Contact Jeff Stollman Score: 30.95 50 Jeff Daniels, Ph.D.

B2B Thought Leadership 91

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 91

Martech

FEBRUARY 24, 2022

From the CMO to the marketing manager to the content creator, the first step is to know the difference between AR, VR, XR (extended reality), and the communications capabilities provided by each flavor of this new immersive media. AWE Academy Web AR Workshop: Learn how to produce successful marketing campaigns.

Planning 129

Planning Advertising Agencies Paid Search Agency Mobile Advertising 129

Hubspot

OCTOBER 24, 2019

Instagram allows brands to reach a massive global and engaged audience, humanize their content, showcase their products or services, and inspire their fans. I’m on the HubSpot Academy Team at HubSpot, and not only have we read up on the facts, but we also teach them. HubSpot Academy , as a brand, has an amazing fanbase.

Hubspot 49

Hubspot Allocation Conversion Acquisitions 49

Hubspot

APRIL 23, 2020

This is an important metric for business owners as deal creation is an indicator of future revenue. Even though send rates and contact creation dipped slightly, engagement continues to be high as people seem particularly responsive to email marketing. After the dip during Easter weekend, deal creation is up in every region.

Advertising Benchmark 88

Advertising Benchmark Budget Programs Open Rate Response Rate 88

SmartBug Media

FEBRUARY 27, 2023

SEO stands for search engine optimization , which is the process of optimizing webpages, content, and links to help businesses rank higher in search engine results pages (SERPs). CMS stands for content management system, a software application used for creating, managing, and publishing content on websites.

CMS Development 96

CMS Development SEO Enterprise Management Hubspot 96

Optinmonster

MARCH 11, 2024

Good marketing content has become a lot more engaging lately. It’s almost as if we’re not only looking at content, we’re experiencing it. The idea is that marketing content that mirrors games is better at engaging visitors. The Benefits of Gamification Marketing Gamified content makes your sales funnel better.

Examples 99

Examples Planning Paid Search Agency Interactive Marketing 99

Marketing Insider Group

NOVEMBER 10, 2014

The One Hundred and First Piece of Content. Earlier in the year, Oreo came up with the idea to do 100 pieces of content to celebrate its 100 year history. The team had spent 100 days and made 100 tests in learning how to produce content on a regular basis. Brands need to be thinking about creating content all the time.

Paid Search Agency 100

Paid Search Agency Planning Advertising Agencies PR 100

Thinkers360

MARCH 15, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! To see the full list (including industry-leading in-depth profiles, portfolios and media kits) or to participate in any of our leaderboards (by sharing your own thought leadership content), SIGN-UP for Thinkers360 today!

B2B Thought Leadership 61

B2B Thought Leadership Thought Leadership Work Management Digital Transformation 61

Thinkers360

JANUARY 26, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! 21 Heather Hansen Global Speech Academy Pte Ltd Contact Heather Hansen Score: 35.95 Contact Moe Carrick Score: 36.76 19 Ivan Palomino PeopleKult Contact Ivan Palomino Score: 36.62 26 Annette Franz, CCXP CX Journey Inc.

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Content Standard

MAY 18, 2021

Su bscribe to our monthly newsletter , Content & Context, to receive future insights and updates on the content marketing world from Skyword CEO, Andrew C. What’s less frequently discussed is the diversity of the creators—the writers, editors, designers, and videographers—behind brand marketing content.

Ideal Customer Profiles 116

Ideal Customer Profiles Advertising Agencies Communities Education 116

Hubspot

NOVEMBER 20, 2019

A couple of months ago, I got an email from HubSpot Academy about the different courses available. I’m a huge fan of how companies find great ways to maximize their email content -- and one way to do that is with a background image. Then type in "Rich text" and name it "Content." Your toolbar should now look like this.

Examples 64

Examples Hubspot Paid Search Agency CTR 64

Martech

MAY 6, 2022

It also boosted engagement tenfold and led to tons of user-generated content. The brilliance behind Re: Make was that TikTok, despite being a platform for new-age content, had now briefly become a creative hub to reimagine the ’90s and 2000s nostalgia. This shows that content can be recycled and still have a massive impact.

Social Media 107

Social Media Paid Search Agency Social Marketing Effectiveness 107

ClearVoice

FEBRUARY 22, 2021

Slashed budgets, nervous entrepreneurs worried about their bottom line, and clients unwilling to sign long-term contracts threw plenty of content marketers, SEO writers, and other experts into a tailspin. Leaning in to pivoting content work. Like most industries, the freelance community was hit by the COVID-19 pandemic.

Paid Search Agency 135

Paid Search Agency Copywriting Work Management Communities 135

Martech

JUNE 10, 2022

Social media creation and scheduling tools received efficiency improvements. Playbooks are interactive content cards found in deal, contact, company and ticket records that guide users and can help create standardized notes during calls. Records imported from Salesforce to HubSpot can now be filtered using the native integration.

Enterprise Management 85

Enterprise Management Hubspot Features Ideal Customer Profiles 85

Hubspot

APRIL 13, 2017

I’ve always been obsessed with content – how its message has the ability to inspire, educate, motivate, and drive people to take action, whatever that action may be. This poses an obvious issue to those who aspire to be found online through non-paid search, as you need content to be successful. Once I learned this, I was hooked.

Enterprise Management 70

Enterprise Management Work Management Paid Search Agency Marketing Management 70

Sprout Social

JUNE 28, 2023

Maintain brand consistency: Automated tools can maintain consistency around brand assets, email send times and content scheduling even when employees have a busy workload. From there, you can decide what content to create for each step of the customer journey. One way automation can help you is through A/B testing.

Marketing Automation Services 110

Marketing Automation Services Marketing Automation Enterprise Management Automation 110

KoMarketing Associates

MARCH 22, 2016

During a recent client meeting, we spent some time talking about the idea of content marketing as a solution to a problem. It got me to thinking: Shouldn’t the goal of any content initiative be to address specific problems customers are facing and provide solutions? Source: Quora ). 2: How do you identify your customers’ needs?

Work Management 120

Work Management Content Marketing Marketing Management Planning 120

SmartBug Media

OCTOBER 15, 2021

HubSpot Academy Sessions. Creativity Thrives in Constraint: How Successful Brands Create Video Content. Short-form content is here to stay. Be intentional with video creation, Understand expectations of the platforms. Every platform has their own free video creation tools, make use of them. RevOps Sessions.

SEO 52

SEO Paid Search Agency Planning Lead Scoring 52

Seismic

MARCH 29, 2019

Organizations that have implemented a sales enablement solution have seen a 350% increase in content usage, 275% boost in conversions and 65% more revenue generated by new reps. Sales enablement also solves major sales and marketing challenges around content creation, marketing and sales alignment, and content usage.

Training 53

Training B to B Gartner Work Management 53

Hubspot

OCTOBER 22, 2019

Additionally, creating image and video-based content that's meant to drive revenue for your business can seem far away from your bottom line. Fortunately, once you have an ideal plan for your Instagram content, you're able to create content more intentionally and ultimately drive more results for your team and your organization.

Planning 94

Planning Template Education Ideal Customer Profiles 94

Hubspot

APRIL 6, 2021

In this competitive B2B marketing landscape, businesses make substantial investments in building content marketing programs. Content marketing has been proven to deliver resounding success. Below, let's review content marketing — the benefits of producing consistent, high-quality content, and how to measure success.

High Quality Lead 101

High Quality Lead Lead Ranking Lead Scoring Paid Content 101

Conductor

OCTOBER 28, 2019

If you answer queries through your site and provide a great content experience,, you are rewarded with traffic. Each search engine makes its own determination as to whether a site provides great content and great user experience. Content does not create itself. You’ll need time for both creation and implementation.

SEM 68

SEM SEO Long Tail Marketing SERP 68

seo.co

JANUARY 18, 2022

In addition, Google is offering detailed information about the Academy Awards in general, as well as the ceremony date for 2015. This is good advice for any content marketing campaign, regardless of the encroaching Knowledge Graph. How to Create Content for Google Knowledge Graph. Option 3: Work to Get Your Content Featured.

SEO 105

SEO Google Optimization Lead Scoring 105

Hubspot

OCTOBER 31, 2017

Much like a birthday shout out, JetBlue used my colleague's account creation date to trigger a personalized email to celebrate the fact that they've been "emailing for 365 days now.". So think about what's going to make your content clickable, and how you can use personalized emails to drive traffic to your site. 9) HubSpot Academy.

Personalization 101

Personalization Examples Hubspot Amazon 101

ClearVoice

FEBRUARY 16, 2020

A digital marketing course can help you grasp one of the many areas of the field, from data analytics to SEO writing to content writing to creative planning. You can choose a course narrowed in on content marketing , SEO marketing, analytics, digital media, and more, or go for a more generalized choice. Format: Classroom and online.

Course 101

Course Training Work Management Planning 101

Sprout Social

SEPTEMBER 2, 2022

With topics from creating business profiles to models you can use for your content plan, it covers topics that span a variety of sophistication levels. Google Analytics Academy. Social Media Marketing: Content Batching and Repurposing (LinkedIn Learning). Price (at the time of writing): $24.99. Level: Intermediate.

Social Media 118

Social Media Training Course Resources 118

Hubspot

APRIL 8, 2020

However, deal creation volume is down, a decline that will impact most businesses’ sales forecasts. Sales teams were significantly more active in March, but buyers were less engaged with sales content. Our own website has seen an uptick in visits to educational resources like our blog, certifications, and Academy classes.

Advertising Benchmark 101

Advertising Benchmark Planning Budget Programs Forecasting 101

Hubspot

OCTOBER 23, 2020

Website taxonomy is also related to URL structure , which is how URLs are organized to reflect content within specific site pages. Every website domain stays the same for every URL address, but subdirectories and URL slugs change as page content gets more specific. Why is a website taxonomy important? Know your audience.

Marketing Websites 91

Marketing Websites Domain Fulfillment SEO 91

Onalytica B2B

MAY 26, 2016

Be sure to follow them to stay up to date on the best content and resources on edtech and elearning! The modern educator is fluent in content but also in modern teaching tools. Holy Trinity Episcopal Academy. Plato Academy Schools. Harkham Hillel Hebrew Academy. ” TOPIC ANALYSIS. Tom Murray. NoApp4Pedagogy.

Brand Identity 101

Brand Identity Branding Lead Scoring Lead Ranking 101

Hubspot

MAY 11, 2020

But underpinning all of them is a much simpler question that gets to the very heart of what content marketing has always been about. Entire industries have been forced into hibernation in recent weeks, but this does not mean audiences' appetites for helpful content has gone away. Creating New Content in Times of Crisis.

CMS Development 101

CMS Development Paid Search Agency Planning Content Marketing 101

Hubspot

APRIL 11, 2016

And many of us are still unclear how it all works -- how writing and combining complex strings of words and characters can lead to the creation of web browsers, websites, operating systems, smartphone apps, and more. 2) Khan Academy. The one major difference is that Khan Academy courses rely more heavily on video. 3) Treehouse.

Resources 28

Resources Bundling Course Education 28