Sprout Social

MAY 10, 2019

YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. As YouTube stats for marketers go, that’s great insight into where you could be spending your ad budget, or at the very least maintaining an active presence through video content of your own.

Youtube 111

Youtube Stats Paid Content Marketing Strategy 111

Webbiquity

MARCH 8, 2016

But the capacity of buyers to consume content hasn’t changed, making content quality (as noted by several contributors to the 2016 B2B Marketing Trends report ) the focus of differentiation moving forward. Here are three more key takeaways from the 22 content marketing stats and facts below: Words today, pictures tomorrow.

Stats 100

Stats Work Management Marketing Management Content Marketing 100

Navigate the Channel

DECEMBER 21, 2017

84% of millennial B2B decision-makers regard their mobile device as a critical tool – and 76% of older B2B buyers agree. Google has already declared mobile to be mandatory for search —as of 2018, the tech giant’s mobile-first index will view sites through the eyes of the mobile user, and will rank them accordingly.

Stats 50

Stats Paid Search Agency Mobile Marketing Lead Scoring 50

Hubspot

FEBRUARY 3, 2020

This means that by the time they all reach purchasing age, digital, online, and mobile-first marketing will be vital to your strategy. To help you build a buyer persona for potential Gen Z customers, I've compiled a list of stats that highlight Gen Z's unique qualities, behaviors, and motivations. 52 Gen Z Stats to Know in 2020.

Stats 101

Stats Work Management Buyer Personas Mobile Marketing 101

Bannerflow

APRIL 17, 2019

Why building mobile first is now essential. View 2019 display advertising trends infographic. Digital video is growing and a lot of budget is moving towards it — as confirmed by the stats. How leisure time is driving mobile display ad growth. What are mobile display ads? for the 2018 FIFA World Cup.

Display 75

Display Advertisements Advertising Trends 75

Hubspot

SEPTEMBER 10, 2020

Stats About Entrepreneurship. Entrepreneurship rates have been trending upwards in the United States for the past 19 years. In 2018, the median salary for self-employed individuals was $51,816. 45% of entrepreneurs use their mobile devices to stay connected to and perform tasks for work. Entrepreneurship Landscape.

Stats 95

Stats Small Business Marketing Work Management Statistics 95

Webbiquity

JANUARY 19, 2016

billion by 2018. ” Read more about those findings and more in the almost four dozen superb social media stats and facts below. 10 Stats About Social Media Demographics. billion use social networks from a mobile device. billion by 2018. Mary Meeker’s Internet Trends ). 70% of the U.S. V3B Blog ).

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Martech Advisor

SEPTEMBER 26, 2019

Let’s dig deep to understand more about these video marketing trends of 2019 and how you can leverage them to drive traffic, engagement, and conversions. Let’s look at some fascinating video marketing trends and stats. Twitter attributed half of its 2018 Q1, ad revenue to the video format – The Drum.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

Martech Advisor

AUGUST 30, 2019

Visual platforms such as Pinterest and Instagram are the hottest social media trends for audiences, marketers, and advertisers. Here are some enlightening (but not surprising) stats from HubSpot : 32% of marketers say images are the most essential form of content for their businesses. Evergreen Content.

Social Media 99

Social Media Social Marketing Media Trends 99

Navigate the Channel

FEBRUARY 13, 2018

2018 is here and your competition is gearing up for a new generation of business. Let’s take a look at a few of the most important steps: Fully Responsive Websites/A Mobile-First Strategy. If you do, begin focusing on a mobile-first strategy that brings your new innovations to those responsive sites first. Thought Leadership.

Planning 50

Planning Marketing Plans Advertising Agencies Thought Leadership 50

Martech Advisor

OCTOBER 2, 2019

Considering the ever-growing rise in consumption trends, in 2018 alone advertisers spent an average of $14.2 ​​​​​​ Also Read: Discovering New Ways of Mobile Advertising with TikTok. Connected TV: The Next Big Thing for Advertisers, or Outpacing Mobile in the Global Race.

Mobile Advertising 51

Mobile Advertising Advertisements Advertising Allocation 51

Atomic Reach

MAY 14, 2019

If you want to make the case to your company execs that PPC should be a bigger part of your marketing teams role, then check out these stats below that show just how effective it can be as a marketing channel and what trends we are seeing in the PPC space through 2019. Why Your Business Needs To Be Using PPC. New Media Campaigns).

PPC 110

PPC Paid Content Cost Per Click Statistics 110

Brandwatch Marketing

JANUARY 7, 2019

With many millions now using the app every day, there is no shortage of Instagram stats and facts that show how popular it is. We’ve trawled the net to find the most up to date, amazing stats around. In 2015, Instagram was forecasted to bring in $10.87bn in mobile ad revenue. . Instagram history statistics.

Statistics 111

Statistics Mobile Advertising Stats Social Networks 111

Moz

FEBRUARY 4, 2020

Implementing such a markup can be highly lucrative for news sites, because when the assistant provides an answer, it also attributes the source and sends the full article URL to the user's mobile device. You can find Discover stats under the performance section. Google Discover analytics data is fairly new, and therefore limited.

SEO 93

SEO Marketing AI Trends SERP 93

Martech Advisor

NOVEMBER 8, 2019

With the rapid pace of digitalization, mobile advertising will only become more important for advertisers and marketers in the future. Kayla Matthews, explores the basics of mobile ad networks and the different platforms and best practices that the modern marketer can make use of to amplify their advertising. Types of Mobile Ads.

Cost Per Thousand 57

Cost Per Thousand Pricing Price Cost per Acquisition 57

KoMarketing Associates

SEPTEMBER 10, 2019

This shows up clearly in search query data, like in the chart from Google Trends below. Even as of the close of 2018, Forrester says US B2B ecommerce had already exceeded $1.1 merchants in 2018, up 15.0% Think mobile-first. Here are a few stats from a 2019 RedStage report : 80% of B2B buyers use mobile phones at work.

eCommerce 121

eCommerce Advertising Benchmark B2B Marketing Practices 121

Hubspot

AUGUST 28, 2014

The emails I''m deleting aren''t spammy, unpersonalized messages -- they''re just poorly optimized for mobile. And your mobile readiness may just be what makes or breaks you. The following 13 stats explain why. Case #1: Mobile Email Usage Is Increasing. 2) Mobile now makes up the majority of email opens at 51%.

Stats 28

Stats Optimization Mobile Marketing CAN-SPAM 28

Sprout Social

MAY 21, 2019

Let’s check the Pinterest stats to find out. According to Pinterest statistics from the brand in 2018, about 80% of new sign ups came from outside the U.S. 80% of Pinterest users access the channel via mobile. Like much of today’s online activity, there’s a growing demand for mobile access on Pinterest.

Statistics 111

Statistics Planning Paid Search Agency Stats 111

Hubspot

NOVEMBER 17, 2020

A few stats in the blog corner: 59% of marketers find business blogging valuable. The number of people who listened to a podcast at least once increased by 20 million between 2018 and 2019. Reading a blog post requires stopping and reading on a computer or mobile device. You saw those stats above. DemandMetric ).

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

KoMarketing Associates

DECEMBER 21, 2017

Keeping on top of changes and trends in our industry is one of the most important tasks we can do for our clients and professional selves. The report also showcases the importance of paid social, which was ranked as the third most important aspect in the digital marketing industry, right behind mobile and CRO.

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Scoring Lead Ranking 204

Unbounce

JANUARY 13, 2022

7 Marketing Trends You Gotta Know About For Your 2022 Strategy. For example, a jaw-dropping 2018 study showed that 29.5% We’ve all heard the stats —video marketing is more engaging and often leads to a higher return on investment. Thanks for the lessons, 2021. Here’s how we’ll use ‘em in 2022. That’s a lot to read!

Jigsaw 144

Jigsaw Landing Pages Copywriting Paid Search Agency 144

Litmus

AUGUST 28, 2019

5 Head-Turning Stats About Email ROI. Here are five impressive stats that prove an investment in email is more worthwhile than ever. Here are five impressive stats that prove an investment in email is more worthwhile than ever. In 2018 the average return on email spend was $38 for every $1 invested in the channel.

Budget Programs 77

Budget Programs Marketing Budget Creation Marketing Budget Planning 77

Brightedge

MAY 16, 2021

This Is Marketing: You Can't Be Seen Until You Learn to See By Seth Godin, 2018. Data-Driven Marketing with Artificial Intelligence : Harness the Power of Predictive Marketing and Machine Learning by Magnus Unemyr, 2018. Non-Obvious : How to Predict Trends and Win the Future By Rohit Bhargava, 2018. Blue Ocean Shift by W.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Optinmonster

NOVEMBER 6, 2019

If you’re looking for specific stats, here’s a menu so you can jump straight to them! Mobile Shopping Statistics. As of 2018, the digital buyers’ penetration rate worldwide is 47.3%. In the near future, small retailers may see up to 30% higher mobile conversion rates compared to larger retailers.

Statistics 73

Statistics eCommerce Mobile Marketing User-Generated Content 73

ConvertKit

JANUARY 15, 2021

This list of general email marketing stats has the answers you’re looking for. That’s a solid increase of over 11% since 2017—a growth trend that’s expected to continue, with nearly 4.5 If your primary audience trends younger, don’t be alarmed if you’ve been seeing fewer people opening your emails as soon as you hit Send.

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

DAGMAR Marketing

NOVEMBER 29, 2019

Zero in on zero click mobile searches. This is a bit of a side tangent, but one interesting statistic in the report was on zero click searches: 61% of mobile and 34% of desktop searches do not result in clicks because users find what they need right away. How is this happening?

Paid Content 85

Paid Content Small Business Marketing Social Media Social Marketing 85

Webbiquity

FEBRUARY 9, 2016

But the majority of email activity now takes place on mobile devices, and not all marketers have effectively adapted to this rapid shift. Those are just a couple of the findings in the nearly four dozen email and mobile marketing facts and statistics from 15 different sources compiled below. Email is increasingly mobile.

Stats 100

Stats Mobile Marketing Paid Content Email Marketing 100

KoMarketing Associates

MARCH 24, 2015

By 2018, Millennials will have the most spending power of any generation. Noticing a trend? What these stats tell me is that Millennials are rapidly assuming leadership roles within organizations, in turn making them more influential players in the decision-making process than ever before. They want a mobile-friendly experience.

Work Management 120

Work Management Marketing Management B2B Marketing B2B 120

Atomic Reach

JUNE 3, 2019

So, your task is finding out as much about the trends of e-commerce as well as your audience. Take a look at these stats below. China and the United States are the countries with the top two projected e-commerce growth from 2018 to 2023. In 2019, mobile e-commerce is estimated to account for 67.2 trillion in 2020.

Statistics 91

Statistics Generation Amazon Paid Search Agency 91

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Tomorrow People

NOVEMBER 7, 2017

From virtual reality, mobile-only, and the march of artificial intelligence (AI), get ready for the new revolution in tech-inspired (and defined!) Technological shifts are driving new innovations and trends that will shake up content marketing in 2018 and beyond. billion unique mobile users. content marketing.

Marketing AI 276

Marketing AI Marketing & Strategy Marketing Strategy Trends 276

Webbiquity

MARCH 13, 2018

The majority (54%) of Facebook traffic now comes from mobile-only users. Facebook Video Stats and Facts. Random Facebook Facts and Stats. If you not already using Facebook advertising or paid promotion, 2018 is the year to experiment. 1: A Spectacular Springtime of Stats, Facts and Insights About Digital Marketing. #2:

Stats 205

Stats Paid Content Facebook Demographics 205

Choozle

NOVEMBER 5, 2018

To start, some video advertising stats: In 2017, in stream video ads had an average cost-per-mille (CPM) of $25.22, with the in banner average at $14.72. Fifty-two percent of video ads are viewed on mobile. Total video ad revenue doubled in just two years, from $5.9 billion in 2015 to $11.9 billion in 2017.

Banners 50

Banners Cost Per Thousand Advertisements Advertising 50

Mailmunch

APRIL 27, 2021

Video Advertising Trends . Experienced marketers know they must stay on top of new developments and trends to understand what their audiences want and need. Let’s look at some of the recent trends in video advertising. . More Popular on Mobile. But even among mobile users, attention drops sharply after 22 seconds.

Paid Content 55

Paid Content Advertisements Advertising Video Marketing 55

Sprout Social

MAY 2, 2018

But it’s 2018 and more likely than not, your audience is on social. A post shared by Jacaranda Smiles (@jacarandasmilesfl) on Apr 30, 2018 at 8:00am PDT. A post shared by Your Daily Dose Of Dentistry (@about_dentistry) on Apr 30, 2018 at 4:12am PDT. — Collins Bay Dental (@collinbaydental) April 30, 2018.

Social Media 111

Social Media Paid Content Social Marketing Media 111

Parse.ly

FEBRUARY 6, 2019

Some of those trends jump out more than others. Wouldn’t it be great to predict how reliable those trends are? I would want to be sure about a trend before investing resources in chasing it. For each category and referral below, I’ve broken them down by looking at two stats. Things change fast online.

Traffic 108

Traffic Content Facebook Google 108

Porch Group Media

MAY 28, 2019

Here are some additional stats on Facebook every marketer should know: 68% of Americans use Facebook In comparison, 35 percent of Americans use Instagram, 29 percent use Pinterest and 24 percent using Twitter. Facebook Video Mobile-optimized Facebook video lifts brand awareness to 67% percent. Getting Started with Facebook Advertising.

Acquisitions 49

Acquisitions Facebook Ideal Customer Profiles Advertisements 49