Biznology

MAY 19, 2014

59% of marketers agree SEO has the biggest effect on lead generation. Search Engine Optimization (SEO) is is the process of getting website traffic from “free,” “organic,” “editorial” or “natural” listings on search engines. Recent Google algorithm changes underscore how SEO and social media are inextricably linked.

Social Media 80

Social Media SEO Media Youtube 80

seo.co

DECEMBER 19, 2021

The right voice often means understanding the underlying factors that make up Semantic Search, including: Natural Language Processing. LSI is a key concept in SEO (search engine optimization). SEO Specialist/search engine spider (Is there a good keyword density? Hummingbird (2013). Source: [link]. Entity Recognition.

Optimization 115

Optimization Keywords SERP SEO 115

Webbiquity

JANUARY 2, 2013

Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%). Furthermore, half of all Google+ users are under 25 years old. WordPress Hosting SEO ). WordPress Hosting SEO ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

KoMarketing Associates

MARCH 21, 2013

Think about what that means in B2B buying cycles, where multiple individuals are impacting the decision making process. B2B SEO professionals need to be ever aware of how design and usability play a part in the prospective buyer’s desire to consume information accessed and presented. Value is the Currency.

B2B Marketing 120

B2B Marketing SEO Marketing Automation Services Ad brokers 120

Tomorrow People

NOVEMBER 21, 2017

Reacting in real time to an emerging news story or event makes you look active, on-the-ball and smart (see the famous Oreo example from the 2013 Super Bowl blackout). Social shares can impact search results, and so publishing engaging real-time content helps to improve your SEO footprint. Positions you as current and up-to-date.

Marketing & Strategy 315

Marketing & Strategy Marketing Strategy Content Marketing Planning 315

Webbiquity

DECEMBER 11, 2013

The number of Google searches for the phrase have increased 400% since January 2011. As the title implies, Jayson DeMers here outlines a solid content strategy-building process based on five questions (starting with “Who Are You Writing For?”) 2: 30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014).

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Content Marketing Planning 100

KoMarketing Associates

DECEMBER 27, 2016

Last week I highlighted ten of KoMarketing’s most popular posts written this year, based on traffic, links, mentions, and impact in the lead generation process. With Google pushing HTTPS hard this year and the issue of online security becoming more important, we have been encouraging our clients to migrate to a secured site.

Adwords 152

Adwords SERP Work Management Paid Search Agency 152

Only B2B

AUGUST 13, 2020

Later, Account Based Marketing made the first appearance on google trends in 2013 and marketing experts and analysts took this marketing style to another level. It uses many types of pull marketing tactics- blogs, Events SEO, social Media posts etc. Identify – This process includes the identification of accounts.

Account Based Marketing 143

Account Based Marketing Marketing AI ABM Advertising Agencies 143

KoMarketing Associates

OCTOBER 11, 2018

SEO-focused blog content can pique your audiences’ interest; a gated whitepaper helps you capture their information; detailed product collateral will help you close the sale. Several notable Google algorithm updates (Including RankBrain, Hummingbird, and Panda) penalize “shallow”, low-quality content and keyword stuffing.

Top of Funnel 121

Top of Funnel Lead Scoring Lead Ranking B2B 121

Biznology

MARCH 30, 2016

Have you heard that you can toss keyphrase research out the window and “write naturally” for Google? Everything was done in an attempt to send Google the signal, “Hey, this page is about blue widgets. After all, if you “write naturally,” Google will figure out what your page is about. But position?

Research 80

Research Copywriting SEO Google 80

KoMarketing Associates

DECEMBER 9, 2013

Moz’s 2013 Search Engine Ranking Factors. In the 2013 survey, Moz interviewed more than 120 search marketers who offered their opinions on more than 80 ranking factors. Aside from these statistics, the report provides results that could benefit marketers as they work their way through B2B SEO initiatives in the new year.

Marketing Report 120

Marketing Report B2B Marketing Research Advertising Agencies 120

KoMarketing Associates

DECEMBER 27, 2016

Last week I highlighted ten of KoMarketing’s most popular posts written this year, based on traffic, links, mentions, and impact in the lead generation process. With Google pushing HTTPS hard this year and the issue of online security becoming more important, we have been encouraging our clients to migrate to a secured site.

Adwords 120

Adwords SERP Work Management Paid Search Agency 120

Tiecas

MARCH 21, 2024

So, what can this post offer that you couldn’t find with a simple Google search? By the way, I published that post in 2013, and it is still pulling in traffic. To learn more, read “Could Generative AI Revolutionize Your Industrial SEO Strategy?” My personal thoughts and experiences as an industrial marketer and consultant.

Tactics 75

Tactics B2B Marketing Webinar Metrics Marketing & Strategy 75

Crimson Marketing

DECEMBER 18, 2013

SEO: SEO (search engine optimization) is vital — 33% of traffic from Google organic search results go the first item listed. 43% of marketers have found a customer via LinkedIn in 2013. 43% of marketers have found a customer via LinkedIn in 2013. PR: 73% of reporters think press releases should include images.

Statistics 100

Statistics Planning PPC Marketing Budget Creation 100

KoMarketing Associates

NOVEMBER 18, 2014

Actually released at the end of 2013, this report sets the stage for the prioritization of digital marketing endeavors this year and into upcoming years. Google Quality Ratings Guideline (Version 5.0). Jennifer Slegg has documented most of the new guidelines in her SEM Post coverage, highlighting key points SEOs need to know.

Budget Programs 120

Budget Programs Marketing Report B2B Marketing Research 120

Hubspot

DECEMBER 4, 2012

2013 is on the horizon, so whip out your crystal balls, marketers -- it's time to make some predictions about what's in store for next year. We've compiled some of our most insightful predictions -- backed by several industry experts and thought leaders -- into our new guide, 20 Marketing Trends and Predictions for 2013 & Beyond.

Work Management 28

Work Management Marketing Management Marketing Automation Services Paid Search Agency 28

Contently

APRIL 10, 2019

In 2013, Andreas Johansson launched a new vodka for a celebrity who knows a thing or two about controversy. A post shared by Dennis Rodman – Bad Ass Vodka (@badassvodka) on Dec 3, 2013 at 12:11pm PST. Michael Josem has marketed online gambling platforms for over a decade, and he knows how tricky the process can be.

Paid Search Agency 158

Paid Search Agency Ads Companies Advertising Agencies 158

Hubspot

APRIL 23, 2020

The better you are at defining that vision at the very beginning, the more successful your redesign will be — and the smoother the entire process will be as well. For example, when Google announced that it would be changing to mobile-first indexing, it necessitated that sites be mobile-friendly, or they'd lose organic traffic from Google.

CMS Development 101

CMS Development Marketing Websites Work Management Ad Building 101

KoMarketing Associates

JULY 11, 2013

I recently caught a tweet from SEO Mike Arnesen highlighting an article on Medium about “ The Future of About Us Pages “ The article provides perspective into why the “About Page” (or section) should become a more central piece of an organization’s story and brand. Google Authorship. Showcase Coverage.

Organization 120

Organization B2B Thought Leadership Work Management Marketing Management 120

seo.co

DECEMBER 18, 2020

Local SEO – Table of Contents. Introduction – What is Local SEO? Local SEO vs. National SEO. + Why Isn’t My Business Appearing in Google Local Search? + Why Local SEO Should Be Your Top Priority. Moving Your Business without Disrupting Local SEO Rankings. + Introduction to Local SEO.

Paid Content 119

Paid Content Lead Ranking Lead Scoring SEO 119

EMagine B2B Blog

JULY 18, 2013

So, too are the cries of “SEO is dead” across the website. And while SEO isn’t the same as it used to be, it is still a viable and necessary evil for not only your website and blog, but represents your entire online marketing strategy. No longer is is just about being #1 in Google’s Search Engine Results Pages.

SEO 40

SEO Search Engine Marketing Keywords Search Marketing 40

EMagine B2B Blog

JULY 18, 2013

So, too are the cries of “SEO is dead” across the website. And while SEO isn’t the same as it used to be, it is still a viable and necessary evil for not only your website and blog, but represents your entire online marketing strategy. No longer is is just about being #1 in Google’s Search Engine Results Pages.

SEO 40

SEO Search Engine Marketing Keywords Search Marketing 40

Marketing Insider Group

MARCH 5, 2014

In a similar way, Idio suggested that this was an important consideration because like Big Data, Big Content needs a strategy , an analytic model to support it and a process to manage the operations of the content marketing hub. There are some obvious and proven SEO benefits of long form content. Content Marketing'

Content 100

Content Gartner Barriers Paid Search Agency 100

Hubspot

NOVEMBER 22, 2016

But think about this: Google has really been around for over two decades. I mean, they get us our search results, after all.But how does Google's algorithm work? We thought you might ask that, so we put together some fun facts about Google's algorithm, and how it's shaped the way we search today. Source: Search Engine Land.

PageRank 28

PageRank Google Lead Ranking Lead Scoring 28

KoMarketing Associates

FEBRUARY 9, 2016

It delivers strong SEO value. It adds value as an asset in the new customer onboarding process. It can make complex concepts or processes easier to understand. It offers an ‘exclusivity’ appeal, depicting internal processes, back-of-house staff, and corporate culture-building activities. GetResponse: #GRTalks.

Video Marketing 120

Video Marketing B2B Marketing Planning B2B 120

KoMarketing Associates

JANUARY 6, 2014

Indeed, mobile usage is moving fast in today’s digital landscape As 2013 draws to a close, we’re seeing tremendous explosion in not just smartphone and tablet usage, but also in wearables like Google Glass, Sony SmartWatch, and more. 5 Key SEO Action Items for B2B Marketers Optimizing For Mobile. Related Posts.

Mobile Marketing 120

Mobile Marketing Ad Building Search Engine Marketing Startups 120

Content Standard

AUGUST 9, 2018

All you need is the right device or app: Siri, Google Home, Amazon Echo, Apple HomePod, Microsoft’s Cortana, and others are all becoming increasingly popular in households across the world. Hey, Google. The same voice search query performed on a Google Home device provides a strong brand impression for Colgate.

Long Tail Marketing 47

Long Tail Marketing Digital Marketing Funnels Mobile Marketing Top of Funnel 47

Webbiquity

JANUARY 5, 2021

2013 Jake Wade Award. Follow for #PR, #Advertising, #ContentMarketing, #SEO, #SocialMedia, #Music, #MNTwins Fan #Podcaster @BSMediaShow. Former @google @RiseofRest. Formerly @Google @YouTube. Interests: business processes, automation, improving tomorrow through reflection and change. Live well, laugh often. ?

Twitter 262

Twitter Startups Work Management Marketing Management 262

SmartBug Media

MARCH 19, 2020

In order for people to find your video online, Google must be able to extract information to understand what your video is about. Follow these tips to improve your video search results: Make your videos crawlable : If Google can crawl your video, they can provide a thumbnail and other features. Think with Google.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Biznology

FEBRUARY 26, 2014

Mobile is frickin’ huge: Facebook COO Sheryl Sandberg recently told CNBC that in 2013 people spent more time on mobile than watching TV , the first time that’s ever happened. And explore alternative payment options like Google Wallet, NFC, or Apple’s iBeacon to ease the checkout process, whether virtual or real-world.

Top of Funnel 80

Top of Funnel Business Mobile Marketing Lock-In 80

Outgrow

JANUARY 22, 2020

There is a process to it. He used Google Adsense and gradually began to make money off his website clicks. And that increased to more than $50000 in 2013. He has always used Google AdWords and direct mail as his two strategies. Kirsty Mccubbin started her first job as an SEO specialist in 1999. Kirsty McCubbin.

Paid Search Agency 101

Paid Search Agency Advertising Agencies Outgrow Work Management 101

Marketing Insider Group

JANUARY 28, 2015

If you take your brand out of the story and make the customer your hero, your point of view isn’t as important in those early stages (but it is later in the process/customer journey). How much will effective content marketing contribute towards SEO? Content marketing and SEO are totally connected.

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Moz

FEBRUARY 21, 2019

Google’s 2013 Hummingbird update helped pave the way for such evolution. This algorithm rejigging allowed Google’s search engine to better understand the whole of a query, moving it away from keyword matching to conversation having. Of course, we’re not above pointing out the fumbles. Don’t judge us.) We’ve even got proof.

Features 52

Features Long Tail Marketing SERP Stats 52

Magisto

JANUARY 13, 2020

The story format emerged on Snapchat in 2013. It is also easier and more practical to create than a video as the editing process is shorter and as the files are a lot lighter. Position zero is the featured snippet block at the top of the Google search results page. This is also an important optimization for standard SEO.

Trends 84

Trends Planning Lead Scoring Lead Ranking 84

Content Marketing Institute

DECEMBER 4, 2018

David Ambrogio, SEO and content strategist at Online Optimism, offers a definition that touches on what the word clickbait connotes for many people – “any content with sensationalist headlines used to encourage clicks or drive ad revenue.”. Google, YouTube, and Facebook are set up to encourage clickbait. click), what can you do?

Content 96

Content Click Rate Classified Ads Youtube 96

Hubspot

FEBRUARY 23, 2016

Before hiring Leighton Interactive in the summer of 2013, marketers over at Marco had a handful of inbound marketing assets. Aside from these blogs, they also did a little bit of email marketing, created a Facebook account, and used Google Analytics to keep track of it all. Setting Up a Blog Strategy. Step 3: Creating Calls-to-Action.

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Content Standard

DECEMBER 4, 2017

The OED calls thought leadership “innovative or pioneering thinking,” a definition that clearly predates its application in the business world, or else we’d never have the hubris to call “The Ultimate Guide to SEO” and the like thought leadership. Potentially useful? Innovative or pioneering?

Thought Leadership 99

Thought Leadership B2B Thought Leadership Paid Search Agency Work Management 99