The Myth of ‘Going Viral’
The Lead Agency
JUNE 7, 2018
Since the rise of social media, the concept of ‘going viral’ has captured the imaginations of digital marketers across the globe. Implicit in this concept is the idea that the Internet is a perfect democracy, where all content is equal; and ideas are disseminated in a cascading fashion. What Do We Mean By ‘Going Viral’?
Let's personalize your content