Convince & Convert

JULY 3, 2011

Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. My initial, abbreviated take is that Google’s new social toy is essentially a Facebook Twitter hybrid with outstanding ease-of-use and eye-popping potential.

Google 167

Google Lead Scoring Lead Ranking PageRank 167

Convince & Convert

JULY 3, 2011

Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. My initial, abbreviated take is that Google’s new social toy is essentially a Facebook Twitter hybrid with outstanding ease-of-use and eye-popping potential.

Google 150

Google Lead Scoring Lead Ranking PageRank 150

Adobe Experience Cloud Blog

FEBRUARY 14, 2018

And of course, I don’t have to tell you that Facebook is the most prominent social media platform of them all. Although YouTube started streaming live video in 2011, and Facebook didn’t add the feature until five years later, they seem to be evenly matched. Quality of Service and Videos. Engagement.

Youtube 134

Youtube Facebook Video Marketing Viral Marketing 134

Biznology

JANUARY 21, 2013

Google Authorship is making big waves in the SEO and digital marketing worlds. Eventually, possibly within the year, Authorship will contribute to Google’s Author Rank. Eventually, possibly within the year, Authorship will contribute to Google’s Author Rank. Image via CrunchBase. An SEO Boost. The Downsides.

SEO 80

SEO Google SERP CTR 80

Hubspot

JUNE 14, 2012

But how much does all that contribute to the strength of Twitter as a social network ? Well we think it's time to look into the question further; it's time to host an official marketing debate about whether Twitter is a dying social network. 15% of adult internet users use Twitter. but they're not.

Social Networks 28

Social Networks Twitter Stats Churn Rate 28

Mailmunch

MARCH 4, 2021

Voice search allows you to find information on the Internet without using a keyboard. The most advanced assistants are able not only to execute commands but also to conduct a dialogue (the first such device was Apple’s Siri in 2011). To find information on the Internet, voice assistants use data from search engines.

Optimization 75

Optimization Long Tail Marketing Amazon Work Management 75

MLT Creative

APRIL 29, 2011

Here's what's on tap for marketing industry events for March. Navy use social media. May 5 , Social-Loco San Francisco, CA: Leading executives and investors will discuss what the convergence of social and mobile web technologies mean for SMB, big brands and consumers. and mobile applications. and mobile applications.

Advertising Agencies 40

Advertising Agencies B2B Marketing WOM Web 2.0 40

Writing on the Web

JULY 4, 2012

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? As of June 2011 Facebook has 750 Million users.

Social Media 100

Social Media Blogger Business Media 100

The Effective Marketer

MAY 18, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Charts and Trends With an impressive collection of charts, HubSpot released The Marketing Data Box. Get it for free either in PDF or PPT format. United States License.

Cost per Lead 100

Cost per Lead Planning Work Management Marketing Management 100

Marketing Insider Group

OCTOBER 9, 2013

Massive changes brought on by the internet, social media and mobile technologies are transforming business models faster than our ability to keep up. This is causing new business models to spring up, taking advantage of the more closely connected business and social networks. Click to Tweet. Click To Tweet. Strategy'

Enterprise Management 100

Enterprise Management Business Work Management Click Rate 100

markempa

JANUARY 11, 2011

Her question, and too many of her 30-plus responses, illustrated the disconnection between the expectations of marketers who are out on the frontlines every day and marketing gurus proclaiming the wonders of social media. After all, if you Google ”Top 10 B2B Trends in 2011” you’ll see social media listed on every one of them.

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

markempa

JANUARY 11, 2011

Her question, and too many of her 30-plus responses, illustrated the disconnection between the expectations of marketers who are out on the frontlines every day and marketing gurus proclaiming the wonders of social media. After all, if you Google ”Top 10 B2B Trends in 2011” you’ll see social media listed on every one of them.

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

Biznology

JANUARY 14, 2014

All of my good work since January 18, 2011, is on this Biznology blog and over on Socialmedia.biz and Huffington Post. Starting in 2003, I became a marketing guy; in late 2006, I became a president and COO. Here’s the thing: if you’re in communications, PR, or marketing, you may be less technical than I am.

Internet Marketing 80

Internet Marketing Domain Marketing Proposals Blogger 80

Marketing Insider Group

AUGUST 20, 2013

In an attempt to tell that story, I have covered the future of marketing and now I’m looking for the best quotes, studies and predictions on the future of business. They are three times as likely to follow brands over a family member on social networks. Mobile traffic as % of internet traffic is growing 1.5x

Business 100

Business Peer-to-peer Mobile Advertising Internet Marketing 100

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. 25 Social Media Facts and Statistics.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

SnapApp

MARCH 20, 2012

By now, many of us have heard about Google+ and have witnessed its integration within regular Google search results. AJ Kohn recently released a comprehensive guide Google+ SEO based on his own research with search terms. Optimize your Google+ profile. The text in these sections are used for Google+ search.

Google 48

Google SEO Lead Scoring Lead Ranking 48

Marketing Insider Group

OCTOBER 27, 2011

Apple, Facebook, Google and Amazon take the top spots in market capitalization but China’s Baidu and Tencent and Yahoo! In 3 years, China added more internet users than exist in the U.S. market with success. This combination of mobile and access to the internet is changing the world. Mobilization. E-commerce.

Web 2.0 100

Web 2.0 Trends Mobile Advertising Paid Search Agency 100

Sprout Social

FEBRUARY 16, 2022

In one internet minute, 694,000 hours are streamed by YouTube users. share of Google’s total revenue. In 2020, 74% of US adults said they had used YouTube, beating out all other social networks. Read on to learn more about the algorithm and how to up your YouTube marketing strategy. 2005-2011: Clicks & views.

Youtube 115

Youtube Lead Scoring Lead Ranking Ad Frequency 115

Hubspot

JUNE 11, 2018

These days, memes are spreading like wildfire all over the internet, and clever marketers are jumping on the opportunity to use these viral pieces of content to their advantage. They're funny, clever, and great for social sharing. In fact, the image we used above is a memejacking just for marketers. Rage Comics.

Social Networks 76

Social Networks Viral Marketing Buzz Classified Ads 76

Tony Zambito

JULY 24, 2011

From a B2B market view, the new social buyer ecosystem continues to undergo a rapid evolution.    The pace in 2011 has noticeably quickened.  " Content Marketing: “The term, content marketing, I am seeing here and there.    Social Buyer Circles. . 

Peer-to-peer 100

Peer-to-peer Buyer Personas Allocation Social Networks 100

Hubspot

NOVEMBER 11, 2011

Think Insights with Google , Google's new information and resource hub for marketers, has got you covered! Officially out of beta today , Google's new resource offers helpful tools, studies, trends, stats, and videos to give marketers the data they need when they need it. Internet Usage. Check them out!

Paid Content 28

Paid Content Google Emarketing Paid Search Agency 28

Exo B2B

APRIL 11, 2019

We’re returning to a familiar theme just as Spring arrives: our top 30 marketing influencers for 2019. When we did that in March last year, the blogpost was very successful and didn’t go unnoticed on social networks. With great enthusiasm, we’ve scouted blogs on B2C and B2B marketing sites. The Annual List.

Marketing AI 112

Marketing AI Advertising Agencies CMO Paid Search Agency 112

Marketing Insider Group

JUNE 24, 2010

By summarizing Morgan Stanley’s latest research , I demonstrated the tremendous growth of the mobile internet channel and suggested that mobile is the next big thing. What does all this mean to the B2B marketer? I will suggest the top 6 opportunities for mobile marketing and the steps you should take now. Need to Drive Leads?

Web 2.0 100

Web 2.0 Paid Search Agency Peer-to-peer Buzz 100

Biznology

JANUARY 13, 2012

We reported on it over at Marketing Pilgrim. In 2011 Facebook announced they hit the 800 million mark in September. That means that the social media giant needs to grow by 25% before the end of 2012 in order to hit the 1 billion mark. Sorry but it’s safer being that way in the Internet space. Too cynical?

iCrossing 80

iCrossing Facebook First-Mover Advantage Burn Rate 80

Webbiquity

AUGUST 26, 2014

So the question is–are there things that today’s B2B marketers can learn from history, specifically, the tremendous success of Facebook and the rise, fall and possible resurrection of Myspace? How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers? My answer is certainly–yes!

Paid Search Agency 100

Paid Search Agency Ads B2B B2B Thought Leadership 100

Convince & Convert

JUNE 20, 2011

Over the course of an hour long interview, he spoke about marketing trends knowledgeably, described relevant client work and seemed to be friendly, engaging professional. It’s incredibly easy to find powerful intelligence on the internet. Oh, and please don’t think a Google search is enough. Who are they? If yes, who?

Thought Leadership 156

Thought Leadership Ideal Customer Profiles Youtube Work Management 156

chiefmartech

JUNE 20, 2016

billion in 2011 — and one of the largest in the history of the digital age (we’ll graciously look past that whole AOL acquiring TimeWarner fiasco ). I’d also claim that it’s the largest marketing technology acqusition ever. LinkedIn Sales Navigator is a great example of the company marketing this capability.

Work Management 52

Work Management Marketing Management Marketing Automation Services Acquisitions 52

Hubspot

JANUARY 4, 2012

Google gave the world something it didn't want with the launch of its social network, Google+. The last thing the social media population at large wanted was yet ONE MORE social network to manage and visit. The thing is, Google+ isn't out to be the largest social network in the world.

Google 28

Google Work Management Marketing Management Social Networks 28

Content Standard

JANUARY 5, 2016

Video marketing was everywhere in 2015. Across devices and platforms, digital video came on the scene in a big way—and forced digital marketers to hustle to keep up. For proof of the importance of video marketing, look no further than our top 10 takeaways from 2015 below. Consumers are Clamoring for Branded Video.

Stats 60

Stats Video Marketing Verticals Emarketing 60

Biznology

MARCH 5, 2012

In a previous post, I mentioned this quote by David Allen ( Getting Things Done ) from an interview to the Harvard Business Review magazine (May 2011 issue): Peter Drucker said that the toughest job for knowledge workers is defining the work. Keep reading, and find out why. A century ago, 80% of the world made and moved things.

Peer-to-peer 80

Peer-to-peer Wikipedia Business Enterprise Management 80

Hubspot

AUGUST 23, 2011

When Google's social network Google+ launched, its core differentiation was Circles, a way to share content with only a certain group -- or groups -- of your Google+ connections. Google and Facebook aren't battling over social sharing. Rather, Google and Facebook are battling over data.

Facebook 28

Facebook Google Social Networks Inbound Marketing 28

Paul Gillin

JANUARY 16, 2012

The term “social business” has been gaining traction in the last year. Mentions of the term on the Internet grew from two million in 2010 to about 20 million in 2011, according to an informal Google search.

Work Management 50

Work Management Marketing Management Demand Generation Agencies Service 50

Webbiquity

FEBRUARY 28, 2011

List of Corporate Social Strategists for 2011. Airline. • Morgan Johnston – Manager Corporate Communication at JetBlue Airways. • Bowen Payson – Manager of Online and Digital Marketing at Virgin America. Anyway, on to the list! Educational Services. • Mike Rivera -New Media Strategist, University of Denver.

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

Content Standard

NOVEMBER 2, 2016

You’re a marketer. You’ve never done a viral marketing campaign before, and you don’t know where to start. Bear in mind, too, that many of these most successful campaigns have succeeded without the benefit of massive marketing budgets. Your boss comes into your office. ” “Yes,” you tell him.

Viral Marketing 40

Viral Marketing Planning Marketing Budget Advertising Agencies 40

Hubspot

SEPTEMBER 14, 2011

This week, the media research firm Nielsen released its Q3 report on the state of social media. Unsurprisingly, social network usage is up, and the findings showed that nearly 80% of US internet users spend time on blogs and sites like Facebook and Twitter. During May 2011, over 31 million people in the U.S.

Stats 28

Stats Social Media Social Marketing Media 28

Webbiquity

FEBRUARY 2, 2011

That’s the case because, in an increasingly competitive and noisy market, buyers care not so much about what you sell as about what you know , and what you are passionate about. Get the answers to these questions and more here in some of the best guides to content marketing of the past year.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Hubspot

AUGUST 31, 2011

Many of us know that social media marketing is an important part of a solid inbound marketing strategy. However, sometimes we need some backup when speaking with others who might still be struggling to understand how social media fits into the overall marketing mix. This post is for them -- and you.

Social Media 28

Social Media Statistics Social Marketing Media 28