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The Eight Best Social CRM Tools

Webbiquity

According to Google Trends , the average number of monthly web searches for the phrase “social CRM” quadrupled from June 2009 to June 2011. When you add a contact from LinkedIn into Nimble, it automatically checks to see what other networks it is on. B2B PR Sense Blog.

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Is social media effective for B2B lead generation?

Sales Lead Insights

Examples that come to mind include David Meerman Scott , speaker and author of The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing & Online Media to Reach Buyers Directly , and Joel Comm , the Internet entrepreneur, speaker and author of Twitter Power: How to Dominate Your Market One Tweet at a Time. A blog post I wrote a few weeks back, How does social media rank in influencing business technology purchase decisions?

Trending Sources

Rick Short Explains How to Turn Staff Into Prolific Bloggers

delicious b2bmarketing

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. What made you want to start your first blog?

B2B Email Marketing: Interview with Stephanie Miller

Sales Lead Insights

Stephanie, why is this happening and what should this blog’s readers do about it? This study tracks with Return Path’s Deliverability Benchmark Report on the first half of 2009, which is based on the data Return Path manages for ISPs and corporate system administrators. Stephanie, what tools are available for increasing the deliverability of email and which will make the most difference?

Webinar on Effective Lead Management: How to Convert Marketing Leads into Sales Pipeline

B2B Lead Generation Blog

In fact, in a recent lead generation poll I conducted through my LinkedIn group, I found that converting leads to pipeline revenue was the biggest challenge for marketers. Although I don’t usually highlight what my company does in my blog; however, I’d like to share a great example of how an organization can improve their lead gen process by tweaking the process. Research shows that about 80% of leads marketers generate end up getting lost, ignored or discarded.

The 39 Social Media Tools I’ll Use Today

delicious b2bmarketing

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. Note that nearly 40% of all subscribers to this blog are via email, not RSS.

The Blog Tree: New Growth. Fruit for Your RSS Feed [Infographic]

Modern Marketing

Last year, storytelling, influence and curation came together in The Blog Tree , a collaboration between Eloqua and JESS3 that turned a hackneyed “top blogs list” into a rich, playful visual that not only listed top marketing blogs, but also showed the interrelationships between and among them.

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Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

delicious b2bmarketing

Home > Our blog HOME | RSS FEEDS | SITEMAP | CLIENT ZONE | CONTACT US Our blog About Velocity Our clients What we do Who we are Recent posts The white paper is dead…or is it? So click here to find out whether they changed my mind… Read more… Stan Woods | June 16th, 2009 | one comment The Content Marketing Workbook It’s here. We… Read more… Neil Stoneman | May 8th, 2009 | 4 comments Why we steal from our clients.

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B2B Search Marketing: 5 Must-Read Tips - Online Marketing Blog

delicious b2bmarketing

Online Marketing Blog TopRank's internet marketing blog on the intersection of social media, digital public relations and search engine marketing. For one client in the B2B marketing industry, TopRank devised a blog strategy incorporating industry thought leader interviews.

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12 Social Media Tools for B2B Pre-Event Marketing

delicious b2bmarketing

LinkedIn Events Setting up an event in LinkedIn is a fairly simple process. LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.),

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). B2B Lead Blog ). 57% of companies say they generated sales through their blogs, and an identical share have closed business through LinkedIn.

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Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Which online tools are most helpful for PR pros? Get the answers to all of these questions and more here in some of the best social PR guides, tips and tools of the past year. Interactive PR Guides, Tips and Tools. Rachel Hunt supplies valuable guidance on how to use social networking, award submissions, guest blogging, speaking opportunities and original research to maximize the impact of PR efforts. The tools, briefly reviewed, range from the obvious (e.g.,

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How NOT to pitch a blog | Online Marketing Blog

delicious b2bmarketing

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. 71% of business users now say Twitter is a useful tool, up from 59% a year ago. Which tools are most helpful?

ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Blogs. Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions.

B2B Lead Generation Blog: New Book on Corporate Blogging

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. This is the perfect time to release a book on corporate blogging. Many companies are just getting started with using blogs to attract and engage their customers.

Best of 2009: Social Media Marketing, Part 1

Webbiquity

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. Which tools are most important for social media participation, analyzing what’s being said, and separating important substance from the noise? The set up takes some time, but the end result is a powerful monitoring tool without the cost of a paid social media monitoring application. 11 Reasons You Can’t Ignore Social Media in 2009 by Digital Labz.

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity

Which social media monitoring tools should I use? Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. by B2B Lead Roundtable Blog. Social Media Tools.

5 steps for using LinkedIn as lead generation tool

B2B Lead Generation Blog

Like many of you, I’m using LinkedIn to connect with work friends and colleagues. But I’ve been intrigued by how LinkedIn has quietly developed into a useful lead generation tool for marketers and sales people to build relationships with potential customers. Here are 5 ways you can generate leads via LinkedIn: Step #1 - Create a polished and personally branded profile on LinkedIn. Step #4 - Answer questions posted on LinkedIn.

tools of the trade: webinars and online presentations

The Effective Marketer

A common tool for today’s marketer they provide a great way to reach a large number of people with your message. Online training : an instructor sharing PowerPoint slides, maybe sharing the desktop screen and using arrows, circles, and other annotation tools to illustrate a point.

RSS 2

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Social media networks and blogs consume nearly 25% of people’s time online. Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 Social Media 3Q Update: Who Uses Facebook, Twitter, LinkedIn, & MySpace?

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Best of 2009 (So Far): Social Media Marketing, Part 4

WebMarketCentral

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. Which tools are most important for social media participation, analyzing what's being said, and separating important substance from the noise?

Top 80 B2B Marketing Posts for 2009

B2B Marketing Zone Posts

This technique was also used to generate the Hot Trends in B2B Marketing for 2009. Top 80 Posts - December 1, 2008 to November 30, 2009. How to Create a Social Media Marketing Strategy - WebMarketCentral , March 24, 2009. PR Meets Marketing , February 16, 2009. Twitter Analytics: Five Practical, Lesser Known Free Tools for B2B Professionals - B2B Marketing Savvy , August 31, 2009. 42+ Social Media Marketing Tools - Junta 42 , June 2, 2009.

Best of 2009 (So Far): Social Media Marketing, Part 2

WebMarketCentral

But which social media tool do marketers find most valuable? What's the best tool for social media research and learning? How can you maximize the business value of tools like LinkedIn and Twitter? tools (delicious, Feedburner, LinkedIn et al.),

Social Media for Busy Business Bloggers

Writing on the Web

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? Not the only tool.

Are You Old Enough for Inbound Marketing?

LeadSloth

So I created a non-scientific poll on LinkedIn asking: “Do you use Inbound Marketing for B2B Lead Generation?&#. LinkedIn showed this poll to randomly selected marketing professionals who work in the Tech Industry.

Online Marketing News in 2009: The Year’s Hottest Events

Modern B2B Marketing

Here is our 2009 year in review. December 2009 Online Marketing News. Top word of 2009: Twitter. November 2009 Online Marketing News. Linkedin and Twitter integrate. October 2009 Online Marketing News. Technorati release their state of the blogosphere - shows that most bloggers are just hobbiest and number one use of Twitter is to promote blogs. Google Removes Page Rank from the Webmaster Tools. September 2009 Online Marketing News.

B2B Lead Generation Blog: On B2B Demand Generation tools and Lead Generation Dashboards

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. As a result there’s been a surge of interest in software and tools to manage the process of lead management, lead nurturing and lead generation with a greater emphasis on measurability.

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Best of 2009 (So Far): Social Media Marketing, Part 3

WebMarketCentral

What tools are available for cost-effectively monitoring brand conversations across social media sites? Discover the answers to these questions and others here in more of the best blog posts and articles about social media marketing so far this year.

B2B Lead Generation Blog: Budget Wars: Sales & Finance vs Marketing

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book.

Top 10 Marketing Predictions for 2009

Buzz Marketing for Technology

Joe Pulizzi from Junta42 polled content marketers and social media marketers for their best single prediction for 2009 - see the full list of 42 predictions here.

B2B Social Media Content Strategy - Best of B2B Marketing Zone - September 2009

B2B Marketing Zone Posts

September 2009. Deconstructing Twitter: Analytics for Reach and Impressions - B2B Marketing Savvy , September 10, 2009. Six Steps to a Successful Small Business Content Marketing Strategy - Content Marketing Today , September 4, 2009. 5 Ways B2B Marketing Professionals Can Leverage Social Media - Modern B2B Marketing , September 29, 2009. Show Me the Numbers: Hard Data on Internet Use and Media Spend - Customer Experience Matrix , September 3, 2009.

Which is Better for Driving B2B Blog Traffic - Twitter or LinkedIn?

WebMarketCentral

I recently did a little test to determine whether Twitter or LinkedIn was more effective at driving traffic to a few specific posts on this blog. For a minimally retweeted post, Twitter drove about twice the traffic of LinkedIn.

5 Mistakes B2B Marketers Need to Avoid in 2010

Anything Goes Marketing

2009 has been a long year but as I reflect back on my many conversations, I've created a top 5 list of items to avoid in 2010: 1. Addictomatic is a free tool that will get you started down this path. Ask and answer questions on LinkedIn.

10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media. Share this on Linkedin.

CPC 2

B2B Lead Generation Blog: Lead Generation via Industry Experts

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Look at speakers at industry events, authors, bylines and contributed articles in trade journals, and blogs.

Social Media Success Stories

Anything Goes Marketing

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. LinkedIn tip : Look for ways that you can create niche groups that pull together people with similar interests.

Sharing Space: Marketing and Sales

Anything Goes Marketing

How are the best in class companies still reaching their 2009 targets? Heather Foeh over at the Marketing Insights blog has delved further into some tactics that marketers can employ which I would recommend having a look at. Other tools can summarize web activity at a higher level.

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Social Media will Disrupt every Function in your Company

Buzz Marketing for Technology

You can’t attend a conference or read a blog post without hearing about the latest in this field. Recruiters are clearly already using Social Networks like LinkedIn as their first source of candidates. We are at an interesting inflection point with Social Media today.

Inbound Marketing and Outbound Marketing, by Tony Soprano

Smashmouth Marketing

Services such as appointment setting, lead generation and list development are pervasive and a very common tool in the demand gen arsenal. Search engine marketing (SEM), search Engine Optimization (SEO), blogging and social media strategies all contribute to solid Google rankings.