Vision Edge Marketing
OCTOBER 29, 2024
Thought leadership articles, white papers, and case studies can position your company as an authoritative source. We can turn to Deloitte, which publishes detailed reports and white papers on various industry trends and technologies to reinforce its status as a thought leader.
Marketing Insider Group
JULY 7, 2025
An AI paper writer, for instance, can analyze prior high-performing content and suggest topics, formats, and even optimal word counts tailored for specific audiences. White papers build credibility and generate high-quality leads. Instead, the focus is on creating fewer, more impactful pieces.
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Trade Press Services Newsletter
MARCH 7, 2024
Making It Happen Our latest white paper offers tips for breaking into the publishing industry and becoming a published author. The post New White Paper: Breaking into Publishing – What It Takes to Write, Produce, and Market Your Book appeared first on Trade Press Services. Please schedule a call with one of our experts.
The Point
APRIL 21, 2025
When prospects download or otherwise request gated content (like a white paper, for example), do they generally read that content immediately? Translated, that means when someone fills out a form to download a white paper from your website say, its almost two whole days on average before that content is actually opened and read.
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In the B2B marketing toolkit, white papers can be a powerful option for reaching decision-makers and experts, presenting them with interesting information that improves their perception of your organization's competence and thought leadership. It may even damage your organization's reputation.
Trade Press Services Newsletter
JANUARY 9, 2025
Yet, traditional methods like bylined articles, white papers, case studies, direct mail, and in-person events provide tangible, lasting brand impressions and credibility. Strike a Balance Between Traditional and Tech A balanced marketing plan spans a variety of channels.
WordAgents
JUNE 26, 2025
Ideal for occasional needs or specific deliverables like white papers or blog content. One-off white papers: Great for detailed pieces where voice matters and editing support is limited. Use the comparison below to see how structure and workflow shift between hiring an individual freelancer and partnering with an agency.
By downloading this white paper, you will learn how setting goals and adding pre-planning to every trade show and industry event you attend makes a considerable difference. Attending trade shows helps your business find new prospects and make connections.
Advertiser: Interactions LLC
Read the new Tractica white paper to learn how important conversational AI is to your CX strategy. In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature.
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In this white paper, we will review in more detail the challenges that virtual team managers face as remote work accelerates and how companies are successfully overcoming these challenges with creative problem-solving. Putting these processes into practice can help provide clarity when teams collaborate in real-time.
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Download this white paper from B2B loyalty experts, Reward Paths, to gain some experience-based insight on how best to approach this unique characteristic. Do they select a reward that is personal to them, their family, etc. as if they are a consumer? The answer may surprise you.
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