The Point
MARCH 22, 2024
Here a few simple tips for helping your Webinar email stand out in the inbox: 1. Avoid the trap of opening the email with a statement of the problem your Webinar is going to show people how to solve, or the business condition that underlies the topic. Avoid the temptation of telling the reader what the Webinar will “cover.”
Influitive
AUGUST 9, 2022
According to Forrester, only 3-6% of B2B organizations are truly “customer-obsessed” in that they embody the right amount of leadership commitment, internal culture and many other key attributes. The post Webinar Highlights: How Customer Marketing Drives Organizations into Customer Obsession appeared first on Influitive.
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Webbiquity
AUGUST 4, 2020
With live events on hold for now, webinars have become a more popular channel than ever for communicating directly with sales prospects. But with seemingly everyone producing webinars now, how can you make yours stand out and attract busy buyers? Several elements determine the success of your webinars. Total reviews: 552.
Marketing Insider Group
JANUARY 4, 2021
Whether it is Zoom meetings or physical events pushed on-line via webinars and virtual events, this element of digital transformation has become ubiquitous. It is easy to forget that webinars have been around for less than 25 years – the Internet and the World Wide Web created the technology and the venue for events to go on-line.
Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker
Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.
Scoop.it
APRIL 11, 2024
A webinar is a virtual seminar. Current trends indicate marketers rate webinars as an effective channel for brands to connect with a target audience. According to On24 , 66% of marketers say their sales teams prioritize leads generated by varied webinar strategies.
KoMarketing Associates
MARCH 15, 2022
While many marketers are still leveraging email to drive leads, new research indicates that they are also finding success utilizing webinars to connect with customers. It is followed by paid search/ads , organic search, and social media. This was specifically at the middle and late stages of the funnel.
Speaker: Jen Spencer, VP Sales and Marketing, SmartBug Media
Join Jen Spencer, VP of Smartbug Media, as she discusses how to grow an inbound strategy and framework in your organization to attract leads and establish your brand. In this webinar, we’ll cover: How to establish an inbound program that will attract leads. And the best part is, it can apply to content for all stages of your funnel!
Speaker: Dawn Colossi, CMO, FocusVision
So, we put gates up on our website, we stand in trade show booths and collect business cards, and run webinars or smaller events where we get people to sign up. In this webinar, she’ll dive into: What engagement actually is and how it impacts your pipeline. How to influence organization-wide lead generation strategy change.
Speaker: David Crane, Head of Content & Thought Leadership, Integrate
The coming month will test the boundaries of change management for marketing organizations (and their colleagues in sales, finance, IT and legal) as they ready their teams for the EU’s General Data Protection Regulation (GDPR), which will go into effect May 2018.
Speaker: Gary Galvin, CEO, Galvin Technologies
As a leader in your sales organization, it’s incredibly important to have an accurate picture of your team’s revenue, pipeline, and sales activities in order to deliver results. If you’re a sales manager interested in learning how to effectively manage your sales team, then this webinar is for you.
Speaker: Amanda Wener, Award-Winning Content Strategist and Brand Storyteller
You can even name the organization’s values. You know your company’s purpose, mission, and vision. You’ve got the elevator pitch down pat. You’ve got a solid brand strategy… so now what? December 1st, 2022 at 9:30 am PST, 12:30 pm EST, 5:30 pm GMT
Speaker: Mat Zucker, Partner, Prophet
The engine underneath is training, governance and a modern content and communications organization. In this webinar with Mat Zucker, Prophet’s head of content strategy, an author, copywriter and practitioner, you’ll learn to: Start with the foundational building blocks of brand story and verbal branding.
Speaker: Deniz Olcay, Senior Director of Product Marketing, and Jake Miller, Senior Product Marketing Manager
Sellers need one-stop access where all of their sales content is stored, organized, deployed, and measured. In this value-packed webinar, Deniz Olcay and Jake Miller will unravel and debunk the top three SCM myths and explain how to get the most from your SCM solution. Today’s modern SCM platforms achieve just that.
Speaker: Jeff Davis, Founder, jd2 Consulting Group
This webinar will use evidence-based research and empirical knowledge to propose real-world strategies that work. In this webinar, we will: Discuss the 5 basic layers of a growth-focused revenue tech stack. Explore the key reasons why this relationship continues to be a challenge for most organizations.
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